EGYM | Fit Tech promotion
EGYM | Fit Tech promotion
EGYM | Fit Tech promotion
features

HCM Forum: safety management procedures, GLP-1 medication and targeted public investment

Fuel the debate about issues and opportunities across the industry. We’d love to hear from you. Write to [email protected]

Published in Health Club Management 2024 issue 7

Making defibrillators available is best practice – and the right thing to do
Cliff Collins, convenor of working group two, CEN 136, European Committee for Standardization
Cliff Collins

Congratulations to PureGym for its initiative in partnering with the British Heart Foundation to enable all its in-club automated external defibrillators (AEDs) to be connected to The Circuit (www.hcmmag.com/PGdefib). While it’s true there’s no UK legislation requiring the fitting of AEDs in health clubs, the European Standard for Fitness Clubs (EN17229) requires an AED to be ‘accessible’. This can mean, for example, within a short distance of the club in a shopping centre, or town centre where an AED is in place.

The requirements of the European Standard for Fitness Clubs automatically apply fully in the UK to just about every fitness facility and conformity inspections are currently being carried out through the FITcert Scheme (www.HCMmag.com/FITcert).

Operators such as The Gym Group and David Lloyd who are already certified through FITcert also have AEDs installed in their clubs.

Through FITcert they also prove they have excellent detection, alerting and intervention procedures in place in the event of a life-threatening medical emergency, such as a sudden cardiac arrest.

Operators should be reviewing their safety management and operational policy and procedures to ensure they meet the requirements of the standard. It’s not only best practice – with all the benefits this brings in the eyes of the law – it’s also the right thing to do for members, equipping staff to act positively in an emergency and signalling real care for the wellbeing of staff and customers.

More: www.fitcert.eu

Install a defibrillator: www.hcmmag.com/defibrillator

Operators should be reviewing their safety management procedures to ensure they meet the European Standard for Fitness Clubs
The industry must lead in advocating for GLP-1 policies
Liz Clark, president and CEO, Health and Fitness Association (formerly IHRSA)
Liz Clark

Responding to your editor’s letter about the challenges and opportunities presented by GLP-1 weight loss drugs (HCM issue 6 2024 www.hcmmag.com/GLP-1threat), The Health and Fitness Association, like so many in the medical and fitness sectors, recognises the potential for GLP-1 drugs for weight loss – both for individuals and in terms of improving overall public health.

But, the devil is in the details. That’s why we’ve been at the leading edge of advocacy to US government officials about what we view as a responsible and practical way forward.

The association has been supporting legislation, raising its voice in hearings and testimony, and building support and raising awareness within the industry.

In particular, we support extending Medicare coverage – federally-funded healthcare for older Americans – for these drugs because they can help address chronic conditions such as diabetes and cardiovascular disease, in addition to obesity.

Our message to US government officials has been clear: the expansion of Medicare coverage for GLP-1 drugs is not an isolated solution, but is part of a broader, integrated approach to health and wellness. This move makes sense because the US Medicare programme – mainly through its supplemental coverage which serves millions of seniors – offers them reduced or no-cost physical activity programmes.

The health and fitness industry plays a crucial role in partnering with healthcare providers, fostering healthy habits and guiding exercise and resistance training to offset the side effects of GLP-1 medications and maximise the positive benefits.

These medications are an innovative and positive tool in the toolbox, but as we know from so many other trends, a comprehensive approach that includes exercise is best. Industry groups and sector leaders should continue to raise awareness about the importance of their role as part of the solution.

We’ve been at the leading edge of advocacy to US government officials about what we view as a responsible and practical way forward for GLP-1 medication
Team GB was a triumph of public spending. Now can we please invest in everyone else?
David Goldblatt, author
David Goldblatt / photo: David Goldblatt/The Guardian

In the early 20th century, the International Olympic Committee (IOC) refused to publish medals tables, considering them vulgar and a goad to competitive nationalism rather than the cooperative internationalism that the Games were meant to nurture. It heartily disapproved of the US press which invented them as part of its coverage of the 1908 London Games as a way of selling papers and tracking the US’s sporting ascent and Britain’s decline.

The IOC has since made its peace with the medals table and at each Games it is offered – especially for those at the top – as a measure of national prowess and power.

How then to read Team GB’s performance at Paris 2024, seventh in the table with 14 golds and 65 medals in total? By the first two criteria, this marks a decline from the highs of London 2012 (29 golds and third in the table) and Rio 2016 (27 golds and second in the table), though that this should appear disappointing is a measure of the transformation of UK elite sport since the Olympic nadir of Atlanta 1996 where the UK won just one gold medal and finished 36th in the rankings.

