photo: precor
“A fully connected gym floor is no longer just nice to have, it’s essential,” says Precor’s Steve Carter. The company’s networked fitness solution, Preva, combines with Advagym by Sony, to give gym-wide digital connectivity across every piece of kit and area of the gym, from cardio to strength.
Advagym is a console-free solution. Users tap a sensor puck with their mobile to see how-to videos and receive guidance on recommended weights and numbers of reps. The tempo display on the app – which can be edited by a PT if they want to add a variation – ensures they’re completing the movement safely. The app then logs the exercise.
Preva captures workout data from CV kit and syncs with the Advagym app, giving users an entirely connected experience. Sensor pucks can also be displayed in other zones – for example the strength area or outside a group ex studio – so exercisers can receive workout guidance and log activity throughout an entire facility.
“Connecting cardio, strength and all other areas of your gym floor, allows staff to set goals, create training plans and track progress – a fully joined up approach that’s vital for offering a results-based customer experience,” says Carter. “Because Advagym is a console-free experience and everything happens on a user’s phone, there’s no change to the aesthetics of the machines and no issue that screens will look out of date before the kit reaches the end of its life span.”
Advagym also allows operators to analyse data on kit usage and the number of repetitions each machine is doing and adjust the gym floor accordingly. It also sends notifications if kit isn’t running smoothly, so managers can take action to minimise member dissatisfaction.
“This is the way the industry is going; gyms must have a platform offer that interacts with members both inside and outside facilities. Connectivity is the future,” says Carter.
Because
Advagym is a
console-free
experience,
everything
happens on a
user’s phone