Tell us about the new venture
Precision Health Gyms offers members hi-tech full body laboratory-grade testing for everyday people, not just elite athletes. This includes biomechanics, physiological, metabolic and biochemical testing that helps build a precise physiological picture of the individual.
What’s the package for the member?
Plans start from £212 per month and include one-to-one personal training, as well as small in-person or online classes. Precision Health Gyms reassess members’ bodies and health every 90 days using technology to identify any changes that may require the plan to be adjusted.
What makes it so special?
Precision Health Gyms is no regular gym, as it’s one of the first in the country to offer individuals a type of medical testing and fitness training which is usually only reserved for professional sportspeople. Our cutting-edge methods help in the formulation highly-personalised plans that deliver a detailed roadmap for nutrition, exercise, lifestyle and supplementation. Precision Health Gyms’ mantra is ‘test don’t guess’.
What do you offer in terms of equipment?
We partner with tech companies, including health test provider Omnos, metabolic testing specialists Pnoe and body composition analysis experts In Body.
We also work with Diers – which supplies a pressure-plated treadmill and advanced imaging technology that captures 240 images per second to deliver a functional analysis of the musculoskeletal system with 99 per cent accuracy when compared to X-Ray.
The high-tech testing includes members undergoing biochemical blood tests, which are taken by a registered nurse. By looking at biomolecules circulating in the blood, the team can assess the function of, among other things, the liver, kidneys, gut and endocrine system, using tech from Omnos.
Are you using tech for diagnostics only, or also to deliver exercise interventions?
The difference in how we approach exercise is defined by the precision with which we recommend the type, volume and intensity of exercise, due to the information we collect via our testing protocols.
We want to increase access as much as possible and work with people via both online and in-person channels, reducing the barriers to engaging with exercise as much as possible.
Current exercise strategies are very effective when applied at the right time so we don’t believe there’s a need to reinvent the wheel here, so we focus our use of technology on assessments and not delivery.
You’re offering a technical service, do you see this as a way forward for the sector?
Personalisation is the future for many markets, including the health and fitness industry. As technology advances this becomes more accessible and affordable, as well as delivering ever-increasing knowledge in both customers and coaches, which drives up standard in the industry as a whole.
We want to show people in the sector what’s possible when we bring more companies and experts together, rather than continuing to work in silos.
How many sites are you planning and in what locations?
We officially launched our first physiology and fitness studio in Whitechapel, London, recently, but we plan to roll out others across the city and eventually, the rest of the country.
Our brand is Precision Health Gyms, with the emphasis on ‘gyms’ – so more than one. We look forward to opening our second location in due course.
Will you franchise the concept?
We’re not interested in a franchise model, as what’s important to us is to allow our employees rapid development through the ranks as we open new facilities.
What’s your dream for the business?
To trigger an international revolution that sees the industry follow suit and make personalised health the expected model. For too long we’ve settled for over-simplified messages that create confusion and lead to people giving up on their health due to a lack of results.
Will you add more biohacking tech?
Yes, we already partner with other facilities and companies that help improve our clients’ health through advanced therapies. We’re looking to invest in more technology where appropriate and to stay at the forefront of scientific advances for health and fitness.
Tell us about your backgrounds
I’m a former world kickboxing champion – I retired in 2011 but have since launched several businesses and believe the time is right to launch Precision Health Gyms.
Co-founder Virgis Silinskas is a body transformation coach with a decade of professional industry experience. He’s helped his clients discover their strengths, regain confidence and live happy and pain-free lives.
