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We Work Well Events | Fit Tech promotion
We Work Well Events | Fit Tech promotion
We Work Well Events | Fit Tech promotion
features

Promotional feature: Escape fitness - Amazing results at One Leisure St Ives

Functional training is generating a real buzz both for members and for the balance sheet

Published in Health Club Management 2014 issue 4

One Leisure St Ives is the largest of the five sites within the One Leisure portfolio and a recent major redevelopment programme was completed in September 2013, which included a brand new Impressions Fitness Suite.

The project has seen the creation of a specific functional training area which is supported by structured and engaging workout programming, delivered by Escape Training. The new-look space features the biggest ever Escape Octagon and a full range of functional equipment to offer their members great variety and to ensure workouts are always fresh and challenging. The results speak for themselves.

Ollie Ritch, Impressions fitness consultant and personal trainer, said: “In the first four months since the new functional training area was installed, we have achieved 80 per cent of our entire PT business from last year.”

The investment in training is reaping rewards for members too. Rebecca Goode, wellbeing manager at One Leisure said: “The Escape Octagon is a fantastic piece of kit which allows maximum use of space with effective storage. It is also aesthetically pleasing and excites members visually and motivates their training. The classes being delivered in the functional area are fully booked, with people wanting to pre-book to ensure they get a space.”

Tommy Matthews, director of education at Escape Training, said: “Our programming provides everything a club needs to turn on functional group training and make it a success. When properly implemented by a club like One Leisure, members get to experience an exciting group programme that is always changing, allowing members to constantly develop and improve.”

After the initial two-day intensive Move It training, including Octagon training, Impressions at One Leisure now delivers Escape Training’s concept based Move It programme to its members – a 12-month group training programme to keep their members engaged and motivated.

Ollie commented: “The Move It training programmes are important because people see a class going on and it makes them want to get involved. A Move It circuit class is manageable for everyone.”

To ensure both the equipment and members are supported during their workout, the Octagon sits on Pavigym Free Weight flooring. The flooring has been specifically designed and created to include the One Leisure logo and installed by the Escape Flooring team, providing a visually stunning, colour co-ordinated foundation for the space.

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Gallery
More features
Editor's letter

Into the fitaverse

Fitness is already among the top three markets in the metaverse, with new technology and partnerships driving real growth and consumer engagement that looks likely to spill over into health clubs, gyms and studios
Fit Tech people

Ali Jawad

Paralympic powerlifter and founder, Accessercise
Users can easily identify which facilities in the UK are accessible to the disabled community
Fit Tech people

Hannes Sjöblad

MD, DSruptive
We want to give our users an implantable tool that allows them to collect their health data at any time and in any setting
Fit Tech people

Jamie Buck

Co-founder, Active in Time
We created a solution called AiT Voice, which turns digital data into a spoken audio timetable that connects to phone systems
Profile

Fahad Alhagbani: reinventing fitness

The team is young and ambitious, and the awareness of technology is very high. We share trends and out-of-the-box ideas almost every day
Opinion

Building on the blockchain

For small sports teams looking to compete with giants, blockchain can be a secret weapon explains Lars Rensing, CEO of Protokol
Innovation

Bold move

We ended up raising US$7m in venture capital from incredible investors, including Andreessen Horowitz, Khosla Ventures, Primetime Partners, and GingerBread Capital
App analysis

Check your form

Sency’s motion analysis technology is allowing users to check their technique as they exercise. Co-founder and CEO Gal Rotman explains how
Profile

New reality

Sam Cole, CEO of FitXR, talks to Fit Tech about taking digital workouts to the next level, with an immersive, virtual reality fitness club
Profile

Sohail Rashid

35 million people a week participate in strength training. We want Brawn to help this audience achieve their goals
Ageing

Reverse Ageing

Many apps help people track their health, but Humanity founders Peter Ward and Michael Geer have put the focus on ageing, to help users to see the direct repercussions of their habits. They talk to Steph Eaves
App analysis

Going hybrid

Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
Research

Physical activity monitors boost activity levels

Researchers at the University of Copenhagen have conducted a meta analysis of all relevant research and found that the body of evidence shows an impact
Editor's letter

Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
Fit Tech People

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
Fit Tech People

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
Fit Tech People

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
Fit Tech People

Mike Hansen

Managing partner, Endorphinz
We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
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features

Promotional feature: Escape fitness - Amazing results at One Leisure St Ives

Functional training is generating a real buzz both for members and for the balance sheet

Published in Health Club Management 2014 issue 4

One Leisure St Ives is the largest of the five sites within the One Leisure portfolio and a recent major redevelopment programme was completed in September 2013, which included a brand new Impressions Fitness Suite.

