The Leisure Media Company Ltd | Fit Tech promotion
The Leisure Media Company Ltd | Fit Tech promotion
The Leisure Media Company Ltd | Fit Tech promotion
features

Sponsored: Matrix immersive cycling experience

Matrix Fitness has introduced a new immersive cycling experience, says Rob Knox

Published in Health Club Management 2022 issue 3

Matrix Fitness, one of the world’s fastest-growing commercial fitness brands, has launched its Virtual Training Cycle, an immersive training experience that delivers exclusive programmes, streaming of music, movies and shows and access to instructor-led content on the gym floor to boost the user experience.

The high-performance cycle features a 22” touchscreen with an app-based interface similar to other touchscreen consoles in the Matrix cardio portfolio. The in-built Matrix-exclusive programmes include the 20-minute Sprint 8 HIIT, Virtual Active forward-motion HD destination footage and Target Training which tracks watts, heart rate, RPMs, distance or calories. Users will stay motivated by gauging progress through engaging graphics and intuitive colours and will also have access to iFIT live and on-demand experiential studio and outdoor workouts.

“We believe the Virtual Training Cycle is the best upright bike on the market, giving members the same riding experience as a class, but at a time that best fits their busy schedules,” said Rob Knox, product director for Matrix. “By listening to our customers, we discovered their users wanted a variety of content and options to keep them engaged.

“Better yet, the on-demand workouts provided through our partnership with iFIT, paired with our Matrix-exclusive content, will ensure riders feel they have a new way to ride every time, at the touch of a button.”

The Virtual Training Cycle is precision-engineered with a freewheel featuring magnetic resistance, intuitive four-way adjustment, a contoured seat and multi-position handlebars that simulate the feel of real road riding.

For easy maintenance, the cycle features quick-release service panels, easily removable pedal cranks and clearly identifiable internal components.

“The Virtual Training Cycle brings together the experience of a group cycling class and familiar operation of standard cardio equipment,” adds Knox. “Users and gym owners will appreciate the continuity of our user experience and connectivity across all of our equipment on the cardio floor, ensuring a unified aesthetic and an intuitive, engaging experience for all.”

More: www.matrixfitness.co.uk

"Riders feel they have a new way to ride every time" – Rob Knox

Virtual Training Cycle highlights

• Console with easy electronic resistance adjustment, plus automatic resistance changes to keep members in sync with programming and on track for their goals

• Connects to Apple Watch for more accurate workout tracking and consolidated user data e

Wi-fi compatibility makes it easy to connect in the way that works bes• t for the facility

• USB port allows members to charge their personal devices while keeping their screens in view

• Bluetooth connectivity and ANT+ compatibility lets members connect a wide range of personal devices, including smartphones, wireless headphones and heart rate tracking devices

• Power-save mode and auto wake-up bring the console to life when members step onto the equipment

• Single-point user login automatically loads personal preferences every time members log in, while RFID login offers a touch-free way for members to get started

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
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features

Sponsored: Matrix immersive cycling experience

Matrix Fitness has introduced a new immersive cycling experience, says Rob Knox

Published in Health Club Management 2022 issue 3

Matrix Fitness, one of the world’s fastest-growing commercial fitness brands, has launched its Virtual Training Cycle, an immersive training experience that delivers exclusive programmes, streaming of music, movies and shows and access to instructor-led content on the gym floor to boost the user experience.

The high-performance cycle features a 22” touchscreen with an app-based interface similar to other touchscreen consoles in the Matrix cardio portfolio. The in-built Matrix-exclusive programmes include the 20-minute Sprint 8 HIIT, Virtual Active forward-motion HD destination footage and Target Training which tracks watts, heart rate, RPMs, distance or calories. Users will stay motivated by gauging progress through engaging graphics and intuitive colours and will also have access to iFIT live and on-demand experiential studio and outdoor workouts.

“We believe the Virtual Training Cycle is the best upright bike on the market, giving members the same riding experience as a class, but at a time that best fits their busy schedules,” said Rob Knox, product director for Matrix. “By listening to our customers, we discovered their users wanted a variety of content and options to keep them engaged.

“Better yet, the on-demand workouts provided through our partnership with iFIT, paired with our Matrix-exclusive content, will ensure riders feel they have a new way to ride every time, at the touch of a button.”

The Virtual Training Cycle is precision-engineered with a freewheel featuring magnetic resistance, intuitive four-way adjustment, a contoured seat and multi-position handlebars that simulate the feel of real road riding.

For easy maintenance, the cycle features quick-release service panels, easily removable pedal cranks and clearly identifiable internal components.

“The Virtual Training Cycle brings together the experience of a group cycling class and familiar operation of standard cardio equipment,” adds Knox. “Users and gym owners will appreciate the continuity of our user experience and connectivity across all of our equipment on the cardio floor, ensuring a unified aesthetic and an intuitive, engaging experience for all.”

More: www.matrixfitness.co.uk

"Riders feel they have a new way to ride every time" – Rob Knox

Virtual Training Cycle highlights

• Console with easy electronic resistance adjustment, plus automatic resistance changes to keep members in sync with programming and on track for their goals

• Connects to Apple Watch for more accurate workout tracking and consolidated user data e

Wi-fi compatibility makes it easy to connect in the way that works bes• t for the facility

• USB port allows members to charge their personal devices while keeping their screens in view

• Bluetooth connectivity and ANT+ compatibility lets members connect a wide range of personal devices, including smartphones, wireless headphones and heart rate tracking devices

• Power-save mode and auto wake-up bring the console to life when members step onto the equipment

• Single-point user login automatically loads personal preferences every time members log in, while RFID login offers a touch-free way for members to get started

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
More features
Editor's letter

Into the fitaverse

Fitness is already among the top three markets in the metaverse, with new technology and partnerships driving real growth and consumer engagement that looks likely to spill over into health clubs, gyms and studios
Fit Tech people

Ali Jawad

Paralympic powerlifter and founder, Accessercise
Users can easily identify which facilities in the UK are accessible to the disabled community
Fit Tech people

Hannes Sjöblad

MD, DSruptive
We want to give our users an implantable tool that allows them to collect their health data at any time and in any setting
Fit Tech people

Jamie Buck

Co-founder, Active in Time
We created a solution called AiT Voice, which turns digital data into a spoken audio timetable that connects to phone systems
Profile

Fahad Alhagbani: reinventing fitness

Let’s live in the future to improve today
Opinion

Building on the blockchain

For small sports teams looking to compete with giants, blockchain can be a secret weapon explains Lars Rensing, CEO of Protokol
Innovation

Bold move

We ended up raising US$7m in venture capital from incredible investors, including Andreessen Horowitz, Khosla Ventures, Primetime Partners, and GingerBread Capital
App analysis

Check your form

Sency’s motion analysis technology is allowing users to check their technique as they exercise. Co-founder and CEO Gal Rotman explains how
Profile

New reality

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Profile

Sohail Rashid

35 million people a week participate in strength training. We want Brawn to help this audience achieve their goals
Ageing

Reverse Ageing

Many apps help people track their health, but Humanity founders Peter Ward and Michael Geer have put the focus on ageing, to help users to see the direct repercussions of their habits. They talk to Steph Eaves
App analysis

Going hybrid

Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
Research

Physical activity monitors boost activity levels

Researchers at the University of Copenhagen have conducted a meta analysis of all relevant research and found that the body of evidence shows an impact
Editor's letter

Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
Fit Tech People

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
Fit Tech People

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
Fit Tech People

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
Fit Tech People

Mike Hansen

Managing partner, Endorphinz
We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
More features