GET FIT TECH
Sign up for the FREE digital edition of Fit Tech magazine and also get the Fit Tech ezine and breaking news email alerts.
Not right now, thanksclose this window
Technogym | Fit Tech promotion
Technogym | Fit Tech promotion
Technogym | Fit Tech promotion
FIT TECH News

Ohm Fitness opens first EMS studio – plans 45 US locations over three years

By
What sets OHM Fitness apart is our ability to deliver a wireless customised EMS experience in small to mid-sized groups, Doug Payne, founder, Ohm Fitness
Credit: Ohm Fitness
What sets OHM Fitness apart is our ability to deliver a wireless customised EMS experience in small to mid-sized groups
– Doug Payne, founder, Ohm Fitness

Ohm Fitness, a new franchised studio concept, has opened its first location in Scottsdale, Arizona.

Delivering small group workouts using electrical muscle stimulation (EMS), Ohm offers 25-minute, low-intense workouts which, it says, have the same benefits as two-hour "traditional" exercise sessions.

Ohm Fitness uses ​​its own proprietary wearable technology and software – called the EMPower suit.

Speaking to HCM, Ohm co-founder, Doug Payne – a serial franchiser who previously worked in IT at Orangetheory and Massage Envy – said: "​​The wireless EMPower suit is made out of breathable fabric, similar to a wetsuit. Thirty pads are sewn into it to communicate directly to the muscles.

"What sets OHM Fitness apart is our ability to deliver a wireless customised EMS experience in a small- to mid-sized group setting."

Ohm offers three 25-minute EMS classes – 'strong vibrations', 'sculpt and sweat' and 'stretch and flow'.

Payne says the plan is to have 45 locations in the US by the end of 2023 – and then expand further.

"We expect to develop 35 locations in Arizona alone over the next 3-5 years and well over 150 locations nationwide," he said.

The first Ohm Fitness studio occupies a 2,000sq ft space.

More fit tech news
Centred Wellness – a travel and lifestyle platform connecting members with health and wellness services and products – has acquired ...
Korean scientists have developed a dynamic way of adjusting the difficulty of video games – by estimating the players' emotions ...
Mobility app Pliability has integrated with digital health and fitness tracker Whoop to create a smart, personalised tool that helps ...
PROMOTION
Leading software company Fitronics has launched an all-new website featuring its leading sports and fitness technology brands; The Retention People ...
Athlo, an app enabling consumers to sell unwanted classes has soft-launched in the UK. The platform was founded by Matthew ...
PROMOTION
Your most expensive purchase is gym equipment, so if you aren’t getting real value out of it then your business ...
Fitness equipment specialist Dyaco UK has appointed industry veteran Jon Johnston as managing director of its commercial operations. Johnston, a ...
More HCM news
Peloton has opened pre-orders in the US for its new connected rowing machine. Consumers can reserve a rower for delivery ...
Zwift is launching its own brand direct-drive smart trainer, Zwift Hub, on 3 October in the US, UK and Europe. ...
Withings, one of the original smart scale developers, is gearing up to launch a Body Comp smart scale and Health+ ...
PROMOTION
EGYM and Magicline enter into a strategic partnership entirely in line with their open platforms and now aim to provide ...
Active Nation has released a new app, Active Nation Anywhere, which offers over a thousand on-demand workouts to users. The ...
Digital fitness provider Funxtion has raised €5.8m (£5m, US$5.7) from Lexar Partners and company shareholders. The capital will be used ...
PROMOTION
After 3 successful years in the US, the first European Connected Health and Fitness Summit is set to take place ...
Sweat-sensing wearable manufacturer, Epicore Biosystems – whose products provide real-time health data on a range of metrics, including hydration and ...
Orangetheory has introduced a new AI-powered heart-rate tracking system called MaxHR to boost the personalisation and efficiency of members’ workouts. ...
Corporate wellbeing platform Gympass has launched personal training service Trainiac in the UK. Already live in Brazil and the US, ...
Peloton is set to axe around 800 jobs, increase the price of its equipment and close some of its retail ...
At-home rower maker Hydrow is one of the latest connected-fitness companies to announce staff cuts. The tech company which won ...
More fit tech news
After 3 successful years in the US, the first European Connected Health and Fitness Summit is set to take place on 16-17 November 2022 in London. Dedicated to shaping the future of the connected fitness market, the summit will focus on showcasing innovations and facilitating partnerships.
EGYM and Magicline enter into a strategic partnership entirely in line with their open platforms and now aim to provide their customers with an interface of both companies at no additional cost to gym operators.
Technogym Biocircuit
Technogym
Losing weight, building strength, ageing in good health: whatever takes you to the fitness club, it needs to be addressed specifically. One size doesn’t simply fit all. Up until today. Read more
Panatta is an historical fitness brand displaying one of the widest range of products in ...
TANITA is the founder of Bioelectrical Impedance Analysis (BIA) being the first to bring a ...
trade associations
Salt therapy products
Management software
On demand
Flooring
After 3 successful years in the US, the first European Connected Health and Fitness Summit is set to take place on 16-17 November 2022 in London. Dedicated to shaping the future of the connected fitness market, the summit will focus on showcasing innovations and facilitating partnerships.
EGYM and Magicline enter into a strategic partnership entirely in line with their open platforms and now aim to provide their customers with an interface of both companies at no additional cost to gym operators.
Panatta is an historical fitness brand displaying one of the widest range of products in ...
TANITA is the founder of Bioelectrical Impedance Analysis (BIA) being the first to bring a ...
Technogym Biocircuit
Technogym
Losing weight, building strength, ageing in good health: whatever takes you to the fitness club, it needs to be addressed specifically. One size doesn’t simply fit all. Up until today. Read more
Get Fit Tech
Sign up for the free digital edition of Fit Tech magazine and the free weekly Fit Tech ezine
Sign up
trade associations
Salt therapy products
Management software
On demand
Flooring

features

Fit Tech People

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
Editor's letter

Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
Fit Tech People

Mike Hansen

Managing partner, Endorphinz
We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
Usability

How usable is your product?

