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Les Mills International
Les Mills International
Les Mills International
features

Supplier showcase: Funxtion: A vital connection

NonStop Gym, Switzerland’s no frills gym chain, has appointed FunXtion to create its member training app

Published in Fit Tech 2021 issue 2

NonStop Gym, a chain of 24/7 clubs in Switzerland, has partnered with FunXtion to create NSG Training, a fully branded member app that extends brand influence beyond the walls of its facilities and enables members to access pre-loaded workouts and training plans anytime, anywhere.

“NSG Training has enabled us to maintain a vital connection to members despite our facilities being closed due to Covid-19. Even when our clubs fully re-open, the app will continue to provide a valued service, helping members to fit training around busy lives rather than the other way around,” explains Ellen Berg, founder and CEO of NonStop Gym.

“We’ve looked for the right partner for quite some time, in order to get the right content through to our members. When I met the FunXtion team it was clear that we shared the same view of brand communication and content creation in order to inspire and motivate members.

“Through a partnership with FunXtion, we have been able to get a fully custom-branded app up and running within a few months, providing a vital service to members when they need it most. The FunXtion content enables us to motivate members with a good selection of exercises and tailor made training programs. It’s definitely outside of our expertise and we would not have achieved this on our own.”

Seamless integration
The app, which is available in German, French and English, went live early February. The focus for NonStop Gym is now on encouraging as many members as possible to download the free app, available in both iOS and Android format.

Mendel Witzenhausen, CEO at FunXtion, says: “Members now expect their gym to offer a digital solution. This is not going to end with the pandemic. For people to commit to a training plan long term, exercise needs to be seamlessly integrated into their daily routine. For this to happen, there needs to be a high degree of flexibility in terms of accessibility to professional, trusted, fitness content. Investment in a wraparound provision is no longer a nice-to-have, it is now the base level expectation of most members.”

NSG Training integrates FunXtion’s extensive library of with- and without-equipment workouts and training plans, enabling NonStop Gym members to train wherever they are, whenever they like. Via the FunXtion portal, members can also access motivating challenges to encourage them to push themselves and engage in friendly competition with other members. This is the start of the digital journey for NonStop Gyms and one which can now evolve with the needs of its members.

For more information about FunXtion, visit: www.funxtion.com or for more information about NonStop Gym www.nonstopgym.com

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
Gallery
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Anantharaman Pattabiraman

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Mike Hansen

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We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
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We’ve found 90 per cent of Withings users continue to regularly use their scales after one year and 50 per cent regularly continue using them after 10 years

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Jessica Ennis-Hill is on a mission to close the gender data gap in health research. Her app, Jennis CycleMapping, is designed to help women understand their cycles and how to train during each different phase. Steph Eaves speaks to Ennis-Hill to find out exactly how it works

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Funxtion: A vital connection

NonStop Gym, Switzerland’s no frills gym chain, has appointed FunXtion to create its member training app

Monitoring mental health

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Featured supplier: EMS personal training: shockingly simple
People's fitness goals are extremely diverse – ranging from an elite athlete focused on the next goal to someone who dislikes all activity due to chronic back pain.
Featured supplier: Power Plate teams up with Myzone for a new exercise experience
Power Plate has teamed up with Myzone to provide its community with new class experiences and the opportunity to offer rewards based on effort, every time they move.
Company profile: Rocca Creative Thinking Limited
Rocca. is a tech organisation specialising in sport and physical activity. It works with NGBs ...
Company profile: EGYM UK Ltd
EGYM empowers gym operators to deliver a workout experience that supports their members' lifelong fitness ...
CPASE creates unforgettable luxury member experience at new boutique club with Technogym
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Technogym has equipped Clare Stobart's new boutique health club – CPASE. Read more
Get Fit Tech
Sign up for the free digital edition of Fit Tech magazine and the free weekly Fit Tech ezine
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Salt therapy products
Himalayan Source: Salt therapy products
Spa software
ResortSuite: Spa software
Red Light Therapy
 Red Light Rising: Red Light Therapy
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Exercise equipment
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features

Supplier showcase: Funxtion: A vital connection

NonStop Gym, Switzerland’s no frills gym chain, has appointed FunXtion to create its member training app

Published in Fit Tech 2021 issue 2

NonStop Gym, a chain of 24/7 clubs in Switzerland, has partnered with FunXtion to create NSG Training, a fully branded member app that extends brand influence beyond the walls of its facilities and enables members to access pre-loaded workouts and training plans anytime, anywhere.

