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features

Supplier showcase: Funxtion: A vital connection

NonStop Gym, Switzerland’s no frills gym chain, has appointed FunXtion to create its member training app

Published in Fit Tech 2021 issue 2

NonStop Gym, a chain of 24/7 clubs in Switzerland, has partnered with FunXtion to create NSG Training, a fully branded member app that extends brand influence beyond the walls of its facilities and enables members to access pre-loaded workouts and training plans anytime, anywhere.

“NSG Training has enabled us to maintain a vital connection to members despite our facilities being closed due to Covid-19. Even when our clubs fully re-open, the app will continue to provide a valued service, helping members to fit training around busy lives rather than the other way around,” explains Ellen Berg, founder and CEO of NonStop Gym.

“We’ve looked for the right partner for quite some time, in order to get the right content through to our members. When I met the FunXtion team it was clear that we shared the same view of brand communication and content creation in order to inspire and motivate members.

“Through a partnership with FunXtion, we have been able to get a fully custom-branded app up and running within a few months, providing a vital service to members when they need it most. The FunXtion content enables us to motivate members with a good selection of exercises and tailor made training programs. It’s definitely outside of our expertise and we would not have achieved this on our own.”

Seamless integration
The app, which is available in German, French and English, went live early February. The focus for NonStop Gym is now on encouraging as many members as possible to download the free app, available in both iOS and Android format.

Mendel Witzenhausen, CEO at FunXtion, says: “Members now expect their gym to offer a digital solution. This is not going to end with the pandemic. For people to commit to a training plan long term, exercise needs to be seamlessly integrated into their daily routine. For this to happen, there needs to be a high degree of flexibility in terms of accessibility to professional, trusted, fitness content. Investment in a wraparound provision is no longer a nice-to-have, it is now the base level expectation of most members.”

NSG Training integrates FunXtion’s extensive library of with- and without-equipment workouts and training plans, enabling NonStop Gym members to train wherever they are, whenever they like. Via the FunXtion portal, members can also access motivating challenges to encourage them to push themselves and engage in friendly competition with other members. This is the start of the digital journey for NonStop Gyms and one which can now evolve with the needs of its members.

For more information about FunXtion, visit: www.funxtion.com or for more information about NonStop Gym www.nonstopgym.com

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
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In a bid to better connect members to trainers and vice versa, Fitness First UK has integrated Fisikal’s world class personal training functionality into its digital ecosystem.
Funxtion, the leading B2B digital fitness content SaaS platform company, and CycleMasters, the best in direct-to-consumer indoor virtual cycling experiences, are joining forces to help gym operators elevate their member experience.
InBody provides products that are accurate, medically rated holding a CE mark and certified to ...
TANITA is the founder of Bioelectrical Impedance Analysis (BIA) being the first to bring a ...
Pyramids Centre enhanced thanks to Technogym, BH Live & Portsmouth City Council
Technogym
H Live has grown rapidly since 2010, operating leisure sites, sports and entertainment venues across Dorset, Hampshire and London. Read more
Get Fit Tech
Sign up for the free digital edition of Fit Tech magazine and the free weekly Fit Tech ezine
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Flooring
On demand
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trade associations

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features

Supplier showcase: Funxtion: A vital connection

NonStop Gym, Switzerland’s no frills gym chain, has appointed FunXtion to create its member training app

Published in Fit Tech 2021 issue 2

NonStop Gym, a chain of 24/7 clubs in Switzerland, has partnered with FunXtion to create NSG Training, a fully branded member app that extends brand influence beyond the walls of its facilities and enables members to access pre-loaded workouts and training plans anytime, anywhere.

“NSG Training has enabled us to maintain a vital connection to members despite our facilities being closed due to Covid-19. Even when our clubs fully re-open, the app will continue to provide a valued service, helping members to fit training around busy lives rather than the other way around,” explains Ellen Berg, founder and CEO of NonStop Gym.

“We’ve looked for the right partner for quite some time, in order to get the right content through to our members. When I met the FunXtion team it was clear that we shared the same view of brand communication and content creation in order to inspire and motivate members.

“Through a partnership with FunXtion, we have been able to get a fully custom-branded app up and running within a few months, providing a vital service to members when they need it most. The FunXtion content enables us to motivate members with a good selection of exercises and tailor made training programs. It’s definitely outside of our expertise and we would not have achieved this on our own.”

Seamless integration
The app, which is available in German, French and English, went live early February. The focus for NonStop Gym is now on encouraging as many members as possible to download the free app, available in both iOS and Android format.

Mendel Witzenhausen, CEO at FunXtion, says: “Members now expect their gym to offer a digital solution. This is not going to end with the pandemic. For people to commit to a training plan long term, exercise needs to be seamlessly integrated into their daily routine. For this to happen, there needs to be a high degree of flexibility in terms of accessibility to professional, trusted, fitness content. Investment in a wraparound provision is no longer a nice-to-have, it is now the base level expectation of most members.”

NSG Training integrates FunXtion’s extensive library of with- and without-equipment workouts and training plans, enabling NonStop Gym members to train wherever they are, whenever they like. Via the FunXtion portal, members can also access motivating challenges to encourage them to push themselves and engage in friendly competition with other members. This is the start of the digital journey for NonStop Gyms and one which can now evolve with the needs of its members.

For more information about FunXtion, visit: www.funxtion.com or for more information about NonStop Gym www.nonstopgym.com

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
Gallery
More features
Editor's letter

Into the fitaverse

Fitness is already among the top three markets in the metaverse, with new technology and partnerships driving real growth and consumer engagement that looks likely to spill over into health clubs, gyms and studios
Fit Tech people

Ali Jawad

Paralympic powerlifter and founder, Accessercise
Users can easily identify which facilities in the UK are accessible to the disabled community
Fit Tech people

Hannes Sjöblad

MD, DSruptive
We want to give our users an implantable tool that allows them to collect their health data at any time and in any setting
Fit Tech people

Jamie Buck

Co-founder, Active in Time
We created a solution called AiT Voice, which turns digital data into a spoken audio timetable that connects to phone systems
Profile

Fahad Alhagbani: reinventing fitness

Alexa can help you book classes, check trainers’ bios and schedules, find out opening times, and a host of other information
Opinion

Building on the blockchain

For small sports teams looking to compete with giants, blockchain can be a secret weapon explains Lars Rensing, CEO of Protokol
Innovation

Bold move

We ended up raising US$7m in venture capital from incredible investors, including Andreessen Horowitz, Khosla Ventures, Primetime Partners, and GingerBread Capital
App analysis

Check your form

Sency’s motion analysis technology is allowing users to check their technique as they exercise. Co-founder and CEO Gal Rotman explains how
Profile

New reality

Sam Cole, CEO of FitXR, talks to Fit Tech about taking digital workouts to the next level, with an immersive, virtual reality fitness club
Profile

Sohail Rashid

My vision was to create a platform that could improve the sport for lifters at all levels and attract more people, similar to how Strava, Peloton and Zwift have in other sports
Ageing

Reverse Ageing

Many apps help people track their health, but Humanity founders Peter Ward and Michael Geer have put the focus on ageing, to help users to see the direct repercussions of their habits. They talk to Steph Eaves
App analysis

Going hybrid

Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
Research

Physical activity monitors boost activity levels

Researchers at the University of Copenhagen have conducted a meta analysis of all relevant research and found that the body of evidence shows an impact
Editor's letter

Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
Fit Tech People

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
Fit Tech People

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
Fit Tech People

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
Fit Tech People

Mike Hansen

Managing partner, Endorphinz
We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
More features