GET FIT TECH
Sign up for the FREE digital edition of Fit Tech magazine and also get the Fit Tech ezine and breaking news email alerts.
Not right now, thanksclose this window I've already subscribed!
The Leisure Media Company Ltd | Fit Tech promotion
The Leisure Media Company Ltd | Fit Tech promotion
The Leisure Media Company Ltd | Fit Tech promotion
features

ukactive: Activelab 2019

Following the ActiveLab Live! finale at the recent Active Uprising conference, we take a look at startups that are using technology to help people become healthier and more active

Published in Health Club Management 2019 issue 7

BlazePod
ESTABLISHED - January 2017
FOUNDER - Yaniv Shneiderman
Yaniv Shneiderman

BlazePod’s uniquely designed lighting Pods create visual cues and prompts to enhance workouts, challenge speed, agility, reaction times and other fitness elements. The BlazePod app is the heart that makes the Pods beat. The app links mobile devices to the Pods via Bluetooth Low Energy (BLE), controlling the way the Pods work for each specific drill, and receiving data back as each Pod’s light is tapped out.

Key information (at time of application)

• 2,500+ users

• Developing a B2B product

www.blazepod.com

BlazePod enables a variety of visual, interactive drills
HealthPod
ESTABLISHED - January 2018
FOUNDER - Tom Sheppey, CEO
Tom Sheppey

HealthPOD connects consumers with personal trainers and nutritionists for a one-to-one consultancy video-call. It’s an online, live, on-demand consultancy service focusing on health and physical activity in the first instance.

Key information (at time of application)

• £30k total raised

• Website has hosted over 150 trials and driven over 2,000 web visits

www.yourhealthpod.com

PlayerMaker
ESTABLISHED April 2014
FOUNDER(S) Guy Aharon, CEO Yuval Odem, COO
Yuval Odem

PlayerMaker is a next-generation player development solution that focuses on better youth player development and youth coaching enhancement. Trusted by top UK Premier League and Championship academies, PlayerMaker uniquely provides technical, tactical and physical performance insights. Motion sensors and advanced machine learning algorithms track all movement and ball touches to deliver a competitive advantage.

Key information (at time of application)

• £9m total raised

• Looking to develop and release a consumer facing product

www.playmaker.co.uk

Coach AI
ESTABLISHED December 2016
FOUNDER(S) Daniel Cohen, COO Nadav Sala Shai Neiger, CEO
Daniel Cohen

CoachAi is a virtual coach that acts as a personal companion to each and every user via their smartphone, increasing motivation and accountability while reducing friction. By intervening at just the right points along a person’s journey, CoachAi helps them reach the tipping point –the point at which exercise becomes a regular part of their life.

Key information (at time of application)

• US$345,000 total raised

www.coachai.com

CoachAi increases users’ motivation and accountability
Immersive Rehab
ESTABLISHED August 2016
FOUNDER Isabel Van De Keere
Isabel Ven De Keere

Immersive Rehab creates interactive and engaging physical and neuro-rehabilitation and mobility programmes in virtual reality that improve patient mobility and recovery. The goal is to increase the effectiveness of physical and neuro-rehabilitation, reduce referral times into physical therapy and improve patient outcomes.

Key information (at time of application)

• Next generation technology tested with 30+ individuals

www.immersiverehab.com

GoSweat
FOUNDED September 2016
FOUNDERS Alex Hind, CEO Helena Newport, COO
Helena Newport

GoSweat is a curated database that enables people to book 2,000 activities across 1,000 venues, all without needing a membership. GoSweat has the potential to become the new face of employee wellbeing, by replacing traditional gym memberships. Companies pay a monthly fee, which is then converted into GoSweat credit to be redeemed against any booking on-site.

Key information (at time of application)

• Raised £300k investment 1,000+ B2C users

• Participants of the OpenActive Accelerator and the Mayor of London’s Programme

www.gosweat.com

Shapewatch
ESTABLISHED January 2017
FOUNDER Alan Louden
Alan Louden

Shapewatch is an automated self-serve solution that provides a discreet, non-invasive body scanning experience with consistent, accurate results in a matter of seconds. Promoting long-term behavior change through ongoing comparisons using 3D visualisation, the Shapewatch solution enables health clubs to offer members a detailed and highly visual account of their key biometrics It’s like the ultimate animated selfie in 3D.

