Surge news & features
The Elevate trade show and conference will be held at London’s Excel centre in June, with a fresh look for 2024. HCM takes a look
HCM issue 4 2024
As Pilates moves into the mainstream, we ask suppliers how they’re responding to the increasing demand for kit and training
HCM issue 4 2024
As Xponential buys two new brands, Kate Cracknell talks to the CEO about keeping the portfolio on track and optimising the opportunity
HCM issue 11 2023
With female menstrual cycles having such an impact on exercise outcomes, is it time for the industry to recognise this, get more comfortable with the conversation and develop more expertise to guide and support women? We ask the experts
HCM issue 9 2023
The booming market for strength training is driving growth in everything from hardware to programming, as Steph Eaves discovers
HCM issue 8 2023
New digital gym floor offerings are delivering more functionality for consumers
HCM issue 5 2023
Technogym’s unique digital open platform delivers personalised
training experiences to boost business performance
HCM issue 3 2023
What pricing lessons can the industry learn from travel and hospitality and how can it best apply these?
HCM issue 3 2023
All Trails, an app that connects people with hiking and running trails all over the world,
has
expanded its community platform and unveiled a new brand identity.
news •
20 Jan 2023
Coach Gyms chose Safe Space Lockers to create a premium changing room experience for its latest club in Harrogate, UK
HCM issue 6 2022
Different customers, omnichannel fitness, the need for more data, continued lobbying and to address racism, cost barriers and health inequalities...
HCM Handbook 2022
Cardio giant Peloton has launched its first home strength-training product.
news •
08 Apr 2022
Xponential Fitness has launched X Pass, a package that allows subscribers to book classes across its entire
portfolio of brands, essentially aggregating its own portfolio.
news •
07 Mar 2022
Creating an exciting, fully immersive digital ecosystem for members on the gym floor is all down to the latest tech. Top equipment suppliers show us how
HCM issue 2 2022
What pricing models can operators deploy to rebuild business after lockdowns? Kath Hudson investigates
HCM issue 11 2021
Electrical muscle stimulation (EMS) Training will drive secondary revenue and increase PT
penetration. It will accelerate and improve outcomes for users as well as build confidence
with people who are struggling to get back to training post lockdown.
product innovation •
23 Nov 2021
As Surge expands its offer with the launch of a third dedicated Electronic Muscle
Stimulation
(EMS) studio this summer – this time in Fleet Street, London – the brand reflects on the
vital role of its estate wide digital ecosystem, created in partnership with Fisikal,
designed to drive business efficiencies and commercial success.
product innovation •
13 Sep 2021
For this unprecedented year, we asked a stellar line up of industry big hitters, from around the globe, to give their thoughts on how COVID has shaped the health and fitness industry and where we go from here
HCM Handbook 2021
Paul Bedford identifies patterns of member behaviour as gyms reopen
HCM issue 6 2021
Gympass has secured US$220m worth of investment as part of a funding round that, according to
the company, values the corporate fitness platform at US$2.2bn.
news •
30 Jun 2021
The entrepreneur Ben Alderton is rolling out the Solo60 micro-gym concept
HCM issue 5 2021
Members are returning post-lockdown expecting a fully integrated service, meaning digital
connectivity has never been more important.
product innovation •
29 Apr 2021
Hussle’s announces the launch of its new Membership Conversion Service
HCM issue 3 2021
US-based sportswear giant Fabletics has launched its own, branded fitness offer, as part of a
strategy to develop a "360-degree health and wellness experience" for its customers.
news •
05 Mar 2021
Babywearing workouts help new mothers regain strength and confidence, says the founder of Carifit
HCM issue 2 2021
The pandemic has shown the need for us to embrace prevention in all areas of life
HCM issue 1 2021
Addiction – a word laden with negativity. But isn’t that exactly what the fitness industry
wants? For members to be addicted (in a healthy way) to exercise – not just to increase
profits but, most importantly, so they can live happier, healthier and longer lives.
product innovation •
12 Jan 2021
Gym operators in the UK can now open on the high street, without planning permission. What impact will this have on the industry?
HCM issue 8 2020
Children and young people need more support to navigate the growing number of digital wellness
technologies which track and manage their fitness and health.
news •
24 Jul 2020
Combining fitness elements is making strength training more accessible
HCM issue 6 2020
ABC Trainerize is a member engagement mobile app and software platform that allows coaches and ...
Keepme is the industry innovator delivering AI-integrated sales and membership solutions to fitness operators globally....