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Technogym | Fit Tech promotion
Technogym | Fit Tech promotion
Technogym | Fit Tech promotion
features

Promotional feature: Physical Company introduces the Total Gym Elevate Line

Resistance training on a typical gym floor offers members a choice of fixed weight resistance equipment, or functional equipment in a specially designated zone. Now there is a third option for operators

Published in Health Club Management 2014 issue 9

The Total Gym Elevate Line is the first commercial range of bodyweight resistance single station machines offering a hybrid of fixed weight resistanc e and functional equipment. Members can access a functional workout, without needing to be taught complicated technique.

“For many members, making the move from fixed resistance equipment to functional kit can be a big jump,” explains John Halls, sales & marketing director at Physical Company. “There are lots of exciting pieces of functional kit available but they will only benefit a member if used in the right way. The Elevate Line is a unique and exciting development designed to be simple, safe and approachable. Members can jump on without guidance to experience the benefits of functional resistance training.”

The Total Gym Elevate Line features four pieces of equipment to target the legs, upper body and core with over 40 different exercises that can be performed across all stations. Each piece of equipment provides the benefi ts of functional training using the individual’s bodyweight as resistance. Simple to follow instructional images are clearly displayed allowing members to use the equipment straight away.

“All four machines take up less than 150 sq ft of space and cost under £4000 for the complete set” says Halls. “The products will compliment your existing kit and fi t equally well within a functional training zone or weight training area. The Elevate line also provides the option to offer circuit-style training that can be adopted individually or offered as a small group training session.”

The range includes:

1. Total Gym Leg Trainer
An all-in-one leg training station that facilitates a forward, backward and side lunge engaging all the muscles of the legs simultaneously. Built on an incline, the rolling glideboard adds instability for maximum muscle recruitment. It also features a Step-Up, Box Jump Platform for a second set of exercises.

2. Total Gym Pull-up Trainer
The Pull-Up trainer facilitates plyometric movements and one-arm pull-ups. Seven incline levels allow users to progress by pulling from 30-60% of their own bodyweight.

3. Total Gym Press Trainer
Places the user in an inverted position to perform plyometric movements as well as a decline push-up for additional upper body strengthening. Seven incline levels allows users to progress from pressing 20 percent of their own bodyweight up to 55 percent.

4. Total Gym Core Trainer
Designed to strengthen all the muscles of the core, as well as the pelvis, back, hips and shoulders by facilitating two primary core movements - the Dynamic plank and the SCRUNCH™.

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Gallery
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Into the fitaverse

Fitness is already among the top three markets in the metaverse, with new technology and partnerships driving real growth and consumer engagement that looks likely to spill over into health clubs, gyms and studios
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Hannes Sjöblad

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Bold move

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Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
Fit Tech People

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
Fit Tech People

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
Fit Tech People

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
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features

Promotional feature: Physical Company introduces the Total Gym Elevate Line

Resistance training on a typical gym floor offers members a choice of fixed weight resistance equipment, or functional equipment in a specially designated zone. Now there is a third option for operators

Published in Health Club Management 2014 issue 9

The Total Gym Elevate Line is the first commercial range of bodyweight resistance single station machines offering a hybrid of fixed weight resistanc e and functional equipment. Members can access a functional workout, without needing to be taught complicated technique.

“For many members, making the move from fixed resistance equipment to functional kit can be a big jump,” explains John Halls, sales & marketing director at Physical Company. “There are lots of exciting pieces of functional kit available but they will only benefit a member if used in the right way. The Elevate Line is a unique and exciting development designed to be simple, safe and approachable. Members can jump on without guidance to experience the benefits of functional resistance training.”

The Total Gym Elevate Line features four pieces of equipment to target the legs, upper body and core with over 40 different exercises that can be performed across all stations. Each piece of equipment provides the benefi ts of functional training using the individual’s bodyweight as resistance. Simple to follow instructional images are clearly displayed allowing members to use the equipment straight away.

“All four machines take up less than 150 sq ft of space and cost under £4000 for the complete set” says Halls. “The products will compliment your existing kit and fi t equally well within a functional training zone or weight training area. The Elevate line also provides the option to offer circuit-style training that can be adopted individually or offered as a small group training session.”

The range includes:

1. Total Gym Leg Trainer
An all-in-one leg training station that facilitates a forward, backward and side lunge engaging all the muscles of the legs simultaneously. Built on an incline, the rolling glideboard adds instability for maximum muscle recruitment. It also features a Step-Up, Box Jump Platform for a second set of exercises.

2. Total Gym Pull-up Trainer
The Pull-Up trainer facilitates plyometric movements and one-arm pull-ups. Seven incline levels allow users to progress by pulling from 30-60% of their own bodyweight.

3. Total Gym Press Trainer
Places the user in an inverted position to perform plyometric movements as well as a decline push-up for additional upper body strengthening. Seven incline levels allows users to progress from pressing 20 percent of their own bodyweight up to 55 percent.

4. Total Gym Core Trainer
Designed to strengthen all the muscles of the core, as well as the pelvis, back, hips and shoulders by facilitating two primary core movements - the Dynamic plank and the SCRUNCH™.

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
Gallery
More features
Editor's letter

Into the fitaverse

Fitness is already among the top three markets in the metaverse, with new technology and partnerships driving real growth and consumer engagement that looks likely to spill over into health clubs, gyms and studios
Fit Tech people

Ali Jawad

Paralympic powerlifter and founder, Accessercise
Users can easily identify which facilities in the UK are accessible to the disabled community
Fit Tech people

Hannes Sjöblad

MD, DSruptive
We want to give our users an implantable tool that allows them to collect their health data at any time and in any setting
Fit Tech people

Jamie Buck

Co-founder, Active in Time
We created a solution called AiT Voice, which turns digital data into a spoken audio timetable that connects to phone systems
Profile

Fahad Alhagbani: reinventing fitness

The team is young and ambitious, and the awareness of technology is very high. We share trends and out-of-the-box ideas almost every day
Opinion

Building on the blockchain

For small sports teams looking to compete with giants, blockchain can be a secret weapon explains Lars Rensing, CEO of Protokol
Innovation

Bold move

Our results showed a greater than 60 per cent reduction in falls for individuals who actively participated in Bold’s programme
App analysis

Check your form

Sency’s motion analysis technology is allowing users to check their technique as they exercise. Co-founder and CEO Gal Rotman explains how
Profile

New reality

Sam Cole, CEO of FitXR, talks to Fit Tech about taking digital workouts to the next level, with an immersive, virtual reality fitness club
Profile

Sohail Rashid

My vision was to create a platform that could improve the sport for lifters at all levels and attract more people, similar to how Strava, Peloton and Zwift have in other sports
Ageing

Reverse Ageing

Many apps help people track their health, but Humanity founders Peter Ward and Michael Geer have put the focus on ageing, to help users to see the direct repercussions of their habits. They talk to Steph Eaves
App analysis

Going hybrid

Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
Research

Physical activity monitors boost activity levels

Researchers at the University of Copenhagen have conducted a meta analysis of all relevant research and found that the body of evidence shows an impact
Editor's letter

Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
Fit Tech People

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
Fit Tech People

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
Fit Tech People

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
Fit Tech People

Mike Hansen

Managing partner, Endorphinz
We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
More features