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Core Health and Fitness | Fit Tech promotion
Core Health and Fitness | Fit Tech promotion
Core Health and Fitness | Fit Tech promotion
features

Promotional Feature: Technogym

People are buying technology like never before, connecting to their content through smartphones, tablets, smart TV, PC and wearable devices. This trend has a huge impact on our industry and ‘Wellness-on-the-Go’ represents a great opportunity for all of us

Published in Health Club Management 2014 issue 10

Consumers now have more choice about how and where they choose to exercise, what they track and monitor and how they share workouts with their friends via social media.

Industry leader Technogym has developed mywellness cloud, a dedicated online fitness platform that can be accessed via connected Technogym equipment, and many personal devices, to keep operators and their customers constantly connected, thus providing a truly integrated and personalised training experience.

mywellness cloud for end-users
mywellness cloud is a platform that enhances people’s workout experiences and allows users to access their activity data, favourite content and workout programmes wherever they are, turning physical activity into a truly personalized experience “on the go”. Marketing director at Technogym, Alex Bennett comments: “In this era of the quantified self, members know more about themselves than ever before. The challenge for our Industry is how to tap into this data to gain useful insights to develop new services. mywellness cloud harnesses this approach, collecting data directly from equipment, and allowing members to aggregate their existing physical activity data from all the leading health and fitness apps in to one place.”

In the Gym – Smart Machines
UNITYTM is Technogym’s revolutionary cardio console. Built on an open Android 4 platform, it’s available on all Technogym cardio equipment. With intuitive swipe-screen navigation, users can swipe, scroll and tap through websites, TV, emails, social networking sites and popular apps while exercising. Users can also log in to their personal mywellness accounts to access real-time training data and programmes.

On the Go
Developed as a free app by Technogym for both Android and Apple devices, the mywellness app makes a member’s workout experience more personal, fun and effective by enabling them to manage their workout routine, track their results and access data on the go.

Linked to consumer apps and wearable devices
The integration of the mywellness cloud platform with popular GP S activity tracking apps and health devices allows for tracking of indoor and outdoor training data and biometrics, keeping all lifestyle data in one place. Popular apps and wearable devices include Strava, RunKeeper, MapMyfitness, Myfitnesspal, Polar and SWIMTAG.

mywellness cloud for operators
In addition to the end-user website, mywellness cloud has seven business applications to help you manage your business, from end-user profiling to programme prescription and user engagement. Flexible, scaleable and interactive, mywellness cloud allows you to choose the applications best suited for your business model.

Profile:
An innovative app that offers your business insights into what motivates each person to workout using an online ‘aspiration finder’.

Prescribe:
Create truly personalised programmes that can be assigned to a user’s mywellness account.

Self:
Allow your members to select their own programme from a library linked to their needs, goals, sport or aspiration.

Challenge:
Quickly and easily create challenges to motivate users and increase engagement with your facility and staff.

Coach:
Stay in contact with your members even when they are not in your facility.

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
More features
Editor's letter

Into the fitaverse

Fitness is already among the top three markets in the metaverse, with new technology and partnerships driving real growth and consumer engagement that looks likely to spill over into health clubs, gyms and studios
Fit Tech people

Ali Jawad

Paralympic powerlifter and founder, Accessercise
Users can easily identify which facilities in the UK are accessible to the disabled community
Fit Tech people

Hannes Sjöblad

MD, DSruptive
We want to give our users an implantable tool that allows them to collect their health data at any time and in any setting
Fit Tech people

Jamie Buck

Co-founder, Active in Time
We created a solution called AiT Voice, which turns digital data into a spoken audio timetable that connects to phone systems
Profile

Fahad Alhagbani: reinventing fitness

Alexa can help you book classes, check trainers’ bios and schedules, find out opening times, and a host of other information
Opinion

Building on the blockchain

For small sports teams looking to compete with giants, blockchain can be a secret weapon explains Lars Rensing, CEO of Protokol
Innovation

Bold move

Our results showed a greater than 60 per cent reduction in falls for individuals who actively participated in Bold’s programme
App analysis

Check your form

Sency’s motion analysis technology is allowing users to check their technique as they exercise. Co-founder and CEO Gal Rotman explains how
Profile

New reality

Sam Cole, CEO of FitXR, talks to Fit Tech about taking digital workouts to the next level, with an immersive, virtual reality fitness club
Profile

Sohail Rashid

35 million people a week participate in strength training. We want Brawn to help this audience achieve their goals
Ageing

Reverse Ageing

Many apps help people track their health, but Humanity founders Peter Ward and Michael Geer have put the focus on ageing, to help users to see the direct repercussions of their habits. They talk to Steph Eaves
App analysis

Going hybrid

Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
Research

Physical activity monitors boost activity levels

Researchers at the University of Copenhagen have conducted a meta analysis of all relevant research and found that the body of evidence shows an impact
Editor's letter

Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
Fit Tech People

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
Fit Tech People

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
Fit Tech People

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
Fit Tech People

Mike Hansen

Managing partner, Endorphinz
We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
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Digital
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features

Promotional Feature: Technogym

People are buying technology like never before, connecting to their content through smartphones, tablets, smart TV, PC and wearable devices. This trend has a huge impact on our industry and ‘Wellness-on-the-Go’ represents a great opportunity for all of us

Published in Health Club Management 2014 issue 10

Consumers now have more choice about how and where they choose to exercise, what they track and monitor and how they share workouts with their friends via social media.