That said, the total number of medals won is about the same as recent Olympics and, given the small margins of elite competition, the UK could easily have finished higher up the table.

In this light, Paris 2024 is confirmation that the UK has, given its population size, sporting cultures and wealth – the main determinants of Olympic success – performed at least as well as it should; not overperforming like Australia (18 golds with a smaller population) but better than Italy or Germany or Canada.

Given where the UK ends up in most tables of international comparison these days, this is no mean feat.

The key reason for this is that for more than a quarter of a century the Treasury and the National Lottery have, though UK Sport, been directing about £100m a year to elite sport, with a ruthless allocation process focusing funds on potential medallists.

Of course, innovative cultures of coaching and development have also been pioneered in key sports such as cycling, but the money is the most important thing.

Since the Olympics abandoned amateurism in 1992, success is all but impossible without access to high-level facilities, coaching and funding. Given that very few sports have a commercial form that can sustain a serious pool of elite athletes in full-time training (and the US model of college sport is not replicable here), state sinecures – as in many other nations – are the bedrock of British success.

Has it been a good investment? Certainly, there has been a lot of excitement, entertainment, joy and pride; all of which is good. While the anti-migrant riots that raged alongside the Games have been fuelled by an ugly racist component, Team GB has been a celebration of our diversity. However, other longer-term public benefits are harder to discern.

Certainly levels of participation in sport and everyday physical activity – a central rationale for investing in elite sport – have not significantly risen alongside our Olympic successes.

This was always a quixotic hope. Olympians are exceptional rather than the norm, their motivations and practices quite different from much of the population. No amount of sport on television, and no amount of gold medal ceremonies, have been able to arrest the long-term decline in young people’s activity rates, the obesity crisis, or the sedentary nature of most of our lives.

Given that, if we want to take a positive message away from Paris 2024, it is that targeted public investment works. Yes, it matters how and where it’s spent, but whatever the patterns of causation, there is absolutely no chance of transforming the activity rate, and the mental and physical health of the nation, without spending a lot more money, especially in poorer areas.

Sport England, and its equivalents in Scotland, Wales and Northern Ireland, which are responsible for developing grassroots sport, are working with a budget of about £250m for the whole country; a figure so small, in terms of public expenditure, that it would otherwise only buy a single large hospital or a handful of fighter jets.

Local authorities responsible for leisure centres and community sport have been devastated by 14 years of austerity and are closing swimming pools, selling off green spaces and spending less than half what they did on recreation a decade and a half ago.

In any reasonable model of public accounting, a sustained investment in the nation’s playing fields, sporting facilities, school sports, community programmes and, above all, staffing – in the billions rather than millions – and a similar level of investment in making walking and cycling the norm for urban transport, would be an immediate priority with huge and obvious health and economic benefits.

At a fraction of the cost, it would deliver better and more egalitarian outcomes than the £11bn we spend on the roads every year and – given the scale of sickness at work – deliver a greater boost to the nation’s productivity.

The UK’s Olympic athletic model may not get us off the sofa, but if we were to adopt its ambition, focus and scale up the funding, it might: and that would be an Olympic legacy without parallel.

There’s absolutely no chance of transforming the activity rate without spending a lot more money, especially in poorer areas
Sustained investment in community programmes would have huge economic benefits / photo: Sport England
Local authorities are spending half what they did on recreation 15 years ago / photo: Sport England
Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
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features

HCM Forum: safety management procedures, GLP-1 medication and targeted public investment

Fuel the debate about issues and opportunities across the industry. We’d love to hear from you. Write to [email protected]

Published in Health Club Management 2024 issue 7

Making defibrillators available is best practice – and the right thing to do
Cliff Collins, convenor of working group two, CEN 136, European Committee for Standardization
Cliff Collins

Congratulations to PureGym for its initiative in partnering with the British Heart Foundation to enable all its in-club automated external defibrillators (AEDs) to be connected to The Circuit (www.hcmmag.com/PGdefib). While it’s true there’s no UK legislation requiring the fitting of AEDs in health clubs, the European Standard for Fitness Clubs (EN17229) requires an AED to be ‘accessible’. This can mean, for example, within a short distance of the club in a shopping centre, or town centre where an AED is in place.

The requirements of the European Standard for Fitness Clubs automatically apply fully in the UK to just about every fitness facility and conformity inspections are currently being carried out through the FITcert Scheme (www.HCMmag.com/FITcert).