Key information (at time of application)

• Flexible design architecture enables clubs to integrate Shapewatch into their branded apps

www.shapewatch.com

Shapewatch lets users see how their body is changing, with 3D animated visualisation
Rocket Impact
ESTABLISHED May 2016
FOUNDER Phil Tsang
Phil Tsang

Rocket Impact is a tech start-up company, which specialises in creating mobile games for the health and fitness industry. Rocket Impact’s product is called Afitar® – a pioneering mobile fitness game, designed to encourage the young generation to exercise collectively whilst having fun with an action puzzle game at the same time.

Key information (at time of application)

• 300 users with no marketing to date

• Product coming to market

www.rocketimpact.com

Afitar is designed to encourage young people to get active in a fun wayn
Fittrack
ESTABLISHED May 2015
FOUNDERS Maximillian Maurer, COO
Bernhard Hackl, CTO Nico Festl, CEO
Nico Festl

Fittrack is a retrofit sensor solution that can be attached to existing fitness equipment, enabling all relevant workout data to be sent in real-time to the user’s app. The service enables athletes to document their fitness workouts completely automatically and helps to motivate them with detailed progress reports, challenges and individualised workout routines. By utilising the training data of their members, gym operators are finally able to adapt their offerings to how their members actually work out in their gyms.

Key information (at time of application)

• €1.3m raised total, installed in eight gyms in Germany, Austria and Spain

• Looking to break into the UK market

www.fittrack.io

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
More features
Editor's letter

Into the fitaverse

Fitness is already among the top three markets in the metaverse, with new technology and partnerships driving real growth and consumer engagement that looks likely to spill over into health clubs, gyms and studios
Fit Tech people

Ali Jawad

Paralympic powerlifter and founder, Accessercise
Users can easily identify which facilities in the UK are accessible to the disabled community
Fit Tech people

Hannes Sjöblad

MD, DSruptive
We want to give our users an implantable tool that allows them to collect their health data at any time and in any setting
Fit Tech people

Jamie Buck

Co-founder, Active in Time
We created a solution called AiT Voice, which turns digital data into a spoken audio timetable that connects to phone systems
Profile

Fahad Alhagbani: reinventing fitness

The team is young and ambitious, and the awareness of technology is very high. We share trends and out-of-the-box ideas almost every day
Opinion

Building on the blockchain

For small sports teams looking to compete with giants, blockchain can be a secret weapon explains Lars Rensing, CEO of Protokol
Innovation

Bold move

Our results showed a greater than 60 per cent reduction in falls for individuals who actively participated in Bold’s programme
App analysis

Check your form

Sency’s motion analysis technology is allowing users to check their technique as they exercise. Co-founder and CEO Gal Rotman explains how
Profile

New reality

Sam Cole, CEO of FitXR, talks to Fit Tech about taking digital workouts to the next level, with an immersive, virtual reality fitness club
Profile

Sohail Rashid

35 million people a week participate in strength training. We want Brawn to help this audience achieve their goals
Ageing

Reverse Ageing

Many apps help people track their health, but Humanity founders Peter Ward and Michael Geer have put the focus on ageing, to help users to see the direct repercussions of their habits. They talk to Steph Eaves
App analysis

Going hybrid

Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
Research

Physical activity monitors boost activity levels

Researchers at the University of Copenhagen have conducted a meta analysis of all relevant research and found that the body of evidence shows an impact
Editor's letter

Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
Fit Tech People

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
Fit Tech People

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
Fit Tech People

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
Fit Tech People

Mike Hansen

Managing partner, Endorphinz
We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
More features
Core Health & Fitness: level up your HIIT game
Core Health & Fitness
Looking to level up your HIIT game? Meet the dynamic duo that’s about to revolutionize your workouts: the StairMaster HIIT Rower and HIIT Ski! Read more
Orbit4 is a leading FitTech brand that provides gym operators with a comprehensive software solution ...
All fitness education providers currently out there are one and the same. They vary in ...
Spa software
Flooring
Salt therapy products
Lockers
Digital
08-10 Oct 2024
Malaga - FYCMA, Malaga, Spain
Orbit4 is a leading FitTech brand that provides gym operators with a comprehensive software solution ...
All fitness education providers currently out there are one and the same. They vary in ...
Core Health & Fitness: level up your HIIT game
Core Health & Fitness
Looking to level up your HIIT game? Meet the dynamic duo that’s about to revolutionize your workouts: the StairMaster HIIT Rower and HIIT Ski! Read more
Get Fit Tech
Sign up for the free Fit Tech ezine and breaking news alerts
Sign up
Spa software
Flooring
Salt therapy products
Lockers
Digital
08-10 Oct 2024
Malaga - FYCMA, Malaga, Spain

