Orbit4 is the first digital ecosystem that manages and facilitates the entire commercial
fitness product cycle.
The industry is eagerly awaiting the reopening of health clubs and leisure centres in
another
year affected by COVID-19, where the only thing that’s been certain is uncertainty.
Mediana specialises in the manufacture of medical and health care devices, such as body composition ...
Perfect Gym currently provides fitness software solutions to customers in 55+ countries, servicing more than ...
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Lockers/interior design
Wearable technology solutions
Management software
Fitness equipment
Exercise equipment
features
Collect wind power as you move
Researchers in China have designed a tiny device that can scavenge wind energy from the breeze you make when you walk or run
interview
Robotic muscles
“We identified the need to step beyond the current approaches to muscle weakness, and move instead to placing robotic muscles exactly where they’re needed – inside the body”
Digital retention top performers
Three digital fitness platforms tell Fit Tech how they work to achieve higher levels of customer retention
Sky x Fiit
Fiit has secured a deal with TV giant Sky, to make its virtual workout platform available through the subscription-based Sky Q service. With 20 per cent of Fiit users now accessing the app through Sky, Fit Tech speaks to Fraser Stirling and Daniel Shellard to find out more
people
Andy Etches
Founder and sports director, Rezzil
“Rezzil was able to have an injured player learning his new manager's philosophy, positioning and playing style – all from a seated position”
Virtual wellbeing check
Feelings of pressure, isolation and performance anxiety are
commonly experienced by athletes, however it isn’t always easy for
clubs to identify those who are struggling. Richard Lucas, founder
of GoVox, explains how technology can help
interview
Preston Lewis, Black Box VR
“ We’ve had to create training experiences that show users how to grab handles in the virtual world that are mapped to our real-world machine”
Staying sticky
Bob Lawson explains how digital fitness platforms and apps can maximise retention and prevent churn
Clubs without walls
Venueserve Fitness is working with the Health Club Collection to drive its digital customer engagement
people
Devi Mahadevia
Facebook director of sports and fitness partnerships
“With Facebook paid online events, publishers can charge viewers to attend a video livestream on their Facebook pages or a third party video service”
Fit Tech Leadership Report
Fit tech is a growing, competitive sector. Executive search firm, Stronger Talent, recently analysed the backgrounds of more than 300 fit tech executives to provide insights into recruiting strategies, as Pete Leibman explains
Funxtion: A brand new app
FunXtion and GoodLife Fitness are collaborating to help Canadians stay fit in the gym and at home
interview
Rodrigo Jesus, Salus Optima
“Everything we do is evidence based and scientifically proven. Our technology is grounded in science and we have dozens of scientists and experts who collaborate with us in human performance”
Editor's letter
Big (fit) tech
We’re entering the age of the wellness mega-corp, with the ultimate goal for investors being to dominate health and wellness markets in every channel. Prepare to expect the unexpected in this convergence of health, fitness and wellness
interview
Blurring the lines
Les Mills has launched a suite of digital solutions to help gyms
future-proof by expanding their reach in the booming online fitness
space, while complementing their live offerings. Steph Eaves talks
to Les Mills International’s CMO Anna Henwood to find out more
people
Kevin Dawidowicz
President, CoachMePlus
“Fitness apps are designed to train clients, without a trainer on the other side. We give coaches a tool for connection”
interview
Paul Bowman, Wexer
The future of fitness is hybrid, says the CEO
of Wexer. He shares his thoughts on why and
how the industry should embrace this change
interview
PureGym
“We’ve been ranked number two on the App Store for health and fitness, second only to Fitbit”
people
Ian Mullane
Founder, Keepme
“Using predictive and machine learning models, operators can hyper-personalise engagement
”
interview
Sharon Hegarty, Samsung
“We envisage a world where someone’s smart home can support their fitness regime ”
Functional wearables
A new ultra-thin, stretchable electronic material could be a game changer for wearable tech
Fighting COVID-19
In the aftermath of the pandemic, people will be more aware of the importance of their health and the strength of their immune system.
Can fit tech alert users to potential immunodeficiencies or symptoms? And might these products assist governments? We asked industry leaders for their predictions
people
Patrick Lucey
VP of AI, Stats Perform
“We can capture tracking data from historical videos, enabling us to do large scale comparisons of players, such as Michael Jordan, across eras”
interview
Daniel Sobhani, Freeletics
“Our company vision is to challenge and inspire people to become the greatest version of themselves. And I firmly believe that this can be achieved through what we do”
latest fit tech news
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Sports equipment and apparel giant Adidas has revealed plans to produce a mycelium leather version of its classic Stan Smith ...
Fitbit is introducing stress management tools to millions of its users by bringing them to its activity trackers for the ...