fitness content news & features
Digital fitness content provider Wexer is launching a new wellness resource on its
connected Web
Player.
news •
21 Jul 2021
The pandemic has led to an increase in the popularity of bite-sized workouts that can be fit in between Zoom calls. But will this trend endure?
HCM issue 6 2021
The Beachbody Company Group has completed a three-way merger with connected fitness
specialist
Myx Fitness Holdings and Forest Road Acquisition, a special purpose acquisition company.
news •
30 Jun 2021
Digital meets personal with the new Virtual Player from FunXtion, experts in interactive
fitness, which allows clubs to stream and schedule world class virtual classes anytime,
providing an interactive workout experience on the gym floor, functional area or directly to
members at home via an app.
product innovation •
22 Jun 2021
NonStop Gym in Switzerland has teamed up with Funxtion to create its member training app
HCM issue 4 2021
Spa consultancy and management firm WTS International has received an ISPA Innovation
Award for its LifeStart on Demand platform, following its acquisition of corporate fitness
and amenity management services provider LifeStart in November 2020.
news •
23 Apr 2021
In spite of the boom in home workouts, research indicates consumers can’t wait to get back to the gym, with digital acting as a funnel for new members, says Phillip Mills
HCM issue 3 2021
US-based sportswear giant Fabletics has launched its own, branded fitness offer, as part of a
strategy to develop a "360-degree health and wellness experience" for its customers.
news •
05 Mar 2021
The team behind a new digital service which allows users to transform any space into a
workout area, say it has been designed to change the way virtual fitness is delivered to
consumers.
news •
09 Feb 2021
The late Stephen Tharrett explores the US member journey in the age of COVID-19
HCM issue 1 2021
Three digital fitness platforms tell Fit Tech how they work to achieve higher levels of customer retention
Fit Tech issue 1 2021
Digital fitness brand Fiit has secured a deal with satellite TV giant Sky, to make its content available to Sky Q subscribers
Fit Tech issue 1 2021
With over 100,000 workouts tracked per day, Trainerize is helping people achieve their fitness goals
Fit Tech issue 1 2021
Digital fitness content provider Wexer has launched its new software development kit (SDK), which
allows the virtual fitness content hosted on the Wexer Mobile app to be integrated into existing apps
operated by health clubs and studios.
news •
19 Jan 2021
Heading into 2021, storytelling will be a key trend among fitness content creators and
connected fitness providers, as the industry recognises its potential to unlock ultra-
engaging experiences that boost retention.
product innovation •
23 Dec 2020
Technogym has ramped up its live and on-demand services this year. We hear how the new streaming services are being used by operators to build customer engagement
HCM issue 11 2020
In collaboration with ukactive, FunXtion has driven a global discussion with some of the
world’s leading fitness operators and influencers, exploring how digitalisation will
influence the delivery of fitness services and products moving forwards.
product innovation •
23 Nov 2020
With the launch of 22 SERIES, a pioneering, new cardio line powered by iFit® – the world’s
leading on-demand fitness streaming platform – Freemotion Fitness aims to change the way we
think about – and deliver – fitness content to truly engage members.
product innovation •
16 Nov 2020
Indoor cycling giant Peloton has cut the price of its popular Bike, while launching two entirely new
products for the lucrative at-home fitness market.
news •
11 Sep 2020
Apple is rumoured to be gearing up for the launch of a subscription-based virtual fitness
offer.
news •
18 Aug 2020
The Wexer CEO explains why gyms must be equal parts physical and digital
Fit Tech issue 2 2020
This founder tells how FitOn is democratising fitness by giving users access to all its workouts for free
Fit Tech issue 2 2020
The head of digital solutions says the pandemic is an opportunity for creativity
Fit Tech issue 2 2020
New research gauges the feelings of members about returning to the gym
HCM issue 6 2020
Technogym’s head of digital solutions shares his thoughts on how operators can ensure their future success
HCM issue 6 2020
The CEO of Wexer says COVID-19 has changed customer expectations and operators must adopt a hybrid physical/digital model to survive post-pandemic
HCM issue 6 2020
With the spread of COVID-19 forcing more people into isolation, PureGym worked with FunXtion to rapidly include a digital on-demand workout offering to support members at home
HCM issue 4 2020
Jak Phillips looks at how Chinese clubs handled the Coronavirus shutdowns
HCM issue 4 2020
Gym management software provider Glofox has launched a new digital platform, enabling
gyms and health clubs to deliver live streaming and premium on-demand content.
news •
29 Apr 2020
Funxtion has created an immersive group exercise concept
Fit Tech issue 1 2020
TANITA is the founder of Bioelectrical Impedance Analysis (BIA) being the first to bring a ...
Spivi is an immersive fitness gamification platform that helps gym operators to achieve better retention ...