latest fit tech news

Mindbody, has launched a specialist insurance programme for its customers which is being delivered through its platform. Organised in partnership ...
news • 12 Jul 2024
Boutique fitness software platform, Xplor Mariana Tek, has launched in-app gamification to help studios motivate more members to reach their ...
news • 09 Jul 2024
A UK-based technology has created a sensor-enabled performance running track with advanced sensors, paired with cameras, to generate real-time data ...
news • 08 Jul 2024
F45 Training has become the first health and fitness operator to make its functional/HIIT group workouts available on Strava, the ...
news • 27 Jun 2024
Nike and recovery brand, Hyperice, have partnered to create two tech-driven recovery products – a vest and boots – ahead of Paris ...
news • 22 Jun 2024
Apple has previewed the upcoming watchOS 11, which has more health and fitness insights and offers more personalisation than ever ...
news • 12 Jun 2024
Noraxon’s next-generation motion capture system, MyoMotion, can be used by PTs to enable custom training programmes, minimise injuries and help ...
news • 11 Jun 2024
New research shows that following social media health influencers motivates young people to exercise more vigorously and eat more fruit ...
news • 28 May 2024
Peloton has secured a critical US$1bn five-year loan to shore up its finances. The loan has repayment terms which are ...
news • 24 May 2024
Peloton Interactive Inc is believed to be working to get its costs under control in a bid to align with ...
news • 08 May 2024
More fit tech news
features

ukactive: Activelab 2019

Following the ActiveLab Live! finale at the recent Active Uprising conference, we take a look at startups that are using technology to help people become healthier and more active

Published in Health Club Management 2019 issue 7

BlazePod
ESTABLISHED - January 2017
FOUNDER - Yaniv Shneiderman
Yaniv Shneiderman

BlazePod’s uniquely designed lighting Pods create visual cues and prompts to enhance workouts, challenge speed, agility, reaction times and other fitness elements. The BlazePod app is the heart that makes the Pods beat. The app links mobile devices to the Pods via Bluetooth Low Energy (BLE), controlling the way the Pods work for each specific drill, and receiving data back as each Pod’s light is tapped out.

Key information (at time of application)

• 2,500+ users

• Developing a B2B product

www.blazepod.com

BlazePod enables a variety of visual, interactive drills
HealthPod
ESTABLISHED - January 2018
FOUNDER - Tom Sheppey, CEO
Tom Sheppey

HealthPOD connects consumers with personal trainers and nutritionists for a one-to-one consultancy video-call. It’s an online, live, on-demand consultancy service focusing on health and physical activity in the first instance.

Key information (at time of application)

• £30k total raised

• Website has hosted over 150 trials and driven over 2,000 web visits

www.yourhealthpod.com

PlayerMaker
ESTABLISHED April 2014
FOUNDER(S) Guy Aharon, CEO Yuval Odem, COO
Yuval Odem

PlayerMaker is a next-generation player development solution that focuses on better youth player development and youth coaching enhancement. Trusted by top UK Premier League and Championship academies, PlayerMaker uniquely provides technical, tactical and physical performance insights. Motion sensors and advanced machine learning algorithms track all movement and ball touches to deliver a competitive advantage.

Key information (at time of application)

• £9m total raised

• Looking to develop and release a consumer facing product

www.playmaker.co.uk

Coach AI
ESTABLISHED December 2016
FOUNDER(S) Daniel Cohen, COO Nadav Sala Shai Neiger, CEO
Daniel Cohen

CoachAi is a virtual coach that acts as a personal companion to each and every user via their smartphone, increasing motivation and accountability while reducing friction. By intervening at just the right points along a person’s journey, CoachAi helps them reach the tipping point –the point at which exercise becomes a regular part of their life.

Key information (at time of application)

• US$345,000 total raised

www.coachai.com

CoachAi increases users’ motivation and accountability
Immersive Rehab
ESTABLISHED August 2016
FOUNDER Isabel Van De Keere
Isabel Ven De Keere

Immersive Rehab creates interactive and engaging physical and neuro-rehabilitation and mobility programmes in virtual reality that improve patient mobility and recovery. The goal is to increase the effectiveness of physical and neuro-rehabilitation, reduce referral times into physical therapy and improve patient outcomes.

