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features

Letters: Write to reply

Power Plate UK's Davide Ferreira and Stuart Stokes from ReferAll write to HCM

Published in Health Club Management 2020 issue 10

In a recent issue of HCM, Jamie Bunce, CEO of Inspired Villages, said his primary aim is to “focus on people’s health and wellbeing, for the greater good of our NHS, social care, society and most importantly the individual.” (HCM August 2020, p62)

With a shared sentiment, we have been actively supporting the aging population for decades, and more recently have seen growth in the UK healthcare sector – where statistics from Caring-UK indicate there are 456,000 elderly people in care. By 2030, this figure will rise to 730,000.

Forming a partnership with Berkley Care Group during the pandemic has proven to be highly effective, with residents from all six of the company’s care homes benefiting from gentle exercise, increased mobility, and general wellbeing using Power Plate’s Personal product.

Care workers can move the machine from room to room, making it accessible for less mobile residents and enabling staff and residents to counter the negative effects of inactivity on the human body, in a safe, effective manner.

Working in partnership with Berkley Care Group, we’ve developed a bespoke training programme to improve and maintain fitness and mobility in older adults, by stimulating natural reflexes, increasing muscle activation, and improving circulation.

We’ve also trained two members of staff at each property to use the product and key outcomes are being tracked over a 12-week period, to show how specific, evidence-based physical activity connects to key health benefits, as well as improving quality of life, independence, confidence and social interaction.

Davide Ferreira, Power Plate UK

Stuart Stokes
ReferAll

Coronavirus has presented the health and wellbeing industry with greater challenges than it’s ever faced before. But we’re already seeing green shoots of positivity; this is especially evident for public health referral schemes.

Many of the 166 schemes using our software are reporting that referral rates from healthcare professionals, which were at an all-time high even before lockdown, are bouncing back remarkably quickly as the NHS seeks to improve the nation’s health.

Furthermore, there is a new challenge coming our way and we, as a sector, must be prepared to step up and offer support.

‘Long COVID’ is now officially recognised as a condition and the National Institute for Health and Care Excellence is developing guidelines for doctors in dealing with it.

The Zoe COVID Symptom Study has produced figures suggesting 10 per cent of people who contract COVID-19 remain unwell after three weeks and 5 per cent continue to be ill for months.

No one is better placed to take on this challenge than our industry – in particular referral scheme providers.

Rehabilitating our nation from COVID-19 is going to require a team effort and we should be leading the charge. Scheme providers and operators should begin getting their offer ready

Rehabilitating our nation from COVID-19 is going to require a team effort and we should be leading the charge. The gov.uk website is already recommending ‘patients recovering from COVID-19 should speak to their GP about local care pathways for support and assessment of any long-term symptoms or health problems’ and the government has also created an online recovery portal.

Funding should follow and we must engage, not for the opportunistic chance of short-term funding, but as a long-term delivery partner. Scheme providers and operators that can help should begin getting their offer ready now; get long COVID rehab schemes up and running right away, so that we, as an industry, have something to offer the NHS ‘off the shelf’. This is our chance to make a difference.

Scheme providers and operators should start creating rehab programmes for sufferers of ‘long COVID’, says Stokes / SHUTTERSTOCK/Jacob Lund
Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
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Letters: Write to reply

Power Plate UK's Davide Ferreira and Stuart Stokes from ReferAll write to HCM

Published in Health Club Management 2020 issue 10

In a recent issue of HCM, Jamie Bunce, CEO of Inspired Villages, said his primary aim is to “focus on people’s health and wellbeing, for the greater good of our NHS, social care, society and most importantly the individual.” (HCM August 2020, p62)

With a shared sentiment, we have been actively supporting the aging population for decades, and more recently have seen growth in the UK healthcare sector – where statistics from Caring-UK indicate there are 456,000 elderly people in care. By 2030, this figure will rise to 730,000.

Forming a partnership with Berkley Care Group during the pandemic has proven to be highly effective, with residents from all six of the company’s care homes benefiting from gentle exercise, increased mobility, and general wellbeing using Power Plate’s Personal product.

Care workers can move the machine from room to room, making it accessible for less mobile residents and enabling staff and residents to counter the negative effects of inactivity on the human body, in a safe, effective manner.

Working in partnership with Berkley Care Group, we’ve developed a bespoke training programme to improve and maintain fitness and mobility in older adults, by stimulating natural reflexes, increasing muscle activation, and improving circulation.

We’ve also trained two members of staff at each property to use the product and key outcomes are being tracked over a 12-week period, to show how specific, evidence-based physical activity connects to key health benefits, as well as improving quality of life, independence, confidence and social interaction.

