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Technogym | Fit Tech promotion
Technogym | Fit Tech promotion
Technogym | Fit Tech promotion
features

Supplier showcase: Precor Showcase

Working with Precor, Aberdeen Sports Village has undergone a £500k overhaul to strengthen the user experience and put digital connectivity at the core of its offering

Published in Health Club Management 2020 issue 5

The newly refurbished Aberdeen Sports Village (ASV) has undergone a £500k refit to enable it to offer a stronger user experience with full digital connectivity.

The site reopened in August 2019 with capacity for 9,500 members and membership has increased by 17 per cent.

Kris McIntosh, health and fitness development manager at ASV, says: “We knew we needed to update to enhance the atmosphere, modernise kit and move with industry trends in terms of connectivity and tracking.” The key priority was to transform ASV with a modern, digitally linked workout area.

It’s for this reason that ASV selected Precor’s Preva – which captures workout data from CV machines and enables members to set and track goals, plus earn virtual motivational badges. “Preva gives us the ability to gather data like never before,” says McIntosh. “We use it to check equipment status daily, monitor footfall at peak times and schedule functional sessions around those to utilise our offering more efficiently.

“From a maintenance perspective we have access to every piece of kit’s status, which allows us to highlight specific trends and instantly report faults, decreasing downtime.”

In March 2019, Precor partnered with Sony to deliver digital tracking on its strength kit as well. Preva stats are automatically downloaded to the Advagym app, giving users an entirely connected gym experience.

McIntosh says: “Members touch their phone to the Sony Advagym sensor ‘puck’ to start tracking sets and reps in real-time, with stats automatically uploaded to the app. I’ve been incredibly impressed. I use the system to monitor utilisation – I know what kit’s being used, how often and when. We had over 1.8 million repetitions across fixed weight machines throughout September. These are astonishing statistics.”

Members requested a better functional training area, so ASV installed the Assault Range and an Open Format Queenax Training Rig. ASV also opted for Precor’s unique mix ‘n’ match on CV offering. “This was a big part of our decision to work with Precor – it allowed us to adapt to exactly what our customers need and also to maintain that premium feel,” he says.

For McIntosh, added value also came from Precor’s ability to pull numerous suppliers together. “Our sales rep Colin has been there right from the start. Always approachable, always helping to liaise with suppliers. He was crucial in getting Advagym up and running and his problem-solving was critical.”

" I’ve been incredibly impressed. I use the system to monitor utilisation – I know what kit’s being used, how often and when" – Kris McIntosh
Precor and Sony’s Advagym ‘puck’
Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
More features
Editor's letter

Into the fitaverse

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Fit Tech people

Ali Jawad

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We created a solution called AiT Voice, which turns digital data into a spoken audio timetable that connects to phone systems
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features

Supplier showcase: Precor Showcase

Working with Precor, Aberdeen Sports Village has undergone a £500k overhaul to strengthen the user experience and put digital connectivity at the core of its offering

Published in Health Club Management 2020 issue 5

The newly refurbished Aberdeen Sports Village (ASV) has undergone a £500k refit to enable it to offer a stronger user experience with full digital connectivity.

The site reopened in August 2019 with capacity for 9,500 members and membership has increased by 17 per cent.

Kris McIntosh, health and fitness development manager at ASV, says: “We knew we needed to update to enhance the atmosphere, modernise kit and move with industry trends in terms of connectivity and tracking.” The key priority was to transform ASV with a modern, digitally linked workout area.

It’s for this reason that ASV selected Precor’s Preva – which captures workout data from CV machines and enables members to set and track goals, plus earn virtual motivational badges. “Preva gives us the ability to gather data like never before,” says McIntosh. “We use it to check equipment status daily, monitor footfall at peak times and schedule functional sessions around those to utilise our offering more efficiently.

“From a maintenance perspective we have access to every piece of kit’s status, which allows us to highlight specific trends and instantly report faults, decreasing downtime.”

In March 2019, Precor partnered with Sony to deliver digital tracking on its strength kit as well. Preva stats are automatically downloaded to the Advagym app, giving users an entirely connected gym experience.

McIntosh says: “Members touch their phone to the Sony Advagym sensor ‘puck’ to start tracking sets and reps in real-time, with stats automatically uploaded to the app. I’ve been incredibly impressed. I use the system to monitor utilisation – I know what kit’s being used, how often and when. We had over 1.8 million repetitions across fixed weight machines throughout September. These are astonishing statistics.”

Members requested a better functional training area, so ASV installed the Assault Range and an Open Format Queenax Training Rig. ASV also opted for Precor’s unique mix ‘n’ match on CV offering. “This was a big part of our decision to work with Precor – it allowed us to adapt to exactly what our customers need and also to maintain that premium feel,” he says.

For McIntosh, added value also came from Precor’s ability to pull numerous suppliers together. “Our sales rep Colin has been there right from the start. Always approachable, always helping to liaise with suppliers. He was crucial in getting Advagym up and running and his problem-solving was critical.”

" I’ve been incredibly impressed. I use the system to monitor utilisation – I know what kit’s being used, how often and when" – Kris McIntosh
Precor and Sony’s Advagym ‘puck’
Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
More features
Editor's letter

Into the fitaverse

Fitness is already among the top three markets in the metaverse, with new technology and partnerships driving real growth and consumer engagement that looks likely to spill over into health clubs, gyms and studios
Fit Tech people

Ali Jawad

Paralympic powerlifter and founder, Accessercise
Users can easily identify which facilities in the UK are accessible to the disabled community
Fit Tech people

Hannes Sjöblad

MD, DSruptive
We want to give our users an implantable tool that allows them to collect their health data at any time and in any setting
Fit Tech people

Jamie Buck

Co-founder, Active in Time
We created a solution called AiT Voice, which turns digital data into a spoken audio timetable that connects to phone systems
Profile

Fahad Alhagbani: reinventing fitness

Alexa can help you book classes, check trainers’ bios and schedules, find out opening times, and a host of other information
Opinion

Building on the blockchain

For small sports teams looking to compete with giants, blockchain can be a secret weapon explains Lars Rensing, CEO of Protokol
Innovation

Bold move

We ended up raising US$7m in venture capital from incredible investors, including Andreessen Horowitz, Khosla Ventures, Primetime Partners, and GingerBread Capital
App analysis

Check your form

Sency’s motion analysis technology is allowing users to check their technique as they exercise. Co-founder and CEO Gal Rotman explains how
Profile

New reality

Sam Cole, CEO of FitXR, talks to Fit Tech about taking digital workouts to the next level, with an immersive, virtual reality fitness club
Profile

Sohail Rashid

35 million people a week participate in strength training. We want Brawn to help this audience achieve their goals
Ageing

Reverse Ageing

Many apps help people track their health, but Humanity founders Peter Ward and Michael Geer have put the focus on ageing, to help users to see the direct repercussions of their habits. They talk to Steph Eaves
App analysis

Going hybrid

Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
Research

Physical activity monitors boost activity levels

Researchers at the University of Copenhagen have conducted a meta analysis of all relevant research and found that the body of evidence shows an impact
Editor's letter

Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
Fit Tech People

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
Fit Tech People

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
Fit Tech People

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
Fit Tech People

Mike Hansen

Managing partner, Endorphinz
We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
More features