GET FIT TECH
Sign up for the FREE digital edition of Fit Tech magazine and also get the Fit Tech ezine and breaking news email alerts.
Not right now, thanksclose this window I've already subscribed!
Kisaco Research | Fit Tech promotion
Kisaco Research | Fit Tech promotion
Kisaco Research | Fit Tech promotion
FIT TECH News

Lululemon and Xponential renew and expand digital studio partnership

By
Xponential Fitness will expand the selection of digital workouts it provides to Lululemon Studio under an updated agreement
Xponential will widen the range of workouts it provides the platform from its Pure Barre, Rumble, AKT, and YogaSix brands
The move follows the renewal of a collaboration between the two, which was first launched in October 2022
Lululemon Studio – formerly called Mirror – was launched last year and offers both on-demand and live-streamed fitness classes

Xponential Fitness is expanding the selection of digital workouts it provides to Lululemon Studio, increasing the number of branded workouts on the retailer's digital fitness platform.

Going forward, Xponential will provide workouts from its Pure Barre, Rumble, AKT, and YogaSix brands. The Xponential workouts on Lululemon Studio are overseen by instructors from Xponential's own digital platform, Xponential+.

The move follows the renewal of a collaboration between the two, which was first launched in October 2022.

As part of the partnership, members of Lululemon Studio can also take advantage of discounted classes at Xponential's brick-and-mortar wellness and health and fitness locations across the US.

Lululemon Studio was launched by Canadian yoga and athletic apparel retailer, Lululemon, last year and offers both on-demand and live-streamed fitness classes.

The launch of the service followed the company's acquisition of fitness tech firm Mirror for US$500m in 2020, which it then rebranded as Lululemon Studio.

Garrett Marshall, president of Xponential+, said: "We acknowledge the evolving landscape of the modern fitness consumer, who seeks a seamless blend of digital and in-person workouts that cater to their diverse needs.

"In line with Lululemon's vision, Xponential is dedicated to bridging the gap between digital and in-person fitness experiences.

"We recognise the dynamic expectations of today's hybrid fitness consumer and are very pleased to continue our partnership with Lululemon."

