retention news & features
Maintaining a consistent member experience across a growing health and fitness brand can
prove challenging.
product innovation •
11 Dec 2020
While leisure operators can generate interest and build an audience fairly easily, the
challenge is converting an audience into a paying, engaged community – and keeping them
there.
product innovation •
07 Dec 2020
In collaboration with ukactive, FunXtion has driven a global discussion with some of the
world’s leading fitness operators and influencers, exploring how digitalisation will
influence the delivery of fitness services and products moving forwards.
product innovation •
23 Nov 2020
Venueserve Fitness enables clubs to offer white-label content
streaming to optimise capacity and member engagement
HCM issue 10 2020
Club Industry and Sibec unveil Future of Fitness virtual event to help reinvent the fitness industry
The COVID-19 pandemic has temporarily halted opportunities to gather in-person to discuss
vital topics relating to the fitness industry’s future.
product innovation •
29 Oct 2020
A look at how you can unlock hidden value in your operation with a complete end-to-end leisure management solution
HCM issue 9 2020
Modelling by 4global shows what we can expect for UK public sector fitness
HCM issue 9 2020
PureGym is the second largest operator in Europe. Its CEO talks about expansion and influencing government policy
HCM issue 9 2020
The hard work is paying off and we’re earning a reputation for safe operations. Now it’s time to tackle the next set of challenges says Liz Terry
HCM issue 8 2020
Keepme has launched its new V2 platform, which uses artificial intelligence (AI) to help operators
monitor their members' entire customer journey and tell how and when to engage members who are
in danger of leaving – and even after they've left.
news •
15 Sep 2020
Les Mills has launched a trio of digital solutions to help fitness operators shift towards a
hybrid
model.
news •
15 Sep 2020
Keepme is an AI revenue acceleration platform created for the fitness industry. Blending
Artificial Intelligence, operational tools, and a unique automations engine, Keepme
supercharges and streamlines effort to attract, retain, and re-engage members.
product innovation •
09 Sep 2020
According to software solutions provider, Xn Leisure, the uncertainty surrounding COVID-19
has made it more important than ever to pull out all the stops to keep members active and
engaged and your profits healthy.
product innovation •
07 Sep 2020
Fitness equipment specialist Freemotion is pivoting further to digital, as the industry
enters the era of the hybrid gym model.
news •
26 Aug 2020
This new global campaign aims to help clubs reactivate paused members by providing a schedule of events, competitions and workouts
HCM issue 7 2020
Proinsight has mystery shopped and reported on 50 online workouts
HCM issue 7 2020
The Wexer CEO explains why gyms must be equal parts physical and digital
Fit Tech issue 2 2020
KeepMe’s founder explains how machine learning can hyper-personalise engagement for gyms and drive retention
Fit Tech issue 2 2020
Nadim Meer advises operators on how to position themselves as an attractive prospect for investment
HCM issue 6 2020
The City of Portland in Maine, US, is investing in a wellness programme for its entire workforce. We talk to the founder and CEO of Wellness Workdays
HCM issue 6 2020
This charitable initiative is supporting people with health conditions and disabilities to get into physical activity
HCM issue 6 2020
The CEO of Wexer says COVID-19 has changed customer expectations and operators must adopt a hybrid physical/digital model to survive post-pandemic
HCM issue 6 2020
Ken Hughes shares vital insights on navigating the new consumer landscape
HCM issue 5 2020
How Chinese operators Life Turbo and Will’s Gym tackled reopening
HCM issue 5 2020
Balance training is hitting the mainstream. We round up the latest kit available
HCM issue 5 2020
Tamara Bailey says clubs need to re-examine member engagement strategies
HCM issue 4 2020
Reaching members anywhere and anytime to connect, engage and coach is more important than ever and can easily be activated through Technogym Mywellness
HCM issue 4 2020
How can clubs generate income during the closures? We ask the experts
HCM issue 4 2020
A look at some of the impressive digital offerings clubs have created in lightning fast time, to keep members active at home
HCM issue 4 2020
Finlay Macdonald from Les Mills explores how to make the most of your finest group exercise instructors. Armed with enough influence to positively boost membership numbers, it’s vital to reward, train and value your best in class
HCM Handbook 2020
Taylor Made Designs (TMD) is a ‘leisure specialist’ provider of bespoke leisure workwear, plus branded ...
Wattbike is chosen by the world’s top sporting teams, elite athletes, coaches, plus hundreds of ...