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The Leisure Media Company Ltd | Fit Tech promotion
The Leisure Media Company Ltd | Fit Tech promotion
The Leisure Media Company Ltd | Fit Tech promotion
features

Sponsored: Driving active communities

The new UK Leisure Framework has been set up to deliver £2bn of developments, as Paul Cluett, MD of Alliance Leisure explains

Published in Health Club Management 2022 issue 3

Since its launch in 2012, the UK Leisure Framework, owned and managed by Denbighshire Leisure and driven by Alliance Leisure as the lead development contractor, has been providing public sector leisure providers with an end-to-end leisure development solution that’s transforming communities up and down the country.

As the Framework begins its third renewal, it’s the perfect time to look back at the achievements to date and explore ambitions moving forwards.

The story so far
There are many established frameworks, but the UK Leisure Framework is unique for two reasons.

Firstly, it’s the only one in the country to be entirely focused on leisure. This means all suppliers working through it are appointed based on their leisure experience and credentials. This creates huge opportunities to apply best practice learnings borne out of years of experience and practical application.

Secondly, the Framework isn’t just focused on delivering bricks and mortar facilities; it adopts a full-service approach, supporting all elements that contribute to a successful, sustainable development, including design, business planning, funding, construction and marketing.

These factors help facilitate the development of active environments that reflect the specific needs of each local community. They also help ensure a sustainable future for these developments, both in terms of their financial viability and the provision of facilities and services that make a long-term contribution to the happiness, health and prosperity of the population they serve.

Impacting local outcomes
Since 2012, when Alliance Leisure was appointed lead development contractor, the UK Leisure Framework has delivered 58 projects with a total investment value of around £74m. Open to all UK local authorities and many other public sector bodies, projects completed under the framework have ranged from a £200,000 single community 3G pitch to enable year-round play, to the multi-million-pound transformation of entire leisure stock portfolios. The new UK Leisure Framework has a total investment value of £2bn and a project pipeline value of £250m.

The Framework is helping local authorities leverage their sports and physical activity provision to meet the government’s levelling up ambitions. We know we have an ageing leisure stock in the UK, which has serious repercussions for swimming pools in particular. Indeed, in its report A Decade of Decline: The Future of Swimming Pools in England, Swim England warned that almost 2,000 swimming pool locations could be lost by the end of the decade unless these ageing facilities are refurbished or replaced. The coronavirus pandemic has only exacerbated this issue.

By simplifying the procurement process for leisure development projects, maximising efficiencies at every level of the supply chain and turning projects around quickly, the Framework gives local authorities an efficient and effective means of procuring and delivering sports and active leisure projects from concept to completion. In so doing, they increase opportunities for physical activity, shape active environments and create attractive places that provide a sense of civic pride.

Mitigating investment risk
Brexit, the pandemic and current global events are making life increasingly challenging and in times like these, some local authorities may be reluctant to invest in a non-statutory service such as leisure. But if these challenges have shown us anything, it’s the importance of physical activity to the nation’s mental health and physical wellbeing.
From play park refurbishments to brand new leisure centres, projects completed under the UK Leisure Framework are designed to deliver real community value, helping to break down barriers to inclusion and engagement, tackling health inequalities and bringing economic, health and social benefits to local communities.

By mitigating the risk of investment, the Framework has become a proven and trusted vehicle to achieving these ambitions, even during tough times. It allows public sector providers to refurbish, redevelop and renew their tired leisure stock to prevent them from becoming a drain on resources. Instead, local authorities can work with leisure development experts to rethink their offering, what their communities really need and develop more creative solutions that encourage more people to be active.

For information on the UK Leisure Framework and to view a full list of appointed suppliers, visit: www.leisureframework.co.uk

“The UK Leisure Framework is helping local authorities leverage their sports and physical activity provision to meet the government’s levelling up ambitions” – Paul Cluett, MD of Alliance Leisure

THE FRAMEWORK IN NUMBERS
UK Leisure Framework, owned by Denbighshire Leisure. Lead development contractor, Alliance Leisure

■ New build developments: 4

■ Developments delivered: 58

■ Value of completed projects: £75m

■ Value of committed projects: £250m

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
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features

Sponsored: Driving active communities

The new UK Leisure Framework has been set up to deliver £2bn of developments, as Paul Cluett, MD of Alliance Leisure explains

Published in Health Club Management 2022 issue 3

Since its launch in 2012, the UK Leisure Framework, owned and managed by Denbighshire Leisure and driven by Alliance Leisure as the lead development contractor, has been providing public sector leisure providers with an end-to-end leisure development solution that’s transforming communities up and down the country.

As the Framework begins its third renewal, it’s the perfect time to look back at the achievements to date and explore ambitions moving forwards.

