Power Plate has teamed up with Myzone to provide its community with new class experiences
and
the opportunity to offer rewards based on effort, every time they move.
As Surge expands its offer with the launch of a third dedicated Electronic Muscle
Stimulation
(EMS) studio this summer – this time in Fleet Street, London – the brand reflects on the
vital role of its estate wide digital ecosystem, created in partnership with Fisikal,
designed to drive business efficiencies and commercial success.
REGUPOL is one of the leading suppliers of sports and safety flooring, anti-slip mats for ...
Myzone is an innovative heart rate monitor and community engagement tool to track physical activity ...
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features
Editor's letter
Two-way coaching
Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
people
Laurent Petit
Co-founder, Active Giving
“The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action”
people
Adam Zeitsiff
CEO, Intelivideo
“We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts”
people
Anantharaman Pattabiraman
CEO and co-founder, Auro
“When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen”
people
Mike Hansen
Managing partner, Endorphinz
“We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more”
interview
Mathieu Letombe
“At Withings, we’re improving the way both patients and the medical community are able to monitor, identify and understand health levels and issues”
Refining augmented reality
London boutique The Refinery has created an avatar-led
digital fitness offering called ALFI, which utilises augmented
reality (AR) to demonstrate movements. Zoe Bertali,
one of the co-founders of the gym, tells us more
Jessica Ennis-Hill: founder of Jennis
Jessica Ennis-Hill is on a mission to close the gender data gap in health research. Her app, Jennis CycleMapping, is designed to help women understand their cycles and how to train during each different phase. Steph Eaves speaks to Ennis-Hill to find out exactly how it works
How usable is your product?
Your fit tech product might be a game changer, solving problems or creating new possibilities for clients, but none of this will matter if it’s not easy and enjoyable to use. Industrial designer Nick Chubb explains why usability is key, and the factors to consider when designing your new product
Put on your red light
Red light therapy promises a variety of benefits, including better
recovery, skin rejuvenation and increased energy, but is it all too
good to be true? Fit Tech spoke to Bryan Gohl and James Strong
of Red Light Rising, and Wes Pfiffner of Joovv to find out more
interview
Kilian Saekel
“By putting focus on tapping different lights and sounds while doing gruelling planks, you stop focusing on the pain”
Adrian Hon
Zombies, Run! is one of the most enduring fitness apps, with half a million users getting active while engaging in ‘missions’ against the zombie apocalypse. Its co-creator spoke to Steph Eaves about the power of story
Digital community
Matt Stebbings of SLT Group talks
about the creation of their Community
Portal, a new platform that aims to help
anyone to get active, whether that’s
inside or outside of SLT’s facilities
Funxtion: A vital connection
NonStop Gym, Switzerland’s no frills gym chain, has appointed FunXtion to create its member training app
Monitoring mental health
New technology uses advanced machine learning to monitor patients’ mental health between visits to their medical providers
people
Devi Mahadevia
Facebook director of sports and fitness partnerships
“With Facebook paid online events, publishers can charge viewers to attend a video livestream on their Facebook pages or a third party video service”
people
Andy Etches
Founder and sports director, Rezzil
“Rezzil was able to have an injured player learning his new manager's philosophy, positioning and playing style – all from a seated position”
interview
Preston Lewis, Black Box VR
“Game designers have figured out how to keep people unhealthily addicted to games. If only you could be the hero in a game that levelled up your life”
latest fit tech news
EGYM has completed a US$41m Series E financing round led by Mayfair Equity Partners, a leading tech and consumer growth ...
In a major move against the gym market, Apple has revealed a number of upgrades to its Fitness+ platform, coinciding ...
Physical activity professionals in England will soon be able to access free, one-to-one learning with Google to get their digital ...
Fitness equipment giant Nautilus has acquired VAY, a firm specialising in AI and motion technology. Based in Switzerland, VAY’s proprietary ...
Hyperice is using its recent acquisition of mental wellness company Core to create a new brand identity that will position ...
Les Mills' popular portfolio of workouts will be made available on the Fitbit Premium platform, following the signing of a ...
iFIT Health & Fitness has confirmed plans to go public and list the business on the Nasdaq. The connected fitness ...
Whoop has raised US$200m in a Series F funding round, resulting in the tech start-up being valued at US$3.6bn. The ...
Intelivideo has signed a partnership deal with software specialist ABC Fitness Solutions, which will expand the reach of Intelivideo's digital ...
Shares in Peloton have fallen after the company revealed fourth-quarter losses. It also said that tactical changes to the business ...
Wellness specialist Delos has launched a new mindfulness app which utilises the innate human instinct to connect with nature and ...
EXCLUSIVE Fitness marketplace Hussle has signed a partnership deal with McDonald's, which will see it offer a fitness-based prize as ...