Operators such as The Gym Group and David Lloyd who are already certified through FITcert also have AEDs installed in their clubs.

Through FITcert they also prove they have excellent detection, alerting and intervention procedures in place in the event of a life-threatening medical emergency, such as a sudden cardiac arrest.

Operators should be reviewing their safety management and operational policy and procedures to ensure they meet the requirements of the standard. It’s not only best practice – with all the benefits this brings in the eyes of the law – it’s also the right thing to do for members, equipping staff to act positively in an emergency and signalling real care for the wellbeing of staff and customers.

More: www.fitcert.eu

Install a defibrillator: www.hcmmag.com/defibrillator

Operators should be reviewing their safety management procedures to ensure they meet the European Standard for Fitness Clubs
The industry must lead in advocating for GLP-1 policies
Liz Clark, president and CEO, Health and Fitness Association (formerly IHRSA)
Liz Clark

Responding to your editor’s letter about the challenges and opportunities presented by GLP-1 weight loss drugs (HCM issue 6 2024 www.hcmmag.com/GLP-1threat), The Health and Fitness Association, like so many in the medical and fitness sectors, recognises the potential for GLP-1 drugs for weight loss – both for individuals and in terms of improving overall public health.

But, the devil is in the details. That’s why we’ve been at the leading edge of advocacy to US government officials about what we view as a responsible and practical way forward.

The association has been supporting legislation, raising its voice in hearings and testimony, and building support and raising awareness within the industry.

In particular, we support extending Medicare coverage – federally-funded healthcare for older Americans – for these drugs because they can help address chronic conditions such as diabetes and cardiovascular disease, in addition to obesity.

Our message to US government officials has been clear: the expansion of Medicare coverage for GLP-1 drugs is not an isolated solution, but is part of a broader, integrated approach to health and wellness. This move makes sense because the US Medicare programme – mainly through its supplemental coverage which serves millions of seniors – offers them reduced or no-cost physical activity programmes.

The health and fitness industry plays a crucial role in partnering with healthcare providers, fostering healthy habits and guiding exercise and resistance training to offset the side effects of GLP-1 medications and maximise the positive benefits.

These medications are an innovative and positive tool in the toolbox, but as we know from so many other trends, a comprehensive approach that includes exercise is best. Industry groups and sector leaders should continue to raise awareness about the importance of their role as part of the solution.

We’ve been at the leading edge of advocacy to US government officials about what we view as a responsible and practical way forward for GLP-1 medication
Team GB was a triumph of public spending. Now can we please invest in everyone else?
David Goldblatt, author
David Goldblatt / photo: David Goldblatt/The Guardian

In the early 20th century, the International Olympic Committee (IOC) refused to publish medals tables, considering them vulgar and a goad to competitive nationalism rather than the cooperative internationalism that the Games were meant to nurture. It heartily disapproved of the US press which invented them as part of its coverage of the 1908 London Games as a way of selling papers and tracking the US’s sporting ascent and Britain’s decline.

The IOC has since made its peace with the medals table and at each Games it is offered – especially for those at the top – as a measure of national prowess and power.

How then to read Team GB’s performance at Paris 2024, seventh in the table with 14 golds and 65 medals in total? By the first two criteria, this marks a decline from the highs of London 2012 (29 golds and third in the table) and Rio 2016 (27 golds and second in the table), though that this should appear disappointing is a measure of the transformation of UK elite sport since the Olympic nadir of Atlanta 1996 where the UK won just one gold medal and finished 36th in the rankings.

That said, the total number of medals won is about the same as recent Olympics and, given the small margins of elite competition, the UK could easily have finished higher up the table.

In this light, Paris 2024 is confirmation that the UK has, given its population size, sporting cultures and wealth – the main determinants of Olympic success – performed at least as well as it should; not overperforming like Australia (18 golds with a smaller population) but better than Italy or Germany or Canada.

Given where the UK ends up in most tables of international comparison these days, this is no mean feat.

The key reason for this is that for more than a quarter of a century the Treasury and the National Lottery have, though UK Sport, been directing about £100m a year to elite sport, with a ruthless allocation process focusing funds on potential medallists.

Of course, innovative cultures of coaching and development have also been pioneered in key sports such as cycling, but the money is the most important thing.

Since the Olympics abandoned amateurism in 1992, success is all but impossible without access to high-level facilities, coaching and funding. Given that very few sports have a commercial form that can sustain a serious pool of elite athletes in full-time training (and the US model of college sport is not replicable here), state sinecures – as in many other nations – are the bedrock of British success.

