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features

interview

PureGym

We’ve been ranked number two on the App Store for health and fitness, second only to Fitbit
Editor's letter

Monetising digital

Having made a lightening fast pivot to digital during lockdown, gym operators are now figuring out how to optimise the assets they’ve invested in – it’s time to monetise digital and find ways to create hybrid models
interview

Forme Life: Trent Ward & Yves Béhar

The screen is effectively a six foot tablet, so developing the product from scratch took time, lots of testing and millions of cycles
interview

Paul Bowman, Wexer

The future of fitness is hybrid, says the CEO of Wexer. He shares his thoughts on why and how the industry should embrace this change
interview

Will Ahmed, Whoop

Whoop is taking wearable technology to the next level, providing deeper insights into individuals’ physiology and enabling optimised training. Founder and CEO Will Ahmed talks to Steph Eaves about the importance of personalised feedback
interview

Sharon Hegarty, Samsung

We’ve worked with ecosystem partners, such as Calm and Fitplan, to bring their expertise to our devices
interview

Digital ecosystem

The digitisation of the sector was going to happen anyway. COVID-19 has simply accelerated the digital transformation
people

Richard Hanbury

Founder and CEO, Sana
I was in Yemen, close to the capital, Sana’a, when I had the accident that put me in a wheelchair and gave me a chronic nerve damage pain problem. This led me to develop the underlying technology of Sana

Create your own energy

A breakthrough in technology means wearable devices and other health and fitness products could soon be self-powered. Steph Eaves talks to Dr Ishara Dharmasena to find out how this could impact health and fitness
people

Ian Mullane

Founder, Keepme
Using predictive and machine learning models, operators can hyper-personalise engagement

Functional wearables

A new ultra-thin, stretchable electronic material could be a game changer for wearable tech

Fighting COVID-19

In the aftermath of the pandemic, people will be more aware of the importance of their health and the strength of their immune system. Can fit tech alert users to potential immunodeficiencies or symptoms? And might these products assist governments? We asked industry leaders for their predictions
interview

Lindsay Cook, FitOn

Not everyone can afford an expensive piece of fitness equipment or a personal trainer, but everyone has a smartphone
people

Patrick Lucey

VP of AI, Stats Perform
We can capture tracking data from historical videos, enabling us to do large scale comparisons of players, such as Michael Jordan, across eras
interview

Daniel Sobhani, Freeletics

People are set up for failure by the fitness industry with false promises and unrealistic expectations. We’ve always wanted to put a stop to this, and with Mindset Coaching we’re taking the next step

Get connected

Sony and Precor are collaborating. Henrik Bengtsson, head of business at Advagym, tells Wendy Golledge about Sony’s latest foray into fitness
interview

Changing the game

Real-time feedback must become the new normal as tech evolves

Get smart

A new, smart exercise mask will analyse breath for a wide range of performance-related indicators, as Tom Walker explains
people

Motosumo

Kresten Juel Jensen, CEO and co-founder and Nick Coutts, incoming chair
Everyone’s on their smartphones, so we saw this as a massive opportunity to gamify group fitness
interview

John Foley

Founder and CEO, Peloton
We were creating an entirely new category
interview

Lauren Foundos, FORTË

As I began to build friendships within the fitness industry, I realised that what seemed so obvious wasn’t being done
Editor's letter

Embracing digital

We’re in the middle of a change so vast we still can’t see the shape of it. The only definites are that achieving good health will become a new and urgent priority and technology will be a major driver of this, as the fitness industry embraces digital
interview

Krissy Cela

I’ve never tried to cover up my imperfections, I’ve been as authentic as I can be throughout my influencer journey
interview

Christopher Ruddock, INCUS

Our mission has always been to make quality analytics accessible to both amateur and elite athletes. We have a truly world-class system in our hands that we look forward to sharing
Featured supplier: Volution explains how to drive the lifetime value of members through virtual engagement
In April 2020, two-thirds of the world’s gyms went into temporary closure due to COVID-19.
Featured supplier: Gympass sees success after pivoting to digital
As the COVID-19 lockdown forced the temporary closure of businesses across the country, the outlook for companies supplying services to corporate partners looked precarious.
A new Zone is here
MyZone Group Ltd
A new zone is here for your club, for your members and for you. Read more
Company profile: fibodo Limited
fibodo is the digital solution helping people lead healthier and happier lives. From grassroots individual ...
Company profile: Hedgehog Concept Ltd
Ground breaking leisure and fitness club management software. Software that has incisive focus on the ...
Fitness equipment
TRX Training: Fitness equipment
Direct debit solutions
Harlands Group: Direct debit solutions
Software
Volution.fit: Software
Locking solutions
Monster Padlocks: Locking solutions
Management software
fibodo Limited: Management software
12 Nov 2020
Virtual, United States
Featured supplier: Volution explains how to drive the lifetime value of members through virtual engagement
In April 2020, two-thirds of the world’s gyms went into temporary closure due to COVID-19.
Featured supplier: Gympass sees success after pivoting to digital
As the COVID-19 lockdown forced the temporary closure of businesses across the country, the outlook for companies supplying services to corporate partners looked precarious.
Company profile: fibodo Limited
fibodo is the digital solution helping people lead healthier and happier lives. From grassroots individual ...
Company profile: Hedgehog Concept Ltd
Ground breaking leisure and fitness club management software. Software that has incisive focus on the ...
A new Zone is here
MyZone Group Ltd
A new zone is here for your club, for your members and for you. Read more
Get Fit Tech
Sign up for the free digital edition of Fit Tech magazine and the free weekly Fit Tech ezine
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Fitness equipment
TRX Training: Fitness equipment
Direct debit solutions
Harlands Group: Direct debit solutions
Software
Volution.fit: Software
Locking solutions
Monster Padlocks: Locking solutions
Management software
fibodo Limited: Management software
12 Nov 2020
Virtual, United States

