The Leisure Media Company Ltd | Fit Tech promotion
The Leisure Media Company Ltd | Fit Tech promotion
The Leisure Media Company Ltd | Fit Tech promotion
features

Promotional feature: Precor - Anytime, any place, anywhere…

The world’s largest 24-hour fitness club chain, Anytime Fitness, continues its UK expansion, with leading fitness equipment supplier and manufacturer, Precor, playing an active role in its growth

Published in Health Club Management 2018 issue 10

Having won ‘Supplier of the Year 2018’ from Anytime Fitness, Precor continues to demonstrate its committed partnership with Anytime Fitness, increasing its presence within the clubs nationwide, including five north west sites which are managed by the Hoyle family, and ten south west sites operated by Triangle Fitness.

Case study 1: QFM
Franchise company QFM has added more fitness to its already successful business with its second Anytime Fitness club. Kishan Patel, Franchisee for Anytime Fitness Sheffield (Arena) comments: “Our business model is to partner with market leaders, and Anytime Fitness was a natural choice for us, along with installing Precor.

"The pedigree and principles of both companies are exceptional and the Precor five-year warranty speaks volumes about the confidence the company has in the performance of its products," he continues.

“The 4,836 sq ft gym’s showpiece Queenax™ unit offers versatile exercise options, which encourage participation with fun ways to exercise. Gym staff are all trained on the unit and members are shown how to use it during inductions. PTs are encouraged to work out on the equipment to actively create ‘moments of conversation’ to help break down communication barriers.

"If members ask PTs questions about specific exercises on the Queenax™ it encourages them to try it," says Patel. "When members use the Queenax™ it’s like watching a Picasso come to life, with everyone doing their own exercises but working together in a great space.”

Case study 2: Sam Butcher
First time franchisee Sam Butcher is putting his mark on the industry by opening a 6,000 sq ft Anytime Fitness club in Bordon, Hampshire.

Butcher says: “Creating a fitness environment with my own stamp on it is something I’ve dreamed of. I never believed this could become a reality but with a good location, preparation and the support of a brand like Anytime Fitness, there are still opportunities to open a gym.”

Boasting floor to ceiling windows and a vaulted ceiling accentuating the open-plan environment, the gym features an indoor cycling studio with nine Spinner® Ride™ bikes providing a small class environment.

The inclusion of an Assault AirBike Elite and an Assault AirRunner situated next to and complementing the rowers, creates a high-intensity cv area, providing great alternatives for clients with injuries by putting less pressure on joints.

Butcher continues: “Precor worked with me on the layout, offering a balance between expert advice and complete flexibility, treating this project with the care and attention to detail they would if it was their own club. The result makes the most of the floorspace, while appealing to local demographics.”

Case study 3: Linda Crowson
Anytime Fitness Twickenham opened its doors in 2013. The 5,000sq ft gym featured Precor equipment from day one and six years on, the club has undergone a refurbishment providing members with both new cv and strength equipment.

All cv kit features the P82 console and Precor’s Preva® networked fitness software, providing state-of-the-art digital solutions for member connectivity.

Preva networked fitness provides exercisers with an engaging and personalised experience, enabling them to set goals, track workouts and earn badges and milestones to keep them motivated and on target towards their goals.

New Discovery Series plate-loaded machines and Vitality Series dual-use strength pieces continue to provide members with a large variety of exercise options, while maximising floor space.

Franchisee Linda Crowson comments: “We want to provide the best equipment for our members. The quality and functionality of the Precor equipment has impressed us and our members love it.”

A global partnership
Scott Trinder, strategic account manager for Anytime Fitness UK at Precor comments: “Anytime Fitness represents Precor’s biggest global partnership and we are proud to be the only vendor to support Anytime Fitness in all of the 32 countries around the world in which they’re currently active.

"Through our deep understanding of the franchise, and the operators’ primary business objectives, Precor is able to develop personalised health and fitness experiences that help Anytime Fitness members live the lives they desire.

"We're excited and ready to support Anytime Fitness UK and their partners through their next stage of growth.”

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
Gallery
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Into the fitaverse

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Fit Tech people

Ali Jawad

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Users can easily identify which facilities in the UK are accessible to the disabled community
Fit Tech people

Hannes Sjöblad

MD, DSruptive
We want to give our users an implantable tool that allows them to collect their health data at any time and in any setting
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Jamie Buck

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We created a solution called AiT Voice, which turns digital data into a spoken audio timetable that connects to phone systems
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New reality

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Many apps help people track their health, but Humanity founders Peter Ward and Michael Geer have put the focus on ageing, to help users to see the direct repercussions of their habits. They talk to Steph Eaves
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Going hybrid

Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
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Physical activity monitors boost activity levels

Researchers at the University of Copenhagen have conducted a meta analysis of all relevant research and found that the body of evidence shows an impact
Editor's letter

Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
Fit Tech People

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
Fit Tech People

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
Fit Tech People

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
Fit Tech People

Mike Hansen

Managing partner, Endorphinz
We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
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features

Promotional feature: Precor - Anytime, any place, anywhere…

The world’s largest 24-hour fitness club chain, Anytime Fitness, continues its UK expansion, with leading fitness equipment supplier and manufacturer, Precor, playing an active role in its growth

Published in Health Club Management 2018 issue 10

Having won ‘Supplier of the Year 2018’ from Anytime Fitness, Precor continues to demonstrate its committed partnership with Anytime Fitness, increasing its presence within the clubs nationwide, including five north west sites which are managed by the Hoyle family, and ten south west sites operated by Triangle Fitness.

