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Supplier showcase: Matrix Fitness: Building community

The University of Warwick has unveiled a £1 million refurbished gym in partnership with Matrix Fitness

Published in Health Club Management 2024 issue 10

The University of Warwick has announced the completion of a £1 million gym refurbishment at its renowned Sports and Wellness Hub. This state-of-the-art facility, developed in partnership with Matrix Fitness, marks a significant milestone in Warwick Sport’s strategy to promote active wellness for students, staff and the wider community.

The newly-upgraded gym features the latest equipment, an improved layout and a modern visual identity. Emphasising inclusivity and engagement, it caters for a diverse range of fitness needs, from elite athletic performance to community-based fitness.

“We’ve redesigned the space to include designated zones for functional training, strength and conditioning and cardio workouts,” says Mark Hyndman, director of sport and active lifestyles at Warwick Sport. “This has transformed the fitness experience, providing a seamless and engaging environment for all users.”

About the new gym
The gym now offers the latest cardiovascular and strength equipment from Matrix Fitness, including products from its Endurance, Ultra, Magnum, Go and Connexus ranges. In addition, as an official Hyrox partner, Warwick Sport has introduced a dedicated Hyrox training area, as well as a revitalised cycle studio with Matrix Fitness CXP bikes which incorporate intelligent cycling technology, allowing users to engage in personalised, competitive indoor cycling sessions, complete with live performance tracking.

Driven by extensive staff and customer feedback, as well as an independent review conducted by TrackMyGym, the refurbishment project aligns with Warwick’s mission to create inclusive spaces that promote community wellness and encourage an active lifestyle.

“Matrix Fitness has been an incredible partner throughout this journey,” continues Hyndman. “Its innovative approach, attention to detail and educational support for our on-site team have been invaluable in creating a gym that not only meets fitness needs, but also enhances the sense of community at Warwick.”

The University of Warwick’s Active Wellness and Sports Strategy also includes the “Broadening Horizons” initiative. As part of this, Matrix Fitness has played a key role in upskilling the team, enabling staff to deliver expert guidance, maximise the benefits of the new equipment and help members achieve their fitness goals.

To further enhance the installation, Alex Hurst, Matrix Fitness education sector specialist and master trainer, will work on-site two days a week to assist the team with the implementation of new programming and workouts.

More: www.matrixfitness.co.uk

photo: Warwick Sport

"Matrix Fitness has been an incredible partner throughout this journey" – Mark Hyndman, director of sport and active lifestyles at Warwick Sport

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features

Supplier showcase: Matrix Fitness: Building community

The University of Warwick has unveiled a £1 million refurbished gym in partnership with Matrix Fitness

Published in Health Club Management 2024 issue 10

The University of Warwick has announced the completion of a £1 million gym refurbishment at its renowned Sports and Wellness Hub. This state-of-the-art facility, developed in partnership with Matrix Fitness, marks a significant milestone in Warwick Sport’s strategy to promote active wellness for students, staff and the wider community.

The newly-upgraded gym features the latest equipment, an improved layout and a modern visual identity. Emphasising inclusivity and engagement, it caters for a diverse range of fitness needs, from elite athletic performance to community-based fitness.

“We’ve redesigned the space to include designated zones for functional training, strength and conditioning and cardio workouts,” says Mark Hyndman, director of sport and active lifestyles at Warwick Sport. “This has transformed the fitness experience, providing a seamless and engaging environment for all users.”

About the new gym
The gym now offers the latest cardiovascular and strength equipment from Matrix Fitness, including products from its Endurance, Ultra, Magnum, Go and Connexus ranges. In addition, as an official Hyrox partner, Warwick Sport has introduced a dedicated Hyrox training area, as well as a revitalised cycle studio with Matrix Fitness CXP bikes which incorporate intelligent cycling technology, allowing users to engage in personalised, competitive indoor cycling sessions, complete with live performance tracking.

Driven by extensive staff and customer feedback, as well as an independent review conducted by TrackMyGym, the refurbishment project aligns with Warwick’s mission to create inclusive spaces that promote community wellness and encourage an active lifestyle.

“Matrix Fitness has been an incredible partner throughout this journey,” continues Hyndman. “Its innovative approach, attention to detail and educational support for our on-site team have been invaluable in creating a gym that not only meets fitness needs, but also enhances the sense of community at Warwick.”

The University of Warwick’s Active Wellness and Sports Strategy also includes the “Broadening Horizons” initiative. As part of this, Matrix Fitness has played a key role in upskilling the team, enabling staff to deliver expert guidance, maximise the benefits of the new equipment and help members achieve their fitness goals.

To further enhance the installation, Alex Hurst, Matrix Fitness education sector specialist and master trainer, will work on-site two days a week to assist the team with the implementation of new programming and workouts.

More: www.matrixfitness.co.uk

photo: Warwick Sport

"Matrix Fitness has been an incredible partner throughout this journey" – Mark Hyndman, director of sport and active lifestyles at Warwick Sport

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
More features
Editor's letter

Into the fitaverse

Fitness is already among the top three markets in the metaverse, with new technology and partnerships driving real growth and consumer engagement that looks likely to spill over into health clubs, gyms and studios
Fit Tech people

Ali Jawad

Paralympic powerlifter and founder, Accessercise
Users can easily identify which facilities in the UK are accessible to the disabled community
Fit Tech people

Hannes Sjöblad

MD, DSruptive
We want to give our users an implantable tool that allows them to collect their health data at any time and in any setting
Fit Tech people

Jamie Buck

Co-founder, Active in Time
We created a solution called AiT Voice, which turns digital data into a spoken audio timetable that connects to phone systems
Profile

Fahad Alhagbani: reinventing fitness

Let’s live in the future to improve today
Opinion

Building on the blockchain

For small sports teams looking to compete with giants, blockchain can be a secret weapon explains Lars Rensing, CEO of Protokol
Innovation

Bold move

Our results showed a greater than 60 per cent reduction in falls for individuals who actively participated in Bold’s programme
App analysis

Check your form

Sency’s motion analysis technology is allowing users to check their technique as they exercise. Co-founder and CEO Gal Rotman explains how
Profile

New reality

Sam Cole, CEO of FitXR, talks to Fit Tech about taking digital workouts to the next level, with an immersive, virtual reality fitness club
Profile

Sohail Rashid

The app is free and it’s $40 to participate in one of our virtual events
Ageing

Reverse Ageing

Many apps help people track their health, but Humanity founders Peter Ward and Michael Geer have put the focus on ageing, to help users to see the direct repercussions of their habits. They talk to Steph Eaves
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Going hybrid

Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
Research

Physical activity monitors boost activity levels

Researchers at the University of Copenhagen have conducted a meta analysis of all relevant research and found that the body of evidence shows an impact
Editor's letter

Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
Fit Tech People

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
Fit Tech People

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
Fit Tech People

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
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Managing partner, Endorphinz
We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
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