features

interview

PureGym

We’ve been ranked number two on the App Store for health and fitness, second only to Fitbit
Editor's letter

Monetising digital

Having made a lightening fast pivot to digital during lockdown, gym operators are now figuring out how to optimise the assets they’ve invested in – it’s time to monetise digital and find ways to create hybrid models
interview

Forme Life: Trent Ward & Yves Béhar

I think the big ‘a-ha’ moment was when we had the idea that a mirror would be the best way for somebody to learn
interview

Paul Bowman, Wexer

The future of fitness is hybrid, says the CEO of Wexer. He shares his thoughts on why and how the industry should embrace this change
interview

Will Ahmed, Whoop

Whoop is taking wearable technology to the next level, providing deeper insights into individuals’ physiology and enabling optimised training. Founder and CEO Will Ahmed talks to Steph Eaves about the importance of personalised feedback
interview

Sharon Hegarty, Samsung

We envisage a world where someone’s smart home can support their fitness regime
interview

Digital ecosystem

The digitisation of the sector was going to happen anyway. COVID-19 has simply accelerated the digital transformation
people

Richard Hanbury

Founder and CEO, Sana
I was in Yemen, close to the capital, Sana’a, when I had the accident that put me in a wheelchair and gave me a chronic nerve damage pain problem. This led me to develop the underlying technology of Sana

Create your own energy

A breakthrough in technology means wearable devices and other health and fitness products could soon be self-powered. Steph Eaves talks to Dr Ishara Dharmasena to find out how this could impact health and fitness
people

Ian Mullane

Founder, Keepme
Using predictive and machine learning models, operators can hyper-personalise engagement

Functional wearables

A new ultra-thin, stretchable electronic material could be a game changer for wearable tech

Fighting COVID-19

In the aftermath of the pandemic, people will be more aware of the importance of their health and the strength of their immune system. Can fit tech alert users to potential immunodeficiencies or symptoms? And might these products assist governments? We asked industry leaders for their predictions
interview

Lindsay Cook, FitOn

Not everyone can afford an expensive piece of fitness equipment or a personal trainer, but everyone has a smartphone
people

Patrick Lucey

VP of AI, Stats Perform
We can capture tracking data from historical videos, enabling us to do large scale comparisons of players, such as Michael Jordan, across eras
interview

Daniel Sobhani, Freeletics

People are set up for failure by the fitness industry with false promises and unrealistic expectations. We’ve always wanted to put a stop to this, and with Mindset Coaching we’re taking the next step

Get connected

Sony and Precor are collaborating. Henrik Bengtsson, head of business at Advagym, tells Wendy Golledge about Sony’s latest foray into fitness
interview

Changing the game

We cannot lose sight of the most important people in this equation – the athletes. We must ensure this data and technology delivers benefits to them

Get smart

A new, smart exercise mask will analyse breath for a wide range of performance-related indicators, as Tom Walker explains
people

Motosumo

Kresten Juel Jensen, CEO and co-founder and Nick Coutts, incoming chair
Everyone’s on their smartphones, so we saw this as a massive opportunity to gamify group fitness
interview

John Foley

Founder and CEO, Peloton
Peloton started off with a bike, but we never set out to be just a bike company...
interview

Lauren Foundos, FORTË

As I began to build friendships within the fitness industry, I realised that what seemed so obvious wasn’t being done
Editor's letter

Embracing digital

We’re in the middle of a change so vast we still can’t see the shape of it. The only definites are that achieving good health will become a new and urgent priority and technology will be a major driver of this, as the fitness industry embraces digital
interview

Krissy Cela

So many people miss out on fitness because they feel too intimidated to go to the gym
interview

Christopher Ruddock, INCUS

The NOVA is the first triathlon wearable worn on the upper spine. This allows unique measurement of the left and right sides and unlocks new understanding of body balance

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Kisaco Research