Spivi is an immersive fitness gamification platform that helps gym operators to achieve better retention ...
PSLT Fitness Solutions manufacture, remanufacture and buy back commercial gym equipment. We supply and maintain ...
features
Sponsored
Myzone: Make the switch
We talk to Dave Wright, CEO of
Myzone, about the world’s first
interchangeable heart rate monitor
that provides real-time feedback
– and the impact of COVID-19
Software
Tech enabled
As we adapt to a new way of living, software developers have been supporting the fitness sector with new systems and strategies. We asked operators and developers to share successes
Sponsored
Matrix Fitness
Matrix Fitness is launching a new three-tiered cardio range to provide total versatility, explains Matt Pengelly
Supplier showcase
Hussle: Come out of lockdown fighting fit
Hussle’s new Membership Conversion Service proactively turns Hussle customers into direct club members, encouraging them to join clubs they attend regularly
Marketing
The evolution of aggregators
The aggregator market is developing, diversifying
and changing in response to market demand. We talk
to suppliers and operators about their collaborations
Sponsored
Technogym: It's streaming your way
Technogym’s Live and
On-Demand solution is
transformational for its clients
Promotion
Gympass: the 360 wellbeing platform
Gympass has been busy innovating and forging powerful partnerships. We find out more
Supplier showcase
Fisikal – Added value
Third Space members embrace new digital app, viewing 75,000 workouts in just three months
Sponsored
Training comes alive: Excite Live
Welcome to the world of creative fitness, where exercise and fun merge to change the way we train
Promotion
Industry forced to recognise a new, health-focused consumer
Wattbike’s lead sport scientist
Eddie Fletcher discusses the importance
of health assessments, changes in
consumer behaviour post-lockdown and
the latest UK government strategy
Foresight
HCM fitness trends
COVID-19 has changed the world as we know it. This year’s
HCM Fitness Trends have been updated to reflect the new
reality of the challenges being faced by operators globally
Hybrid
The shape of digital
The data generated by tech platforms such as Funxtion, gives us insights into how people exercised during lockdown and the likely shape of consumer digital engagement going forward, as Karen Euser reports
Insight
Rapid response
Professional mystery shopping outfit,
Proinsight, set its shoppers the task of
evaluating a range of online workouts to see
how they measured up. David Hopkins reports
Consumer culture
Unique challenge
Ken Hughes, expert in consumer culture and human behaviour spoke as part of the Technogym Talks series of webinars about how operators can navigate the new consumer landscape
Software
Super soft
As gyms reopen, restrictions on numbers are demanding more
of their software. HCM asks the experts how their systems
can enable gyms to cope with post lockdown requirements
Supplier showcase
Les Mills Showcase
Bannatyne has driven member engagement with Les Mills during the lockdown
Coronavirus
Pivot to digital
The coronavirus pandemic has inspired a huge pivot to digital right across the
industry, from sole traders to large chains and trusts. Kath Hudson looks at some of the offerings pulled together in lightning fast time to keep members active and sane
Software
Soft power
With the coronavirus pandemic forcing gyms across the world to temporarily close their doors, staying connected to your members digitally has never been more important. Software suppliers tell Steph Eaves how they’re contributing
latest fit tech news
Whoop has launched its new Strength Trainer feature, allowing members to measure strength training exercises and assess the impact of ...
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US fitness tech firm Fitscope has secured a deal with equipment manufacturer Bodycraft to supply its on-demand workouts for Bodycraft's ...
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14 Apr 2023
Xponential Fitness is launching its digital platform, Xponential+, on all LG Electronics Smart TVs globally. Described as a landmark deal, ...
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13 Apr 2023
Gympass has signed a global partnership with fitness tech firm Magicline, which will see the aggregator strengthen its power of ...
news •
11 Apr 2023
