The gap in activity participation between non-disabled and disabled people is widening – this in spite of English Federation of Disability Sport (EFDS) research which shows that 70 per cent of disabled people want to increase sport and physical activity engagement.
With the gym quoted as the second most popular activity after swimming, this latent demand presents a massive opportunity, But with two-thirds of those questioned citing a lack of options and low awareness of opportunities as barriers, what should the sector do to attract more disabled members?
We take a look at where the industry is getting it right, talking to disabled health club members and fitness professionals whose lives have been changed for the better by their fitness journey.



