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Technogym | Fit Tech promotion
Technogym | Fit Tech promotion
Technogym | Fit Tech promotion
features

Talking point: Getting active at work

Sitting is the new smoking, say health experts, with office workers’ sedentary hours stuck at a desk a particular worry. So what can we do about this? Kath Hudson reports

Published in Health Club Management 2016 issue 11

Office workers have been given something new to worry about. According to a major study published in The Lancet recently, sitting for eight hours a day can increase the risk of premature death by up to 60 per cent. In fact, it’s likely to be the cause of more deaths than obesity.

The study’s lead scientist, professor Ulf Ekelund of Cambridge University, is urging all desk workers to stand up and take a five-minute break every hour, and to support this with one hour of brisk walking or cycling every day. Ideally activity should be spread throughout the day.

Leading by example
Some of the world’s most progressive companies are already taking steps to counter workplace inactivity. Red Bull has slides and ping pong tables in meeting rooms, Google has a gym and a 90m indoor running track and Microsoft has treadmill desks.

But is that enough? Health experts argue that a new mindset is needed: networking while working out, for example – dubbed ‘sweatworking’ – and meetings that involve all participants standing or even walking.

A few companies are already doing this, especially in the US. Chicago-based company aSweatLife.com hosts monthly networking events called #Sweatworking, where networking and exercise come together. Meanwhile 321Launch has partnered with health and fitness operators like Barry’s Bootcamp and SoulCycle for business meetings.

At Les Mills UK, staff have the option of taking part in classes run throughout the day in its studio, or doing a Les Mills On-Demand virtual session at any time. All visitors are invited to take part too.

“The biggest battle for activity is within the industry,” says Martin Franklin, CEO of Les Mills UK. “If the people working in the fitness sector don’t get the value of activity for personal wellbeing, how can we ever hope to impact the lives of the rest of the population? We don’t insist they do a workout here with us, but if they don’t, we ask them – in an honour system – to work out in the next 24 hours.”

So will momentum gather in favour of more active offices? We ask the experts.

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
Gallery
More features
Editor's letter

Into the fitaverse

Fitness is already among the top three markets in the metaverse, with new technology and partnerships driving real growth and consumer engagement that looks likely to spill over into health clubs, gyms and studios
Fit Tech people

Ali Jawad

Paralympic powerlifter and founder, Accessercise
Users can easily identify which facilities in the UK are accessible to the disabled community
Fit Tech people

Hannes Sjöblad

MD, DSruptive
We want to give our users an implantable tool that allows them to collect their health data at any time and in any setting
Fit Tech people

Jamie Buck

Co-founder, Active in Time
We created a solution called AiT Voice, which turns digital data into a spoken audio timetable that connects to phone systems
Profile

Fahad Alhagbani: reinventing fitness

Let’s live in the future to improve today
Opinion

Building on the blockchain

For small sports teams looking to compete with giants, blockchain can be a secret weapon explains Lars Rensing, CEO of Protokol
Innovation

Bold move

Our results showed a greater than 60 per cent reduction in falls for individuals who actively participated in Bold’s programme
App analysis

Check your form

Sency’s motion analysis technology is allowing users to check their technique as they exercise. Co-founder and CEO Gal Rotman explains how
Profile

New reality

Sam Cole, CEO of FitXR, talks to Fit Tech about taking digital workouts to the next level, with an immersive, virtual reality fitness club
Profile

Sohail Rashid

The app is free and it’s $40 to participate in one of our virtual events
Ageing

Reverse Ageing

Many apps help people track their health, but Humanity founders Peter Ward and Michael Geer have put the focus on ageing, to help users to see the direct repercussions of their habits. They talk to Steph Eaves
App analysis

Going hybrid

Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
Research

Physical activity monitors boost activity levels

Researchers at the University of Copenhagen have conducted a meta analysis of all relevant research and found that the body of evidence shows an impact
Editor's letter

Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
Fit Tech People

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
Fit Tech People

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
Fit Tech People

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
Fit Tech People

Mike Hansen

Managing partner, Endorphinz
We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
More features
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08-10 Oct 2024
Malaga - FYCMA, Malaga, Spain
Spivi is an immersive fitness gamification platform that helps gym operators to achieve better retention ...
Taylor Made Designs (TMD) is a ‘leisure specialist’ provider of bespoke leisure workwear, plus branded ...
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Lockers
Cryotherapy
Flooring
Digital
Salt therapy products
08-10 Oct 2024
Malaga - FYCMA, Malaga, Spain

