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FIT TECH News

Orangetheory launches MaxHR, an AI-driven heart rate tracking system

By
Orangetheory has released the MaxHR heart-rate monitor which runs on a proprietary algorithm
The AI driven system customises users’ heart rate zones
The results evolve and become more accurate over time
Members can join MaxHR after completing 20 studio classes with an OTBeat heart rate monitor
MaxHR is a game changer in the industry, as it allows every member to know their personal statistics and shape their workout in a way that meets their individual needs, Dave Long, co-founder and CEO of Orangetheory Fitness
Credit: Orangetheory Fitness
MaxHR is a game changer in the industry, as it allows every member to know their personal statistics and shape their workout in a way that meets their individual needs
– Dave Long, co-founder and CEO of Orangetheory Fitness

Orangetheory has introduced a new AI-powered heart-rate tracking system called MaxHR to boost the personalisation and efficiency of members’ workouts.

Based on a proprietary algorithm, it records peak heart rate over a period of time to determine the member’s personal maximum heart rate. This data is used by trainers to improve the impact of sessions by identifying exactly when users should decrease or increase effort.

"For years, the standard of fitness heart rate tracking across the category has been an age-based formula that doesn't take into consideration other factors,” said Dave Long, co-founder and CEO. “MaxHR is a game changer in the industry, as it allows every member to know their personal statistics and shape their workout in a way that meets their individual needs."

Orangetheory’s approach to fitness is known for being accessible to people of all fitness levels due to its foundation of heart rate-based interval training based on effort. The trainer-led sessions alternate cycles of high-intensity work followed by lower intensity which allows the cardiorespiratory system to partially recover.

During an exercise session members spend time in each of the five heart rate zones with the aim of training for 12-20 minutes in zone four (orange) or five (red), which is the highest level. Classes mix up rowing, cardio (bikes, striders and treadmills), endurance and strength training

Orangetheory says the new algorithm is designed to evolve and become more accurate over time. For this reason, the MaxHR system is accessible to those who've completed 20 on-site classes with an OTBeat heart-rate monitor. Real-time updates will optimise the collected data and improve results.

Orangetheory’s system is based on post-exercise oxygen consumption (EPOC) where the body continues to use oxygen and burn calories for a period of time after the workout.

The chain has clubs in 24 countries and opened its 1,500 studio in Los Angeles last year. Despite the pandemic, the team signed up 500,000 new members in 2021 and launched a new flagship studio in Manhattan. The business runs via direct management and franchising.

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EGYM and Magicline enter into a strategic partnership entirely in line with their open platforms and now aim to provide their customers with an interface of both companies at no additional cost to gym operators.
In order to support gyms and health clubs in this difficult economic climate, Orbit4 is helping operators by telling them the best time to trade in and buy new based on its intelligence-led data and tech.
Mindbody is the leading technology platform for the wellness industry, featuring an app that allows ...
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Technogym Biocircuit
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Orangetheory launches MaxHR, an AI-driven heart rate tracking system

By
Orangetheory has released the MaxHR heart-rate monitor which runs on a proprietary algorithm
The AI driven system customises users’ heart rate zones
The results evolve and become more accurate over time
Members can join MaxHR after completing 20 studio classes with an OTBeat heart rate monitor
MaxHR is a game changer in the industry, as it allows every member to know their personal statistics and shape their workout in a way that meets their individual needs, Dave Long, co-founder and CEO of Orangetheory Fitness
Credit: Orangetheory Fitness
MaxHR is a game changer in the industry, as it allows every member to know their personal statistics and shape their workout in a way that meets their individual needs
– Dave Long, co-founder and CEO of Orangetheory Fitness

Orangetheory has introduced a new AI-powered heart-rate tracking system called MaxHR to boost the personalisation and efficiency of members’ workouts.

Based on a proprietary algorithm, it records peak heart rate over a period of time to determine the member’s personal maximum heart rate. This data is used by trainers to improve the impact of sessions by identifying exactly when users should decrease or increase effort.

"For years, the standard of fitness heart rate tracking across the category has been an age-based formula that doesn't take into consideration other factors,” said Dave Long, co-founder and CEO. “MaxHR is a game changer in the industry, as it allows every member to know their personal statistics and shape their workout in a way that meets their individual needs."

Orangetheory’s approach to fitness is known for being accessible to people of all fitness levels due to its foundation of heart rate-based interval training based on effort. The trainer-led sessions alternate cycles of high-intensity work followed by lower intensity which allows the cardiorespiratory system to partially recover.

During an exercise session members spend time in each of the five heart rate zones with the aim of training for 12-20 minutes in zone four (orange) or five (red), which is the highest level. Classes mix up rowing, cardio (bikes, striders and treadmills), endurance and strength training

Orangetheory says the new algorithm is designed to evolve and become more accurate over time. For this reason, the MaxHR system is accessible to those who've completed 20 on-site classes with an OTBeat heart-rate monitor. Real-time updates will optimise the collected data and improve results.

Orangetheory’s system is based on post-exercise oxygen consumption (EPOC) where the body continues to use oxygen and burn calories for a period of time after the workout.

The chain has clubs in 24 countries and opened its 1,500 studio in Los Angeles last year. Despite the pandemic, the team signed up 500,000 new members in 2021 and launched a new flagship studio in Manhattan. The business runs via direct management and franchising.

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