The story so far
There are many established frameworks, but the UK Leisure Framework is unique for two reasons.

Firstly, it’s the only one in the country to be entirely focused on leisure. This means all suppliers working through it are appointed based on their leisure experience and credentials. This creates huge opportunities to apply best practice learnings borne out of years of experience and practical application.

Secondly, the Framework isn’t just focused on delivering bricks and mortar facilities; it adopts a full-service approach, supporting all elements that contribute to a successful, sustainable development, including design, business planning, funding, construction and marketing.

These factors help facilitate the development of active environments that reflect the specific needs of each local community. They also help ensure a sustainable future for these developments, both in terms of their financial viability and the provision of facilities and services that make a long-term contribution to the happiness, health and prosperity of the population they serve.

Impacting local outcomes
Since 2012, when Alliance Leisure was appointed lead development contractor, the UK Leisure Framework has delivered 58 projects with a total investment value of around £74m. Open to all UK local authorities and many other public sector bodies, projects completed under the framework have ranged from a £200,000 single community 3G pitch to enable year-round play, to the multi-million-pound transformation of entire leisure stock portfolios. The new UK Leisure Framework has a total investment value of £2bn and a project pipeline value of £250m.

The Framework is helping local authorities leverage their sports and physical activity provision to meet the government’s levelling up ambitions. We know we have an ageing leisure stock in the UK, which has serious repercussions for swimming pools in particular. Indeed, in its report A Decade of Decline: The Future of Swimming Pools in England, Swim England warned that almost 2,000 swimming pool locations could be lost by the end of the decade unless these ageing facilities are refurbished or replaced. The coronavirus pandemic has only exacerbated this issue.

By simplifying the procurement process for leisure development projects, maximising efficiencies at every level of the supply chain and turning projects around quickly, the Framework gives local authorities an efficient and effective means of procuring and delivering sports and active leisure projects from concept to completion. In so doing, they increase opportunities for physical activity, shape active environments and create attractive places that provide a sense of civic pride.

Mitigating investment risk
Brexit, the pandemic and current global events are making life increasingly challenging and in times like these, some local authorities may be reluctant to invest in a non-statutory service such as leisure. But if these challenges have shown us anything, it’s the importance of physical activity to the nation’s mental health and physical wellbeing.
From play park refurbishments to brand new leisure centres, projects completed under the UK Leisure Framework are designed to deliver real community value, helping to break down barriers to inclusion and engagement, tackling health inequalities and bringing economic, health and social benefits to local communities.

By mitigating the risk of investment, the Framework has become a proven and trusted vehicle to achieving these ambitions, even during tough times. It allows public sector providers to refurbish, redevelop and renew their tired leisure stock to prevent them from becoming a drain on resources. Instead, local authorities can work with leisure development experts to rethink their offering, what their communities really need and develop more creative solutions that encourage more people to be active.

For information on the UK Leisure Framework and to view a full list of appointed suppliers, visit: www.leisureframework.co.uk

“The UK Leisure Framework is helping local authorities leverage their sports and physical activity provision to meet the government’s levelling up ambitions” – Paul Cluett, MD of Alliance Leisure

THE FRAMEWORK IN NUMBERS
UK Leisure Framework, owned by Denbighshire Leisure. Lead development contractor, Alliance Leisure

■ New build developments: 4

■ Developments delivered: 58

■ Value of completed projects: £75m

■ Value of committed projects: £250m

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
More features
Editor's letter

Into the fitaverse

Fitness is already among the top three markets in the metaverse, with new technology and partnerships driving real growth and consumer engagement that looks likely to spill over into health clubs, gyms and studios
Fit Tech people

Ali Jawad

Paralympic powerlifter and founder, Accessercise
Users can easily identify which facilities in the UK are accessible to the disabled community
Fit Tech people

Hannes Sjöblad

MD, DSruptive
We want to give our users an implantable tool that allows them to collect their health data at any time and in any setting
Fit Tech people

Jamie Buck

Co-founder, Active in Time
We created a solution called AiT Voice, which turns digital data into a spoken audio timetable that connects to phone systems
Profile

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The team is young and ambitious, and the awareness of technology is very high. We share trends and out-of-the-box ideas almost every day
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Check your form

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The app is free and it’s $40 to participate in one of our virtual events
Ageing

Reverse Ageing

Many apps help people track their health, but Humanity founders Peter Ward and Michael Geer have put the focus on ageing, to help users to see the direct repercussions of their habits. They talk to Steph Eaves
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Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
Research

Physical activity monitors boost activity levels

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Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
Fit Tech People

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
Fit Tech People

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
Fit Tech People

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
Fit Tech People

Mike Hansen

Managing partner, Endorphinz
We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
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