engagement news & features
UK Active’s Digital Futures initiative is reaping significant rewards for operators
HCM issue 11 2022
Central YMCA has partnered with Fisikal to digitise its festive promotions
HCM issue 11 2022
Gen Z’s attitude to fitness is changing the game when it comes to engagement with exercise, as Miranda Markham reports
HCM issue 11 2022
Gyms and health clubs in Queensland now have essential status. Barrie Elvish gives HCM the background.
HCM issue 11 2022
Myzone has worked with next-generation tech to unveil the MZ-Smart Station, a truly
effective circuit training solution.
promotion •
06 Dec 2022
UK Health and Fitness operators' level of engagement with technology has been researched for
the second year as part of a three-year study part funded by government quango, Sport
England and organised by UK Active.
news •
01 Dec 2022
A list of 250 of the UK’s most popular gyms on Instagram has crowned Psycle in Oxford Circus
the most posted club. According to the list drawn up by Versaclimber UK, it has accrued 14,200
posts on the social media network.
news •
23 Nov 2022
Connected rowing company Ergatta has released a new gaming experience called Vortex which
is
designed to level the virtual playing field across its community of 75,000 users.
news •
17 Nov 2022
Funxtion has elevated the member experience at SportCity with a new omnichannel offering
HCM issue 10 2022
Technogym’s Biostrength offers training innovation for everyone, enabling users to enjoy strength gains that fit their personal goals
HCM issue 10 2022
Industry experts give us the rundown on the latest software applications
HCM issue 10 2022
The CEO of l’Orange Bleue talks to Frances Marcellin about its new-style gyms and preparing the company for European expansion
HCM issue 10 2022
Warner Bros. Discovery Sports (WBD Sports) and metaverse services provider Infinite Reality
have
entered into a multi-year agreement that will deliver new immersive and interactive metaverse
experiences to sports fans.
news •
07 Nov 2022
Virtuagym and benchmarking experts, Fitness KPI, have launched a new integration for UK
health club operators.
news •
19 Oct 2022
Life Fitness is helping its
customers to create unique
clubs all around the world
HCM issue 9 2022
The co-founder of Reset in Cádiz, Spain, says the club has been designed as an escape, to enable members to follow a more balanced way of life
HCM issue 9 2022
The sector is at a crossroads due to soaring energy prices. In this major case study, HCM looks at St Sidwell’s Point, Exeter – the first Passivhaus leisure centre – and talks to the team behind the project about achieving a transformational 70 per cent reduction in energy usage
HCM issue 9 2022
Lululemon has released a new digital service, Lululemon Studio, for which the prerequisite to
join is owning a Mirror fitness screen.
news •
17 Oct 2022
In a bid to better connect members to trainers and vice versa, Fitness First UK has
integrated Fisikal’s world class personal training functionality into its digital ecosystem.
promotion •
11 Oct 2022
Blockchain can be a secret weapon for small sports teams, says Lars Rensing
Fit Tech issue 1 2023
Sency's motion analysis technology is allowing users to check their technique as they exercise
Fit Tech issue 1 2023
Workout Anytime's Greg Maurer and Virtuagym's Hugo Braam on creating a new app for the franchise
Fit Tech issue 1 2023
Zwift is launching its own-brand direct-drive smart trainer, Zwift Hub, on 3
October in the US, UK and Europe.
news •
15 Sep 2022
A new study by People Management Insights and Gympass looked at ways to deliver corporate wellbeing programmes by moving beyond a work-first approach
HCM issue 8 2022
Body scanning can improve the motivation and engagement of members, while providing a healthy source of secondary income for clubs. Frances Marcellin reports
HCM issue 8 2022
We hear about Les Mills’ latest strategy to drive mass market penetration, from the people making it happen
HCM issue 8 2022
Active Nation has released a new app, Active Nation Anywhere, which offers over a thousand
on-demand workouts to users.
news •
07 Sep 2022
Digital fitness provider Funxtion has raised €5.8m (£5m, US$5.7) from Lexar Partners and
company shareholders. The capital will be used to develop its B2B SaaS platform, particularly
in the areas of data science and AI, as well as driving European and international expansion.
news •
05 Sep 2022
Corporate wellbeing platform Gympass has launched personal training service Trainiac in the
UK.
Already live in Brazil and the US, it matches members with a certified coach who supports
them
on
their wellbeing journey.
news •
23 Aug 2022
Banntyne is working with Myzone to enhance the customer journey, starting with the onboarding stage
HCM issue 7 2022
Study Active is a UK leading provider of health & fitness qualifications including Gym Instructing ...
The TVS Group supply and install sports and fitness flooring to a wide range of ...