member retention news & features
GymNation is pioneering the future of
fitness with software specialist Perfect
Gym providing a scalable tech platform
to power and sustain its growth
HCM issue 3 2024
Will Orr, has been talking to HCM about the company’s
new strategy for 2024, as Kath Hudson reports
HCM issue 3 2024
Creating great fitness spaces requires product knowledge, inspiration and an understanding of the psychology of exercise. We ask the experts about their creative process
HCM issue 11 2023
The entrepreneurial founder of Move Technologies Group talks about creating MoveGB and the tech-based health-focused ventures that have followed
HCM issue 11 2023
Mars Athletic in Turkey turned to
Life Fitness and Myzone to create a
compelling new HIIT zone for its clubs
HCM issue 10 2023
Staying in touch with lapsed members can reboot engagement and ultimately participation, but how can operators navigate the hurdles of GDPR?
HCM issue 9 2023
Could health assessments be the ultimate retention solution, asks Steph Eaves
HCM issue 6 2023
What’s trending in the world of exercise monitoring in 2023? Frances Marcellin catches up with some leading fit tech suppliers to find out
HCM issue 4 2023
The right software can transform both health club operations and the customer journey, as Steph Eaves discovers
HCM issue 11 2022
Virtuagym and benchmarking experts, Fitness KPI, have launched a new integration for UK
health club operators.
news •
19 Oct 2022
Keiser UK has worked on a new strength installation for Salt Gymnasia in Woolacombe that drives customer engagement and retention rates
HCM issue 9 2022
Life Fitness is helping its
customers to create unique
clubs all around the world
HCM issue 9 2022
It’s a known fact that gamification is an effective method to make everyday activities and
work more fun.
promotion •
15 Jun 2022
Core Health & Fitness, an innovative fitness company known for five of the most recognizable
brands in the industry, announces its partnership with Sony Europe B.V. (hereinafter 'Sony')
to offer the Advagym digital platform to their customers.
product innovation •
03 Feb 2022
A new app called Trakk, from Pulse Fitness, promises
triple benefits to operators, says Chris Johnson
HCM issue 10 2021
The industry veteran is launching Afrofit, a new health club business in Africa
HCM issue 9 2021
Life Fitness has launched the Official Hammer Strength Box: a unique and complete small group training offering from Hammer Strength
HCM issue 7 2021
On the launch of You Fit’s hotel health club and spa contract management service
HCM issue 4 2021
A 19th century mill in Hampshire has been converted into a high-end training gym by O’Shea and his partners
HCM issue 1 2021
The Retention Convention saw experts sharing exciting examples of best practice around customer relationship building
HCM issue 1 2021
Addiction – a word laden with negativity. But isn’t that exactly what the fitness industry
wants? For members to be addicted (in a healthy way) to exercise – not just to increase
profits but, most importantly, so they can live happier, healthier and longer lives.
product innovation •
12 Jan 2021
While leisure operators can generate interest and build an audience fairly easily, the
challenge is converting an audience into a paying, engaged community – and keeping them
there.
product innovation •
07 Dec 2020
A look at how you can unlock hidden value in your operation with a complete end-to-end leisure management solution
HCM issue 9 2020
According to software solutions provider, Xn Leisure, the uncertainty surrounding COVID-19
has made it more important than ever to pull out all the stops to keep members active and
engaged and your profits healthy.
product innovation •
07 Sep 2020
KeepMe’s founder explains how machine learning can hyper-personalise engagement for gyms and drive retention
Fit Tech issue 2 2020
Balance training is hitting the mainstream. We round up the latest kit available
HCM issue 5 2020
Tamara Bailey says clubs need to re-examine member engagement strategies
HCM issue 4 2020
Finlay Macdonald from Les Mills explores how to make the most of your finest group exercise instructors. Armed with enough influence to positively boost membership numbers, it’s vital to reward, train and value your best in class
HCM Handbook 2020
As it has become a trend, more operators
are offering body scanning. We ask some
to share their experiences
HCM issue 3 2020
IHRSA’s latest report provides
benchmarks for operators to compare
their performance against, with strong
performance over the past two years
HCM issue 2 2020
Balanced Body is the global leader in Pilates equipment and education. Founded over 47 years ...
Mindbody is a true all-in-one software platform, providing first-rate service for your clients and the ...