GET FIT TECH
Sign up for the FREE digital edition of Fit Tech magazine and also get the Fit Tech ezine and breaking news email alerts.
Not right now, thanksclose this window
Kisaco Research
Kisaco Research
Kisaco Research
Get Fit Tech
digital magazine
News

London Marathon used social distancing tech

By

The organisers of the London Marathon recruited the help of one of UK's most advanced robotics companies to ensure social distancing measures were adhered to during this year's race.

The 2020 Virgin Money London Marathon worked with tech firm Tharsus, to use its Bump technology system during the elite events – and the build up to them – on Sunday 4 October.

All of the 100+ elite athletes wore the Bump divides – as did the 500 members of the event's operational team – to help maintain the biosecure bubble during the event.

Developed in anticipation of the impact that the COVID-19 pandemic would have, Bump has been designed to help wearers feel safe, inform effective social-distancing behaviour and thus reduce the risk of COVID-19 transmission.

It comprises wearable and static devices which use Radio Frequency (RF) technology to create a 'Personal Motion System' that immediately alerts wearers when they are getting too close to another person.

The Bump devices allowed marathon organisers to accurately monitor how often and for how long elite athletes and event staff spend within a pre-defined distance of each other.

As well as helping prevent people getting too close to one another during the event, organisers were able to trace interactions back to specific wearers and inform them accordingly, should any Bump wearer test positive for COVID-19 in the two weeks following the event.

“This weekend’s event was the culmination of months of planning around how to deliver a socially distanced 2020 Virgin Money London Marathon that is safe for all participants and stakeholders," said Hugh Brasher, event director of the Virgin Money London Marathon.

"Tharsus’s Bump technology has played an important role, giving our athletes and internal teams extra confidence to engage with the event safely.

“We have been working with Tharsus for many months and, when we were still hoping to deliver the mass participation event on its usual route, we were planning to supply all participants with the Bump technology in order to hold a socially distanced mass event.

"It shows how important a role technology can play in the current situation.”

Brian Palmer, CEO of Tharsus Group, added: “With fresh Government restrictions being regularly reintroduced, it’s crucial that we adopt measures where possible that help us convene safely and allow society to retain a sense of normalcy.

"Despite being behind closed doors, many sports fixtures and events continue to take place, highlighting that the industry is leading the way in using technology to continue operating safely."

Due to restrictions imposed as a result of the pandemic, the 2020 event featured elite-only races taking place in a biosecure bubble in St James’s Park.

A virtual version of The 40th Race saw 45,000 runners from across the UK and the world run the Virgin Money London Marathon their way.

Participants had 23 hours 59 minutes and 59 seconds (from 00:00:00 to 23:59:59 BST) to complete the 26.2 miles, which they could choose to run, walk or jog – making the event the most inclusive London Marathon ever.

