Toronto boutique operator, Sweat and Tonic, has announced the launch of a new reformer Pilates brand, Reformd, which will be the world’s highest capacity Lagree method studio.
Set to launch in Q2, the new studio will be situated within The Well, an existing Sweat and Tonic studio that opened in December 2023. It offers yoga, Pilates, HIIT and indoor cycling classes, in a technology-driven, immersive environment.
Hosting 475 classes a week, the studio attracts 3,000 guests per day.
David Ingram, founder of Sweat and Tonic, says: "Reformd is the next exciting step in our mission to bring the best of boutique fitness and wellness to the community. Not only are we adding the Lagree Method – one of the best strength-building workouts in the world – to our offerings, we're pushing the boundaries and elevating the guest experience above and beyond what you'll find anywhere else in this city."
The 6,000 square-foot location will be equipped with 30 Lagree-patented reformer machines – the Mega Pro Megaformer – along with custom-programmed chromatherapy lighting and AV, floor-to-ceiling mirrors, and an elevated instructor platform. There will also be a welcome lounge, education room and Tonic Bar.
The Lagree Method is founded on five components of physical fitness – endurance, cardiovascular fitness, body composition, flexibility and strength – and integrates body-building principles, slow, controlled movements and progressive load.
"Lagree Fitness has always pushed the limits of the fitness industry," said Sebastien Lagree, inventor and Founder of Lagree Fitness. "Knowing that Sweat and Tonic, a bold brand with innovation and technology at their forefront, is bringing the largest-capacity Lagree Studio in the world and continuing to raise the bar for the fitness and wellness industry in Toronto and beyond, is very energising."