Case study 1: QFM
Franchise company QFM has added more fitness to its already successful business with its second Anytime Fitness club. Kishan Patel, Franchisee for Anytime Fitness Sheffield (Arena) comments: “Our business model is to partner with market leaders, and Anytime Fitness was a natural choice for us, along with installing Precor.

"The pedigree and principles of both companies are exceptional and the Precor five-year warranty speaks volumes about the confidence the company has in the performance of its products," he continues.

“The 4,836 sq ft gym’s showpiece Queenax™ unit offers versatile exercise options, which encourage participation with fun ways to exercise. Gym staff are all trained on the unit and members are shown how to use it during inductions. PTs are encouraged to work out on the equipment to actively create ‘moments of conversation’ to help break down communication barriers.

"If members ask PTs questions about specific exercises on the Queenax™ it encourages them to try it," says Patel. "When members use the Queenax™ it’s like watching a Picasso come to life, with everyone doing their own exercises but working together in a great space.”

Case study 2: Sam Butcher
First time franchisee Sam Butcher is putting his mark on the industry by opening a 6,000 sq ft Anytime Fitness club in Bordon, Hampshire.

Butcher says: “Creating a fitness environment with my own stamp on it is something I’ve dreamed of. I never believed this could become a reality but with a good location, preparation and the support of a brand like Anytime Fitness, there are still opportunities to open a gym.”

Boasting floor to ceiling windows and a vaulted ceiling accentuating the open-plan environment, the gym features an indoor cycling studio with nine Spinner® Ride™ bikes providing a small class environment.

The inclusion of an Assault AirBike Elite and an Assault AirRunner situated next to and complementing the rowers, creates a high-intensity cv area, providing great alternatives for clients with injuries by putting less pressure on joints.

Butcher continues: “Precor worked with me on the layout, offering a balance between expert advice and complete flexibility, treating this project with the care and attention to detail they would if it was their own club. The result makes the most of the floorspace, while appealing to local demographics.”

Case study 3: Linda Crowson
Anytime Fitness Twickenham opened its doors in 2013. The 5,000sq ft gym featured Precor equipment from day one and six years on, the club has undergone a refurbishment providing members with both new cv and strength equipment.

All cv kit features the P82 console and Precor’s Preva® networked fitness software, providing state-of-the-art digital solutions for member connectivity.

Preva networked fitness provides exercisers with an engaging and personalised experience, enabling them to set goals, track workouts and earn badges and milestones to keep them motivated and on target towards their goals.

New Discovery Series plate-loaded machines and Vitality Series dual-use strength pieces continue to provide members with a large variety of exercise options, while maximising floor space.

Franchisee Linda Crowson comments: “We want to provide the best equipment for our members. The quality and functionality of the Precor equipment has impressed us and our members love it.”

A global partnership
Scott Trinder, strategic account manager for Anytime Fitness UK at Precor comments: “Anytime Fitness represents Precor’s biggest global partnership and we are proud to be the only vendor to support Anytime Fitness in all of the 32 countries around the world in which they’re currently active.

"Through our deep understanding of the franchise, and the operators’ primary business objectives, Precor is able to develop personalised health and fitness experiences that help Anytime Fitness members live the lives they desire.

"We're excited and ready to support Anytime Fitness UK and their partners through their next stage of growth.”

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
Gallery
More features
Editor's letter

Into the fitaverse

Fitness is already among the top three markets in the metaverse, with new technology and partnerships driving real growth and consumer engagement that looks likely to spill over into health clubs, gyms and studios
Fit Tech people

Ali Jawad

Paralympic powerlifter and founder, Accessercise
Users can easily identify which facilities in the UK are accessible to the disabled community
Fit Tech people

Hannes Sjöblad

MD, DSruptive
We want to give our users an implantable tool that allows them to collect their health data at any time and in any setting
Fit Tech people

Jamie Buck

Co-founder, Active in Time
We created a solution called AiT Voice, which turns digital data into a spoken audio timetable that connects to phone systems
Profile

Fahad Alhagbani: reinventing fitness

Let’s live in the future to improve today
Opinion

Building on the blockchain

For small sports teams looking to compete with giants, blockchain can be a secret weapon explains Lars Rensing, CEO of Protokol
Innovation

Bold move

Our results showed a greater than 60 per cent reduction in falls for individuals who actively participated in Bold’s programme
App analysis

Check your form

Sency’s motion analysis technology is allowing users to check their technique as they exercise. Co-founder and CEO Gal Rotman explains how
Profile

New reality

Sam Cole, CEO of FitXR, talks to Fit Tech about taking digital workouts to the next level, with an immersive, virtual reality fitness club
Profile

Sohail Rashid

35 million people a week participate in strength training. We want Brawn to help this audience achieve their goals
Ageing

Reverse Ageing

Many apps help people track their health, but Humanity founders Peter Ward and Michael Geer have put the focus on ageing, to help users to see the direct repercussions of their habits. They talk to Steph Eaves
App analysis

Going hybrid

Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
Research

Physical activity monitors boost activity levels

Researchers at the University of Copenhagen have conducted a meta analysis of all relevant research and found that the body of evidence shows an impact
Editor's letter

Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
Fit Tech People

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
Fit Tech People

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
Fit Tech People

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
Fit Tech People

Mike Hansen

Managing partner, Endorphinz
We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
More features