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ABC Fitness Solutions launches turnkey hybrid solution for gyms

By

ABC Fitness Solutions is the latest supplier to launch a service to help operators cater to the increasing demand for hybrid membership models.

The new ABC+ will provide operators with a turnkey solution, which they can use to create their own branded apps.

Clubs will be able to supplement and support their bricks-and-mortar offering with a digital fitness experience.

The platform will enable operators to both create and monetise their own content – as well as using content sourced from the ABC+ library – to tap into new revenue streams.

ABC+ will also offer club operators digital tools for improving member engagement, through the use of in-app messaging, workout-of-the-day challenges and one-to-one video calling with coaches and staff.

The mobile solution is available on Android and iOS and integrates with the ABC ecosystem, which will also provide clubs with built-in reporting capabilities to monitor key performance indicators and enhance growth.

For club members, ABC+ will offer the opportunity to manage and access all aspects of their club experience from their smartphone or wearable device – from account administration, class scheduling and on-demand content to nutritional and behavioural coaching and personal training.

Bill Davis, CEO of ABC told Fit Tech: "Technology is an exciting disruptor in the health and fitness industry that has the potential to fundamentally change the way clubs and members interact.

"The rapid adoption of digital classes and proliferation of wearables that provide activity, behavioural and nutritional data enables club operators to deliver more personalised services than ever before.

"With ABC+, we're helping club operators embrace the paradigm shift, with a streamlined native mobile platform that allows them to deliver new, fully-branded services to members, while creating deeper relationships both in and outside physical locations.

"It provides all the tools needed to create a Total Fitness Experience that adds value to members and additional revenue for club operators."

Founded in 1981, ABC Fitness Solutions is a provider of software and related services for the health and fitness industry.

It  is a Thoma Bravo portfolio company – a private equity firm focused on investing in software and technology companies – and currently works with nearly 16,000 health clubs and fitness facilities in 116 countries.

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FIT TECH News

ABC Fitness Solutions launches turnkey hybrid solution for gyms

By

ABC Fitness Solutions is the latest supplier to launch a service to help operators cater to the increasing demand for hybrid membership models.

The new ABC+ will provide operators with a turnkey solution, which they can use to create their own branded apps.

Clubs will be able to supplement and support their bricks-and-mortar offering with a digital fitness experience.

The platform will enable operators to both create and monetise their own content – as well as using content sourced from the ABC+ library – to tap into new revenue streams.

ABC+ will also offer club operators digital tools for improving member engagement, through the use of in-app messaging, workout-of-the-day challenges and one-to-one video calling with coaches and staff.

The mobile solution is available on Android and iOS and integrates with the ABC ecosystem, which will also provide clubs with built-in reporting capabilities to monitor key performance indicators and enhance growth.

For club members, ABC+ will offer the opportunity to manage and access all aspects of their club experience from their smartphone or wearable device – from account administration, class scheduling and on-demand content to nutritional and behavioural coaching and personal training.

Bill Davis, CEO of ABC told Fit Tech: "Technology is an exciting disruptor in the health and fitness industry that has the potential to fundamentally change the way clubs and members interact.

"The rapid adoption of digital classes and proliferation of wearables that provide activity, behavioural and nutritional data enables club operators to deliver more personalised services than ever before.

"With ABC+, we're helping club operators embrace the paradigm shift, with a streamlined native mobile platform that allows them to deliver new, fully-branded services to members, while creating deeper relationships both in and outside physical locations.

"It provides all the tools needed to create a Total Fitness Experience that adds value to members and additional revenue for club operators."

Founded in 1981, ABC Fitness Solutions is a provider of software and related services for the health and fitness industry.

It  is a Thoma Bravo portfolio company – a private equity firm focused on investing in software and technology companies – and currently works with nearly 16,000 health clubs and fitness facilities in 116 countries.

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
More fit tech news
Fitness startup Arena Innovation has secured US$5.2m worth of seed funding, as it looks to launch its robotically-assisted resistance training ...
Digital fitness content provider, Wexer, is launching a new wellness resource on its connected Web Player. Called Mind123, it will ...
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Ojmar has launched OCS SMART, a next-generation smart lock that can be controlled via a mobile phone, tablet, or smart ...
Peloton is rumoured to be expanding its at-home fitness accessories with the launch of a heart rate sensor or tracker. ...
The Great Outdoor Gym Company (TGO) has launched a digital fitness platform. The outdoor fitness equipment provider's new TGO-Activate.com service ...
Magicline gym management software – the system used by RSG Group – has been launched globally in English by owner, ...
Physiotherapists, fitness coaches and other physical health practitioners will be offered access to leading motion analysis technology normally only available ...
Fifty-eight percent of US households have a smartwatch or fitness tracker, and 39 per cent of consumers own one personally. ...
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