The project has seen the creation of a specific functional training area which is supported by structured and engaging workout programming, delivered by Escape Training. The new-look space features the biggest ever Escape Octagon and a full range of functional equipment to offer their members great variety and to ensure workouts are always fresh and challenging. The results speak for themselves.

Ollie Ritch, Impressions fitness consultant and personal trainer, said: “In the first four months since the new functional training area was installed, we have achieved 80 per cent of our entire PT business from last year.”

The investment in training is reaping rewards for members too. Rebecca Goode, wellbeing manager at One Leisure said: “The Escape Octagon is a fantastic piece of kit which allows maximum use of space with effective storage. It is also aesthetically pleasing and excites members visually and motivates their training. The classes being delivered in the functional area are fully booked, with people wanting to pre-book to ensure they get a space.”

Tommy Matthews, director of education at Escape Training, said: “Our programming provides everything a club needs to turn on functional group training and make it a success. When properly implemented by a club like One Leisure, members get to experience an exciting group programme that is always changing, allowing members to constantly develop and improve.”

After the initial two-day intensive Move It training, including Octagon training, Impressions at One Leisure now delivers Escape Training’s concept based Move It programme to its members – a 12-month group training programme to keep their members engaged and motivated.

Ollie commented: “The Move It training programmes are important because people see a class going on and it makes them want to get involved. A Move It circuit class is manageable for everyone.”

To ensure both the equipment and members are supported during their workout, the Octagon sits on Pavigym Free Weight flooring. The flooring has been specifically designed and created to include the One Leisure logo and installed by the Escape Flooring team, providing a visually stunning, colour co-ordinated foundation for the space.

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
Gallery
More features
Editor's letter

Into the fitaverse

Fitness is already among the top three markets in the metaverse, with new technology and partnerships driving real growth and consumer engagement that looks likely to spill over into health clubs, gyms and studios
Fit Tech people

Ali Jawad

Paralympic powerlifter and founder, Accessercise
Users can easily identify which facilities in the UK are accessible to the disabled community
Fit Tech people

Hannes Sjöblad

MD, DSruptive
We want to give our users an implantable tool that allows them to collect their health data at any time and in any setting
Fit Tech people

Jamie Buck

Co-founder, Active in Time
We created a solution called AiT Voice, which turns digital data into a spoken audio timetable that connects to phone systems
Profile

Fahad Alhagbani: reinventing fitness

The team is young and ambitious, and the awareness of technology is very high. We share trends and out-of-the-box ideas almost every day
Opinion

Building on the blockchain

For small sports teams looking to compete with giants, blockchain can be a secret weapon explains Lars Rensing, CEO of Protokol
Innovation

Bold move

We ended up raising US$7m in venture capital from incredible investors, including Andreessen Horowitz, Khosla Ventures, Primetime Partners, and GingerBread Capital
App analysis

Check your form

Sency’s motion analysis technology is allowing users to check their technique as they exercise. Co-founder and CEO Gal Rotman explains how
Profile

New reality

Sam Cole, CEO of FitXR, talks to Fit Tech about taking digital workouts to the next level, with an immersive, virtual reality fitness club
Profile

Sohail Rashid

35 million people a week participate in strength training. We want Brawn to help this audience achieve their goals
Ageing

Reverse Ageing

Many apps help people track their health, but Humanity founders Peter Ward and Michael Geer have put the focus on ageing, to help users to see the direct repercussions of their habits. They talk to Steph Eaves
App analysis

Going hybrid

Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
Research

Physical activity monitors boost activity levels

Researchers at the University of Copenhagen have conducted a meta analysis of all relevant research and found that the body of evidence shows an impact
Editor's letter

Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
Fit Tech People

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
Fit Tech People

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
Fit Tech People

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
Fit Tech People

Mike Hansen

Managing partner, Endorphinz
We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
More features