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
More news
Fitness tech firm JaxJox will accelerate the launch of its connected home fitness solution, InteractiveStudio, following a cash injection of ...
A new mobile fitness platform delivers personal training sessions to people at home by combining live fitness instruction with AI-enabled ...
Boutique operator, The Refinery E9, has launched a personal trainer (PT) service with a twist, by offering customers the opportunity ...
Access control specialist Salto Systems has acquired Gantner Electronic from private investment house Ardian. The deal, for an undisclosed sum, ...
The Mercedes-Benz Stadium in Atlanta, US has become one of the first major sports venues to use drones to clean ...
Online fitness platform TV.FIT – which specialises in "affordable and flexible" workouts – has launched a new app which will ...
Digital fitness tech and on-demand platform, Intelivideo, has appointed former Gold's Gym CEO, Adam Zeitsiff, as its new president and ...
Digital fitness brand Fiit has secured a groundbreaking deal with satellite TV giant, Sky, to make its virtual workout platform ...
Artificial intelligence-based sales and marketing platform Keepme has secured round one funding, totalling US$1.7m. The funding will be used to ...
Educational company, CAWS, has launched a new programme to help educate trainers on how to support members recovering from COVID-19. ...
Electronics giant LG has entered the fitness and wellness market with the launch of a new 15-inch touchscreen display created ...
A breakthrough in technology means wearable devices and other fitness products could soon be self-powered. Scientists from Loughborough University and ...
Apple has unveiled two new versions of its smartwatch at a digital event on 15 September – Apple Watch Series ...
Wearable tech firm Formsense has secured a technology partnership with an inter-interdisciplinary team of researchers looking to help stroke survivors ...
Les Mills has launched a trio of digital solutions to help fitness operators shift towards a hybrid model. Designed to ...
Keepme has launched its new V2 platform, which uses artificial intelligence (AI) to help operators monitor their members' entire customer ...
Be Military Fit (BMF), the outdoor fitness operator which is co-owned by Bear Grylls and NM Capital, has chosen Glofox ...
Hutchison Technologies virtual solutions are helping operators expand their virtual offering and get motivated members back into the club. Having ...
Indoor cycling giant Peloton has cut the price of its popular Bike, while launching two entirely new products for the ...
The Global Wellness Summit (GWS), has announced that a “Call for Wellness Innovations” contest, as well as a dedicated Tech ...
Wattbike has secured £11.5m worth of new funding from Piper, a specialist investor in branded consumer businesses. The indoor bike ...
Withings has announced the European availability of ScanWatch – a smartwatch that combines medical-grade electrocardiogram (ECG) and sleep breathing disturbance ...
In April 2020, two-thirds of the world’s gyms went into temporary closure due to COVID-19. Just like that, the ‘bricks ...
Immersive equipment specialist Echelon Fitness has launched a new smart rower for the at-home fitness market. Echelon Rower features a ...
Featured supplier: Premier Software Solutions offers scalable software for single or multi-site businesses
Premier Software Solutions' flagship business management system, Core by Premier Software, is the leading single and multi-site solution designed specifically for the spa, wellness and leisure industries.
Featured supplier: Frame launches new, streamlined digital offering, powered by Fisikal
When facing lockdown restrictions, Frame successfully adapted its in-club experience to an online offering for members.
A new Zone is here
MyZone Group Ltd
A new zone is here for your club, for your members and for you. Read more
Company profile: Bungee Super Fly
We have developed our own Bungee harness and cords with CE certificate....
Company profile: Volution
Volution uses data to connect the digital with the physical and partners with health and ...
Red Light Therapy
 Red Light Rising: Red Light Therapy
Direct debit solutions
Harlands Group: Direct debit solutions
Fitness Software
FunXtion International BV: Fitness Software
Wearable technology solutions
MyZone: Wearable technology solutions
Management software
fibodo Limited: Management software
12 Nov 2020
Virtual, United States
Featured supplier: Premier Software Solutions offers scalable software for single or multi-site businesses
Premier Software Solutions' flagship business management system, Core by Premier Software, is the leading single and multi-site solution designed specifically for the spa, wellness and leisure industries.
Featured supplier: Frame launches new, streamlined digital offering, powered by Fisikal
When facing lockdown restrictions, Frame successfully adapted its in-club experience to an online offering for members.
Company profile: Bungee Super Fly
We have developed our own Bungee harness and cords with CE certificate....
Company profile: Volution
Volution uses data to connect the digital with the physical and partners with health and ...
A new Zone is here
MyZone Group Ltd
A new zone is here for your club, for your members and for you. Read more
Get Fit Tech
Sign up for the free digital edition of Fit Tech magazine and the free weekly Fit Tech ezine
Sign up
Red Light Therapy
 Red Light Rising: Red Light Therapy
Direct debit solutions
Harlands Group: Direct debit solutions
Fitness Software
FunXtion International BV: Fitness Software
Wearable technology solutions
MyZone: Wearable technology solutions
Management software
fibodo Limited: Management software
12 Nov 2020
Virtual, United States

features

people

Richard Hanbury

Founder and CEO, Sana
I was in Yemen, close to the capital, Sana’a, when I had the accident that put me in a wheelchair and gave me a chronic nerve damage pain problem. This led me to develop the underlying technology of Sana
interview

Daniel Sobhani, Freeletics

People are set up for failure by the fitness industry with false promises and unrealistic expectations. We’ve always wanted to put a stop to this, and with Mindset Coaching we’re taking the next step
interview

Forme Life: Trent Ward & Yves Béhar

The screen is effectively a six foot tablet, so developing the product from scratch took time, lots of testing and millions of cycles
interview

Sharon Hegarty, Samsung

We envisage a world where someone’s smart home can support their fitness regime
Editor's letter

Monetising digital

Having made a lightening fast pivot to digital during lockdown, gym operators are now figuring out how to optimise the assets they’ve invested in – it’s time to monetise digital and find ways to create hybrid models
interview

PureGym

We’ve been ranked number two on the App Store for health and fitness, second only to Fitbit
interview

Will Ahmed, Whoop

Whoop is taking wearable technology to the next level, providing deeper insights into individuals’ physiology and enabling optimised training. Founder and CEO Will Ahmed talks to Steph Eaves about the importance of personalised feedback
interview

Lindsay Cook, FitOn

Not everyone can afford an expensive piece of fitness equipment or a personal trainer, but everyone has a smartphone