Davide Ferreira, Power Plate UK

Stuart Stokes
ReferAll

Coronavirus has presented the health and wellbeing industry with greater challenges than it’s ever faced before. But we’re already seeing green shoots of positivity; this is especially evident for public health referral schemes.

Many of the 166 schemes using our software are reporting that referral rates from healthcare professionals, which were at an all-time high even before lockdown, are bouncing back remarkably quickly as the NHS seeks to improve the nation’s health.

Furthermore, there is a new challenge coming our way and we, as a sector, must be prepared to step up and offer support.

‘Long COVID’ is now officially recognised as a condition and the National Institute for Health and Care Excellence is developing guidelines for doctors in dealing with it.

The Zoe COVID Symptom Study has produced figures suggesting 10 per cent of people who contract COVID-19 remain unwell after three weeks and 5 per cent continue to be ill for months.

No one is better placed to take on this challenge than our industry – in particular referral scheme providers.

Rehabilitating our nation from COVID-19 is going to require a team effort and we should be leading the charge. Scheme providers and operators should begin getting their offer ready

Rehabilitating our nation from COVID-19 is going to require a team effort and we should be leading the charge. The gov.uk website is already recommending ‘patients recovering from COVID-19 should speak to their GP about local care pathways for support and assessment of any long-term symptoms or health problems’ and the government has also created an online recovery portal.

Funding should follow and we must engage, not for the opportunistic chance of short-term funding, but as a long-term delivery partner. Scheme providers and operators that can help should begin getting their offer ready now; get long COVID rehab schemes up and running right away, so that we, as an industry, have something to offer the NHS ‘off the shelf’. This is our chance to make a difference.

Scheme providers and operators should start creating rehab programmes for sufferers of ‘long COVID’, says Stokes / SHUTTERSTOCK/Jacob Lund
Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
More features
Editor's letter

Into the fitaverse

Fitness is already among the top three markets in the metaverse, with new technology and partnerships driving real growth and consumer engagement that looks likely to spill over into health clubs, gyms and studios
Fit Tech people

Ali Jawad

Paralympic powerlifter and founder, Accessercise
Users can easily identify which facilities in the UK are accessible to the disabled community
Fit Tech people

Hannes Sjöblad

MD, DSruptive
We want to give our users an implantable tool that allows them to collect their health data at any time and in any setting
Fit Tech people

Jamie Buck

Co-founder, Active in Time
We created a solution called AiT Voice, which turns digital data into a spoken audio timetable that connects to phone systems
Profile

Fahad Alhagbani: reinventing fitness

The team is young and ambitious, and the awareness of technology is very high. We share trends and out-of-the-box ideas almost every day
Opinion

Building on the blockchain

For small sports teams looking to compete with giants, blockchain can be a secret weapon explains Lars Rensing, CEO of Protokol
Innovation

Bold move

Our results showed a greater than 60 per cent reduction in falls for individuals who actively participated in Bold’s programme
App analysis

Check your form

Sency’s motion analysis technology is allowing users to check their technique as they exercise. Co-founder and CEO Gal Rotman explains how
Profile

New reality

Sam Cole, CEO of FitXR, talks to Fit Tech about taking digital workouts to the next level, with an immersive, virtual reality fitness club
Profile

Sohail Rashid

35 million people a week participate in strength training. We want Brawn to help this audience achieve their goals
Ageing

Reverse Ageing

Many apps help people track their health, but Humanity founders Peter Ward and Michael Geer have put the focus on ageing, to help users to see the direct repercussions of their habits. They talk to Steph Eaves
App analysis

Going hybrid

Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
Research

Physical activity monitors boost activity levels

Researchers at the University of Copenhagen have conducted a meta analysis of all relevant research and found that the body of evidence shows an impact
Editor's letter

Two-way coaching

Content providers have been hugely active in the fit tech market since the start of the pandemic. We expect the industry to move on from delivering these services on a ‘broadcast-only’ basis as two-way coaching becomes the new USP
Fit Tech People

Laurent Petit

Co-founder, Active Giving
The future of sports and fitness are dependent on the climate. Our goal is to positively influence the future of our planet by instilling a global vision of wellbeing and a sense of collective action
Fit Tech People

Adam Zeitsiff

CEO, Intelivideo
We don’t just create the technology and bail – we support our clients’ ongoing hybridisation efforts
Fit Tech People

Anantharaman Pattabiraman

CEO and co-founder, Auro
When you’re undertaking fitness activities, unless you’re on a stationary bike, in most cases it’s not safe or necessary to be tied to a screen, especially a small screen
Fit Tech People

Mike Hansen

Managing partner, Endorphinz
We noticed a big gap in the market – customers needed better insights but also recommendations on what to do, whether that be customer acquisition, content creation, marketing and more
More features