Key information (at time of application)

• Next generation technology tested with 30+ individuals

www.immersiverehab.com

GoSweat
FOUNDED September 2016
FOUNDERS Alex Hind, CEO Helena Newport, COO
Helena Newport

GoSweat is a curated database that enables people to book 2,000 activities across 1,000 venues, all without needing a membership. GoSweat has the potential to become the new face of employee wellbeing, by replacing traditional gym memberships. Companies pay a monthly fee, which is then converted into GoSweat credit to be redeemed against any booking on-site.

Key information (at time of application)

• Raised £300k investment 1,000+ B2C users

• Participants of the OpenActive Accelerator and the Mayor of London’s Programme

www.gosweat.com

Shapewatch
ESTABLISHED January 2017
FOUNDER Alan Louden
Alan Louden

Shapewatch is an automated self-serve solution that provides a discreet, non-invasive body scanning experience with consistent, accurate results in a matter of seconds. Promoting long-term behavior change through ongoing comparisons using 3D visualisation, the Shapewatch solution enables health clubs to offer members a detailed and highly visual account of their key biometrics It’s like the ultimate animated selfie in 3D.

Key information (at time of application)

• Flexible design architecture enables clubs to integrate Shapewatch into their branded apps

www.shapewatch.com

Shapewatch lets users see how their body is changing, with 3D animated visualisation
Rocket Impact
ESTABLISHED May 2016
FOUNDER Phil Tsang
Phil Tsang

Rocket Impact is a tech start-up company, which specialises in creating mobile games for the health and fitness industry. Rocket Impact’s product is called Afitar® – a pioneering mobile fitness game, designed to encourage the young generation to exercise collectively whilst having fun with an action puzzle game at the same time.

Key information (at time of application)

• 300 users with no marketing to date

• Product coming to market

www.rocketimpact.com

Afitar is designed to encourage young people to get active in a fun wayn
Fittrack
ESTABLISHED May 2015
FOUNDERS Maximillian Maurer, COO
Bernhard Hackl, CTO Nico Festl, CEO
Nico Festl

Fittrack is a retrofit sensor solution that can be attached to existing fitness equipment, enabling all relevant workout data to be sent in real-time to the user’s app. The service enables athletes to document their fitness workouts completely automatically and helps to motivate them with detailed progress reports, challenges and individualised workout routines. By utilising the training data of their members, gym operators are finally able to adapt their offerings to how their members actually work out in their gyms.

Key information (at time of application)

• €1.3m raised total, installed in eight gyms in Germany, Austria and Spain

• Looking to break into the UK market

www.fittrack.io

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
More features
Editor's letter

Into the fitaverse

Fitness is already among the top three markets in the metaverse, with new technology and partnerships driving real growth and consumer engagement that looks likely to spill over into health clubs, gyms and studios
Fit Tech people

Ali Jawad

Paralympic powerlifter and founder, Accessercise
Users can easily identify which facilities in the UK are accessible to the disabled community
Fit Tech people

Hannes Sjöblad

MD, DSruptive
We want to give our users an implantable tool that allows them to collect their health data at any time and in any setting
Fit Tech people

Jamie Buck

Co-founder, Active in Time
We created a solution called AiT Voice, which turns digital data into a spoken audio timetable that connects to phone systems
Profile

Fahad Alhagbani: reinventing fitness

The team is young and ambitious, and the awareness of technology is very high. We share trends and out-of-the-box ideas almost every day
Opinion

Building on the blockchain

For small sports teams looking to compete with giants, blockchain can be a secret weapon explains Lars Rensing, CEO of Protokol
Innovation

Bold move

Our results showed a greater than 60 per cent reduction in falls for individuals who actively participated in Bold’s programme
App analysis

Check your form

Sency’s motion analysis technology is allowing users to check their technique as they exercise. Co-founder and CEO Gal Rotman explains how
Profile

New reality

Sam Cole, CEO of FitXR, talks to Fit Tech about taking digital workouts to the next level, with an immersive, virtual reality fitness club
Profile

Sohail Rashid

35 million people a week participate in strength training. We want Brawn to help this audience achieve their goals
Ageing

Reverse Ageing

Many apps help people track their health, but Humanity founders Peter Ward and Michael Geer have put the focus on ageing, to help users to see the direct repercussions of their habits. They talk to Steph Eaves
App analysis

Going hybrid

Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
Research

Physical activity monitors boost activity levels

Researchers at the University of Copenhagen have conducted a meta analysis of all relevant research and found that the body of evidence shows an impact
Editor's letter

Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
Fit Tech People

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
Fit Tech People

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
Fit Tech People

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
Fit Tech People

Mike Hansen

Managing partner, Endorphinz
We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
More features