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features

Talking point: Getting active at work

Sitting is the new smoking, say health experts, with office workers’ sedentary hours stuck at a desk a particular worry. So what can we do about this? Kath Hudson reports

Published in Health Club Management 2016 issue 11

Office workers have been given something new to worry about. According to a major study published in The Lancet recently, sitting for eight hours a day can increase the risk of premature death by up to 60 per cent. In fact, it’s likely to be the cause of more deaths than obesity.

The study’s lead scientist, professor Ulf Ekelund of Cambridge University, is urging all desk workers to stand up and take a five-minute break every hour, and to support this with one hour of brisk walking or cycling every day. Ideally activity should be spread throughout the day.

Leading by example
Some of the world’s most progressive companies are already taking steps to counter workplace inactivity. Red Bull has slides and ping pong tables in meeting rooms, Google has a gym and a 90m indoor running track and Microsoft has treadmill desks.

But is that enough? Health experts argue that a new mindset is needed: networking while working out, for example – dubbed ‘sweatworking’ – and meetings that involve all participants standing or even walking.

A few companies are already doing this, especially in the US. Chicago-based company aSweatLife.com hosts monthly networking events called #Sweatworking, where networking and exercise come together. Meanwhile 321Launch has partnered with health and fitness operators like Barry’s Bootcamp and SoulCycle for business meetings.

At Les Mills UK, staff have the option of taking part in classes run throughout the day in its studio, or doing a Les Mills On-Demand virtual session at any time. All visitors are invited to take part too.

“The biggest battle for activity is within the industry,” says Martin Franklin, CEO of Les Mills UK. “If the people working in the fitness sector don’t get the value of activity for personal wellbeing, how can we ever hope to impact the lives of the rest of the population? We don’t insist they do a workout here with us, but if they don’t, we ask them – in an honour system – to work out in the next 24 hours.”

So will momentum gather in favour of more active offices? We ask the experts.

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
Gallery
More features
Editor's letter

Into the fitaverse

Fitness is already among the top three markets in the metaverse, with new technology and partnerships driving real growth and consumer engagement that looks likely to spill over into health clubs, gyms and studios
Fit Tech people

Ali Jawad

Paralympic powerlifter and founder, Accessercise
Users can easily identify which facilities in the UK are accessible to the disabled community
Fit Tech people

Hannes Sjöblad

MD, DSruptive
We want to give our users an implantable tool that allows them to collect their health data at any time and in any setting
Fit Tech people

Jamie Buck

Co-founder, Active in Time
We created a solution called AiT Voice, which turns digital data into a spoken audio timetable that connects to phone systems
Profile

Fahad Alhagbani: reinventing fitness

Let’s live in the future to improve today
Opinion

Building on the blockchain

For small sports teams looking to compete with giants, blockchain can be a secret weapon explains Lars Rensing, CEO of Protokol
Innovation

Bold move

Our results showed a greater than 60 per cent reduction in falls for individuals who actively participated in Bold’s programme
App analysis

Check your form

Sency’s motion analysis technology is allowing users to check their technique as they exercise. Co-founder and CEO Gal Rotman explains how
Profile

New reality

Sam Cole, CEO of FitXR, talks to Fit Tech about taking digital workouts to the next level, with an immersive, virtual reality fitness club
Profile

Sohail Rashid

The app is free and it’s $40 to participate in one of our virtual events
Ageing

Reverse Ageing

Many apps help people track their health, but Humanity founders Peter Ward and Michael Geer have put the focus on ageing, to help users to see the direct repercussions of their habits. They talk to Steph Eaves
App analysis

Going hybrid

Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
Research

Physical activity monitors boost activity levels

Researchers at the University of Copenhagen have conducted a meta analysis of all relevant research and found that the body of evidence shows an impact
Editor's letter

Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
Fit Tech People

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
Fit Tech People

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
Fit Tech People

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
Fit Tech People

Mike Hansen

Managing partner, Endorphinz
We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
More features