“NSG Training has enabled us to maintain a vital connection to members despite our facilities being closed due to Covid-19. Even when our clubs fully re-open, the app will continue to provide a valued service, helping members to fit training around busy lives rather than the other way around,” explains Ellen Berg, founder and CEO of NonStop Gym.

“We’ve looked for the right partner for quite some time, in order to get the right content through to our members. When I met the FunXtion team it was clear that we shared the same view of brand communication and content creation in order to inspire and motivate members.

“Through a partnership with FunXtion, we have been able to get a fully custom-branded app up and running within a few months, providing a vital service to members when they need it most. The FunXtion content enables us to motivate members with a good selection of exercises and tailor made training programs. It’s definitely outside of our expertise and we would not have achieved this on our own.”

Seamless integration
The app, which is available in German, French and English, went live early February. The focus for NonStop Gym is now on encouraging as many members as possible to download the free app, available in both iOS and Android format.

Mendel Witzenhausen, CEO at FunXtion, says: “Members now expect their gym to offer a digital solution. This is not going to end with the pandemic. For people to commit to a training plan long term, exercise needs to be seamlessly integrated into their daily routine. For this to happen, there needs to be a high degree of flexibility in terms of accessibility to professional, trusted, fitness content. Investment in a wraparound provision is no longer a nice-to-have, it is now the base level expectation of most members.”

NSG Training integrates FunXtion’s extensive library of with- and without-equipment workouts and training plans, enabling NonStop Gym members to train wherever they are, whenever they like. Via the FunXtion portal, members can also access motivating challenges to encourage them to push themselves and engage in friendly competition with other members. This is the start of the digital journey for NonStop Gyms and one which can now evolve with the needs of its members.

For more information about FunXtion, visit: www.funxtion.com or for more information about NonStop Gym www.nonstopgym.com

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
Gallery
More features
Editor's letter

Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
people

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
people

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
people

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
people

Mike Hansen

Managing partner, Endorphinz
We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
interview

Mathieu Letombe

We’ve found 90 per cent of Withings users continue to regularly use their scales after one year and 50 per cent regularly continue using them after 10 years

Refining augmented reality

London boutique The Refinery has created an avatar-led digital fitness offering called ALFI, which utilises augmented reality (AR) to demonstrate movements. Zoe Bertali, one of the co-founders of the gym, tells us more

Jessica Ennis-Hill: founder of Jennis

Jessica Ennis-Hill is on a mission to close the gender data gap in health research. Her app, Jennis CycleMapping, is designed to help women understand their cycles and how to train during each different phase. Steph Eaves speaks to Ennis-Hill to find out exactly how it works

How usable is your product?

Your fit tech product might be a game changer, solving problems or creating new possibilities for clients, but none of this will matter if it’s not easy and enjoyable to use. Industrial designer Nick Chubb explains why usability is key, and the factors to consider when designing your new product

Put on your red light

Red light therapy promises a variety of benefits, including better recovery, skin rejuvenation and increased energy, but is it all too good to be true? Fit Tech spoke to Bryan Gohl and James Strong of Red Light Rising, and Wes Pfiffner of Joovv to find out more
interview

Kilian Saekel

A-Champs is a platform that delivers sports science-based programmes and games through interactive sensor pods that come with light, sound and vibration

Adrian Hon

Zombies, Run! is one of the most enduring fitness apps, with half a million users getting active while engaging in ‘missions’ against the zombie apocalypse. Its co-creator spoke to Steph Eaves about the power of story

Digital community

Matt Stebbings of SLT Group talks about the creation of their Community Portal, a new platform that aims to help anyone to get active, whether that’s inside or outside of SLT’s facilities

Funxtion: A vital connection

NonStop Gym, Switzerland’s no frills gym chain, has appointed FunXtion to create its member training app

Monitoring mental health

New technology uses advanced machine learning to monitor patients’ mental health between visits to their medical providers
people

Devi Mahadevia

Facebook director of sports and fitness partnerships
With Facebook paid online events, publishers can charge viewers to attend a video livestream on their Facebook pages or a third party video service
people

Andy Etches

Founder and sports director, Rezzil
Rezzil was able to have an injured player learning his new manager's philosophy, positioning and playing style – all from a seated position
interview

Preston Lewis, Black Box VR

Game designers have figured out how to keep people unhealthily addicted to games. If only you could be the hero in a game that levelled up your life
More features
Les Mills International
Les Mills International