Your fit tech product might be a game changer, solving problems or creating new possibilities for clients, but none of this will matter if it’s not easy and enjoyable to use. Industrial designer Nick Chubb explains why usability is key, and the factors to consider when designing your new product
Interview

Put on your red light

Red light therapy promises a variety of benefits, including better recovery, skin rejuvenation and increased energy, but is it all too good to be true? Fit Tech spoke to Bryan Gohl and James Strong of Red Light Rising, and Wes Pfiffner of Joovv to find out more
Fit Tech People

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
Research

Monitoring mental health

New technology uses advanced machine learning to monitor patients’ mental health between visits to their medical providers
Supplier showcase

Funxtion: A vital connection

NonStop Gym, Switzerland’s no frills gym chain, has appointed FunXtion to create its member training app
Fit Tech People

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
Interview

Mathieu Letombe

The new feature ‘Vascular Age’ was developed by cardiologists to provide an easy-to-understand assessment of arterial health – just by stepping on the scale
Interview

Kilian Saekel

A-Champs is a platform that delivers sports science-based programmes and games through interactive sensor pods that come with light, sound and vibration
App analysis

Digital community

Matt Stebbings of SLT Group talks about the creation of their Community Portal, a new platform that aims to help anyone to get active, whether that’s inside or outside of SLT’s facilities
More features
FIT TECH News

Ohm Fitness opens first EMS studio – plans 45 US locations over three years

By
What sets OHM Fitness apart is our ability to deliver a wireless customised EMS experience in small to mid-sized groups, Doug Payne, founder, Ohm Fitness
Credit: Ohm Fitness
What sets OHM Fitness apart is our ability to deliver a wireless customised EMS experience in small to mid-sized groups
– Doug Payne, founder, Ohm Fitness

Ohm Fitness, a new franchised studio concept, has opened its first location in Scottsdale, Arizona.

Delivering small group workouts using electrical muscle stimulation (EMS), Ohm offers 25-minute, low-intense workouts which, it says, have the same benefits as two-hour "traditional" exercise sessions.

Ohm Fitness uses ​​its own proprietary wearable technology and software – called the EMPower suit.

Speaking to HCM, Ohm co-founder, Doug Payne – a serial franchiser who previously worked in IT at Orangetheory and Massage Envy – said: "​​The wireless EMPower suit is made out of breathable fabric, similar to a wetsuit. Thirty pads are sewn into it to communicate directly to the muscles.

"What sets OHM Fitness apart is our ability to deliver a wireless customised EMS experience in a small- to mid-sized group setting."

Ohm offers three 25-minute EMS classes – 'strong vibrations', 'sculpt and sweat' and 'stretch and flow'.

Payne says the plan is to have 45 locations in the US by the end of 2023 – and then expand further.

"We expect to develop 35 locations in Arizona alone over the next 3-5 years and well over 150 locations nationwide," he said.

The first Ohm Fitness studio occupies a 2,000sq ft space.

More fit tech news
Centred Wellness – a travel and lifestyle platform connecting members with health and wellness services and products – has acquired ...
Korean scientists have developed a dynamic way of adjusting the difficulty of video games – by estimating the players' emotions ...
Mobility app Pliability has integrated with digital health and fitness tracker Whoop to create a smart, personalised tool that helps ...
PROMOTION
Leading software company Fitronics has launched an all-new website featuring its leading sports and fitness technology brands; The Retention People ...
Athlo, an app enabling consumers to sell unwanted classes has soft-launched in the UK. The platform was founded by Matthew ...
PROMOTION
Your most expensive purchase is gym equipment, so if you aren’t getting real value out of it then your business ...
Fitness equipment specialist Dyaco UK has appointed industry veteran Jon Johnston as managing director of its commercial operations. Johnston, a ...
More HCM news
Peloton has opened pre-orders in the US for its new connected rowing machine. Consumers can reserve a rower for delivery ...
Zwift is launching its own brand direct-drive smart trainer, Zwift Hub, on 3 October in the US, UK and Europe. ...
Withings, one of the original smart scale developers, is gearing up to launch a Body Comp smart scale and Health+ ...
PROMOTION
EGYM and Magicline enter into a strategic partnership entirely in line with their open platforms and now aim to provide ...
Active Nation has released a new app, Active Nation Anywhere, which offers over a thousand on-demand workouts to users. The ...
Digital fitness provider Funxtion has raised €5.8m (£5m, US$5.7) from Lexar Partners and company shareholders. The capital will be used ...
PROMOTION
After 3 successful years in the US, the first European Connected Health and Fitness Summit is set to take place ...
Sweat-sensing wearable manufacturer, Epicore Biosystems – whose products provide real-time health data on a range of metrics, including hydration and ...
Orangetheory has introduced a new AI-powered heart-rate tracking system called MaxHR to boost the personalisation and efficiency of members’ workouts. ...
Corporate wellbeing platform Gympass has launched personal training service Trainiac in the UK. Already live in Brazil and the US, ...
Peloton is set to axe around 800 jobs, increase the price of its equipment and close some of its retail ...
At-home rower maker Hydrow is one of the latest connected-fitness companies to announce staff cuts. The tech company which won ...
More fit tech news