Industry leader Technogym has developed mywellness cloud, a dedicated online fitness platform that can be accessed via connected Technogym equipment, and many personal devices, to keep operators and their customers constantly connected, thus providing a truly integrated and personalised training experience.

mywellness cloud for end-users
mywellness cloud is a platform that enhances people’s workout experiences and allows users to access their activity data, favourite content and workout programmes wherever they are, turning physical activity into a truly personalized experience “on the go”. Marketing director at Technogym, Alex Bennett comments: “In this era of the quantified self, members know more about themselves than ever before. The challenge for our Industry is how to tap into this data to gain useful insights to develop new services. mywellness cloud harnesses this approach, collecting data directly from equipment, and allowing members to aggregate their existing physical activity data from all the leading health and fitness apps in to one place.”

In the Gym – Smart Machines
UNITYTM is Technogym’s revolutionary cardio console. Built on an open Android 4 platform, it’s available on all Technogym cardio equipment. With intuitive swipe-screen navigation, users can swipe, scroll and tap through websites, TV, emails, social networking sites and popular apps while exercising. Users can also log in to their personal mywellness accounts to access real-time training data and programmes.

On the Go
Developed as a free app by Technogym for both Android and Apple devices, the mywellness app makes a member’s workout experience more personal, fun and effective by enabling them to manage their workout routine, track their results and access data on the go.

Linked to consumer apps and wearable devices
The integration of the mywellness cloud platform with popular GP S activity tracking apps and health devices allows for tracking of indoor and outdoor training data and biometrics, keeping all lifestyle data in one place. Popular apps and wearable devices include Strava, RunKeeper, MapMyfitness, Myfitnesspal, Polar and SWIMTAG.

mywellness cloud for operators
In addition to the end-user website, mywellness cloud has seven business applications to help you manage your business, from end-user profiling to programme prescription and user engagement. Flexible, scaleable and interactive, mywellness cloud allows you to choose the applications best suited for your business model.

Profile:
An innovative app that offers your business insights into what motivates each person to workout using an online ‘aspiration finder’.

Prescribe:
Create truly personalised programmes that can be assigned to a user’s mywellness account.

Self:
Allow your members to select their own programme from a library linked to their needs, goals, sport or aspiration.

Challenge:
Quickly and easily create challenges to motivate users and increase engagement with your facility and staff.

Coach:
Stay in contact with your members even when they are not in your facility.

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
More features
Editor's letter

Into the fitaverse

Fitness is already among the top three markets in the metaverse, with new technology and partnerships driving real growth and consumer engagement that looks likely to spill over into health clubs, gyms and studios
Fit Tech people

Ali Jawad

Paralympic powerlifter and founder, Accessercise
Users can easily identify which facilities in the UK are accessible to the disabled community
Fit Tech people

Hannes Sjöblad

MD, DSruptive
We want to give our users an implantable tool that allows them to collect their health data at any time and in any setting
Fit Tech people

Jamie Buck

Co-founder, Active in Time
We created a solution called AiT Voice, which turns digital data into a spoken audio timetable that connects to phone systems
Profile

Fahad Alhagbani: reinventing fitness

Alexa can help you book classes, check trainers’ bios and schedules, find out opening times, and a host of other information
Opinion

Building on the blockchain

For small sports teams looking to compete with giants, blockchain can be a secret weapon explains Lars Rensing, CEO of Protokol
Innovation

Bold move

Our results showed a greater than 60 per cent reduction in falls for individuals who actively participated in Bold’s programme
App analysis

Check your form

Sency’s motion analysis technology is allowing users to check their technique as they exercise. Co-founder and CEO Gal Rotman explains how
Profile

New reality

Sam Cole, CEO of FitXR, talks to Fit Tech about taking digital workouts to the next level, with an immersive, virtual reality fitness club
Profile

Sohail Rashid

35 million people a week participate in strength training. We want Brawn to help this audience achieve their goals
Ageing

Reverse Ageing

Many apps help people track their health, but Humanity founders Peter Ward and Michael Geer have put the focus on ageing, to help users to see the direct repercussions of their habits. They talk to Steph Eaves
App analysis

Going hybrid

Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
Research

Physical activity monitors boost activity levels

Researchers at the University of Copenhagen have conducted a meta analysis of all relevant research and found that the body of evidence shows an impact
Editor's letter

Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
Fit Tech People

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
Fit Tech People

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
Fit Tech People

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
Fit Tech People

Mike Hansen

Managing partner, Endorphinz
We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
More features