Has it been a good investment? Certainly, there has been a lot of excitement, entertainment, joy and pride; all of which is good. While the anti-migrant riots that raged alongside the Games have been fuelled by an ugly racist component, Team GB has been a celebration of our diversity. However, other longer-term public benefits are harder to discern.

Certainly levels of participation in sport and everyday physical activity – a central rationale for investing in elite sport – have not significantly risen alongside our Olympic successes.

This was always a quixotic hope. Olympians are exceptional rather than the norm, their motivations and practices quite different from much of the population. No amount of sport on television, and no amount of gold medal ceremonies, have been able to arrest the long-term decline in young people’s activity rates, the obesity crisis, or the sedentary nature of most of our lives.

Given that, if we want to take a positive message away from Paris 2024, it is that targeted public investment works. Yes, it matters how and where it’s spent, but whatever the patterns of causation, there is absolutely no chance of transforming the activity rate, and the mental and physical health of the nation, without spending a lot more money, especially in poorer areas.

Sport England, and its equivalents in Scotland, Wales and Northern Ireland, which are responsible for developing grassroots sport, are working with a budget of about £250m for the whole country; a figure so small, in terms of public expenditure, that it would otherwise only buy a single large hospital or a handful of fighter jets.

Local authorities responsible for leisure centres and community sport have been devastated by 14 years of austerity and are closing swimming pools, selling off green spaces and spending less than half what they did on recreation a decade and a half ago.

In any reasonable model of public accounting, a sustained investment in the nation’s playing fields, sporting facilities, school sports, community programmes and, above all, staffing – in the billions rather than millions – and a similar level of investment in making walking and cycling the norm for urban transport, would be an immediate priority with huge and obvious health and economic benefits.

At a fraction of the cost, it would deliver better and more egalitarian outcomes than the £11bn we spend on the roads every year and – given the scale of sickness at work – deliver a greater boost to the nation’s productivity.

The UK’s Olympic athletic model may not get us off the sofa, but if we were to adopt its ambition, focus and scale up the funding, it might: and that would be an Olympic legacy without parallel.

There’s absolutely no chance of transforming the activity rate without spending a lot more money, especially in poorer areas
Sustained investment in community programmes would have huge economic benefits / photo: Sport England
Local authorities are spending half what they did on recreation 15 years ago / photo: Sport England
Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
More features
Editor's letter

Into the fitaverse

Fitness is already among the top three markets in the metaverse, with new technology and partnerships driving real growth and consumer engagement that looks likely to spill over into health clubs, gyms and studios
Fit Tech people

Ali Jawad

Paralympic powerlifter and founder, Accessercise
Users can easily identify which facilities in the UK are accessible to the disabled community
Fit Tech people

Hannes Sjöblad

MD, DSruptive
We want to give our users an implantable tool that allows them to collect their health data at any time and in any setting
Fit Tech people

Jamie Buck

Co-founder, Active in Time
We created a solution called AiT Voice, which turns digital data into a spoken audio timetable that connects to phone systems
Profile

Fahad Alhagbani: reinventing fitness

Alexa can help you book classes, check trainers’ bios and schedules, find out opening times, and a host of other information
Opinion

Building on the blockchain

For small sports teams looking to compete with giants, blockchain can be a secret weapon explains Lars Rensing, CEO of Protokol
Innovation

Bold move

Our results showed a greater than 60 per cent reduction in falls for individuals who actively participated in Bold’s programme
App analysis

Check your form

Sency’s motion analysis technology is allowing users to check their technique as they exercise. Co-founder and CEO Gal Rotman explains how
Profile

New reality

Sam Cole, CEO of FitXR, talks to Fit Tech about taking digital workouts to the next level, with an immersive, virtual reality fitness club
Profile

Sohail Rashid

The app is free and it’s $40 to participate in one of our virtual events
Ageing

Reverse Ageing

Many apps help people track their health, but Humanity founders Peter Ward and Michael Geer have put the focus on ageing, to help users to see the direct repercussions of their habits. They talk to Steph Eaves
App analysis

Going hybrid

Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
Research

Physical activity monitors boost activity levels

Researchers at the University of Copenhagen have conducted a meta analysis of all relevant research and found that the body of evidence shows an impact
Editor's letter

Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
Fit Tech People

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
Fit Tech People

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
Fit Tech People

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
Fit Tech People

Mike Hansen

Managing partner, Endorphinz
We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
More features