Fighting COVID-19

In the aftermath of the pandemic, people will be more aware of the importance of their health and the strength of their immune system. Can fit tech alert users to potential immunodeficiencies or symptoms? And might these products assist governments? We asked industry leaders for their predictions
interview

Paul Bowman, Wexer

The future of fitness is hybrid, says the CEO of Wexer. He shares his thoughts on why and how the industry should embrace this change
people

Patrick Lucey

VP of AI, Stats Perform
We can capture tracking data from historical videos, enabling us to do large scale comparisons of players, such as Michael Jordan, across eras
people

Ian Mullane

Founder, Keepme
Using predictive and machine learning models, operators can hyper-personalise engagement
More features
News

London Marathon used social distancing tech

By

The organisers of the London Marathon recruited the help of one of UK's most advanced robotics companies to ensure social distancing measures were adhered to during this year's race.

The 2020 Virgin Money London Marathon worked with tech firm Tharsus, to use its Bump technology system during the elite events – and the build up to them – on Sunday 4 October.

All of the 100+ elite athletes wore the Bump divides – as did the 500 members of the event's operational team – to help maintain the biosecure bubble during the event.

Developed in anticipation of the impact that the COVID-19 pandemic would have, Bump has been designed to help wearers feel safe, inform effective social-distancing behaviour and thus reduce the risk of COVID-19 transmission.

It comprises wearable and static devices which use Radio Frequency (RF) technology to create a 'Personal Motion System' that immediately alerts wearers when they are getting too close to another person.

The Bump devices allowed marathon organisers to accurately monitor how often and for how long elite athletes and event staff spend within a pre-defined distance of each other.

As well as helping prevent people getting too close to one another during the event, organisers were able to trace interactions back to specific wearers and inform them accordingly, should any Bump wearer test positive for COVID-19 in the two weeks following the event.

“This weekend’s event was the culmination of months of planning around how to deliver a socially distanced 2020 Virgin Money London Marathon that is safe for all participants and stakeholders," said Hugh Brasher, event director of the Virgin Money London Marathon.

"Tharsus’s Bump technology has played an important role, giving our athletes and internal teams extra confidence to engage with the event safely.

“We have been working with Tharsus for many months and, when we were still hoping to deliver the mass participation event on its usual route, we were planning to supply all participants with the Bump technology in order to hold a socially distanced mass event.

"It shows how important a role technology can play in the current situation.”

Brian Palmer, CEO of Tharsus Group, added: “With fresh Government restrictions being regularly reintroduced, it’s crucial that we adopt measures where possible that help us convene safely and allow society to retain a sense of normalcy.

"Despite being behind closed doors, many sports fixtures and events continue to take place, highlighting that the industry is leading the way in using technology to continue operating safely."

Due to restrictions imposed as a result of the pandemic, the 2020 event featured elite-only races taking place in a biosecure bubble in St James’s Park.

A virtual version of The 40th Race saw 45,000 runners from across the UK and the world run the Virgin Money London Marathon their way.

Participants had 23 hours 59 minutes and 59 seconds (from 00:00:00 to 23:59:59 BST) to complete the 26.2 miles, which they could choose to run, walk or jog – making the event the most inclusive London Marathon ever.

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
More news
Fitness tech firm JaxJox will accelerate the launch of its connected home fitness solution, InteractiveStudio, following a cash injection of ...
A new mobile fitness platform delivers personal training sessions to people at home by combining live fitness instruction with AI-enabled ...
Boutique operator, The Refinery E9, has launched a personal trainer (PT) service with a twist, by offering customers the opportunity ...
Access control specialist Salto Systems has acquired Gantner Electronic from private investment house Ardian. The deal, for an undisclosed sum, ...
The Mercedes-Benz Stadium in Atlanta, US has become one of the first major sports venues to use drones to clean ...
Online fitness platform TV.FIT – which specialises in "affordable and flexible" workouts – has launched a new app which will ...
Digital fitness tech and on-demand platform, Intelivideo, has appointed former Gold's Gym CEO, Adam Zeitsiff, as its new president and ...
Digital fitness brand Fiit has secured a groundbreaking deal with satellite TV giant, Sky, to make its virtual workout platform ...
Artificial intelligence-based sales and marketing platform Keepme has secured round one funding, totalling US$1.7m. The funding will be used to ...
Educational company, CAWS, has launched a new programme to help educate trainers on how to support members recovering from COVID-19. ...
Electronics giant LG has entered the fitness and wellness market with the launch of a new 15-inch touchscreen display created ...
A breakthrough in technology means wearable devices and other fitness products could soon be self-powered. Scientists from Loughborough University and ...
Kisaco Research
Kisaco Research