More fit tech news
Google has just released Gemini, a new multimodal AI which is being billed as a "ChatGPT Killer". Unlike ChatGPT, it ...
news • 06 Dec 2023
Survivalist, Bear Grylls has partnered with four mental health heavyweights and former TV producer, Neil Smith, to create an app ...
news • 06 Dec 2023
Sport Alliance has named Erwin Korst vice president sales international. The appointment comes as the company announces US$100m of new ...
news • 04 Dec 2023
Training provider, The Fitness Group, has teamed up with personal training app, My PT Hub, to make it easier for ...
news • 19 Nov 2023
The Maybourne Hotel Group – manager of iconic global hotels including Claridges, The Berkeley and The Connaught – has partnered ...
news • 17 Nov 2023
Timbaland, Platinum Grammy Award-winning producer, who's worked with artists such as Jay-Z, Missy Elliott, Madonna, Rihanna, Justin Timberlake and Drake ...
news • 15 Nov 2023
A proposed change to the way councils organise the operation of their leisure facilities – including gyms and health clubs – ...
More HCM news
Connected fitness equipment supplier, Echelon Fitness, has signed a multi-year deal with Run Disney, the road race division of Disney ...
news • 14 Nov 2023
The first ever Siro hotel, marketed as the "ultimate fitness and recovery hotel", is now accepting reservations. Set to open ...
news • 09 Nov 2023
The rapid advance of technology in all areas of life is putting societies in flux, creating uncertainty and forcing people ...
news • 05 Nov 2023
Apple has teamed up with Anytime Fitness to offer levels of reciprocal access between Apple Fitness+ and Anytime Fitness health ...
news • 02 Nov 2023
Tech giant, Huawei, has launched a new Health Lab, where it will conduct research on how it can "provide better ...
news • 01 Nov 2023
Les Mills is jumping into Mixed Reality with the launch of the Bodycombat XR workout, designed by programme directors, Rachael ...
news • 16 Oct 2023
A new startup is looking to carve out a market for itself by helping those working in sports and physical ...
news • 12 Oct 2023
Interactive Strength, maker of fitness screen FORME, has revealed plans to acquire vertical climber brand CLMBR for an undisclosed sum. ...
news • 12 Oct 2023
Dave Wright has stepped down as Group CEO of Myzone, the fitness technology business he founded in 2011, citing family ...
news • 03 Oct 2023
The share price of Peloton has jumped after it signed a deal to become the exclusive digital fitness content provider ...
news • 28 Sep 2023
Fitronics will host its first-ever customer experience-focussed Summit, ConnectCX, on 3 October in Solihull, UK, in partnership with Proinsight. Held ...
promotion • 13 Sep 2023
US longevity franchise Serotonin Centers has expanded its footprint with a second Florida location in Winter Park. The brand will ...
news • 12 Sep 2023
Members of Crunch Fitness gyms can now enter their club using the Amazon One palm recognition service. The franchised fitness ...
news • 09 Sep 2023
Garmin has launched its Venu 3 and Venu 3S GPS smartwatches, which offer a number of upgraded fitness and wellness ...
news • 09 Sep 2023
A new fitness franchise launches its first location tomorrow in Irving-Las Colinas, Texas (9 September 2023), looking to establish itself ...
news • 08 Sep 2023
John McEnroe Tennis Academy (JMTA) has partnered with fitness tech firm Ocuray to create a neurofitness training wearable designed specifically ...
news • 31 Aug 2023
The company behind Centr, the fitness, mental health, nutrition and lifestyle app created by Chris Hemsworth, and his coach, Luke ...
news • 31 Aug 2023
The best heart rate for burning fat differs hugely between individuals and often does not align with the suggested “fat ...
news • 22 Aug 2023
The Union Cycliste Internationale (UCI) – the world governing body for cycling – is moving its Esports World Championships onto ...
news • 21 Aug 2023
Peloton, which announced a major rebrand in May is also relaunching into the B2B market as Peloton for Business, which ...
news • 18 Aug 2023
Freeletics has released a new feature designed to help users track their progress, visualise their fitness status and encourage training ...
news • 28 Jul 2023
Fitness tech company Tempo has released a large update, adding a number of features which leverage the capabilities of both ...
news • 13 Jul 2023
Egym has completed a Series F financing round which will see it raise up to €207m (US$225m) in growth capital. ...
news • 12 Jul 2023
Virtuagym has added to its range of training solutions with the launch of Virtuagym AI Coach. Powered by artificial intelligence, ...
news • 11 Jul 2023
More fit tech news
THFI was born out of frustration with Personal Trainer education companies. We make the difference ...
Matrix Fitness makes innovative commercial fitness equipment that stands out and sets new industry standards ...
Salt therapy products
Digital
Cryotherapy
Independent service & maintenance
Flooring
THFI was born out of frustration with Personal Trainer education companies. We make the difference ...
Matrix Fitness makes innovative commercial fitness equipment that stands out and sets new industry standards ...
Get Fit Tech
Sign up for the free Fit Tech ezine and breaking news alerts
Sign up
Salt therapy products
Digital
Cryotherapy
Independent service & maintenance
Flooring

features

Fit Tech people

Jamie Buck

Co-founder, Active in Time
We created a solution called AiT Voice, which turns digital data into a spoken audio timetable that connects to phone systems
App analysis

Check your form

Sency’s motion analysis technology is allowing users to check their technique as they exercise. Co-founder and CEO Gal Rotman explains how
Profile

Fahad Alhagbani: reinventing fitness

Alexa can help you book classes, check trainers’ bios and schedules, find out opening times, and a host of other information
Opinion

Building on the blockchain

For small sports teams looking to compete with giants, blockchain can be a secret weapon explains Lars Rensing, CEO of Protokol
Profile

Sohail Rashid

The app is free and it’s $40 to participate in one of our virtual events
Profile

New reality

Sam Cole, CEO of FitXR, talks to Fit Tech about taking digital workouts to the next level, with an immersive, virtual reality fitness club
Innovation

Bold move

Our results showed a greater than 60 per cent reduction in falls for individuals who actively participated in Bold’s programme
Fit Tech people

Ali Jawad

Paralympic powerlifter and founder, Accessercise
Users can easily identify which facilities in the UK are accessible to the disabled community
App analysis

Going hybrid

Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
Editor's letter

Into the fitaverse

Fitness is already among the top three markets in the metaverse, with new technology and partnerships driving real growth and consumer engagement that looks likely to spill over into health clubs, gyms and studios
Ageing

Reverse Ageing

Many apps help people track their health, but Humanity founders Peter Ward and Michael Geer have put the focus on ageing, to help users to see the direct repercussions of their habits. They talk to Steph Eaves
Research

Physical activity monitors boost activity levels

Researchers at the University of Copenhagen have conducted a meta analysis of all relevant research and found that the body of evidence shows an impact
More features
FIT TECH News

Lululemon and Xponential renew and expand digital studio partnership

By
Xponential Fitness will expand the selection of digital workouts it provides to Lululemon Studio under an updated agreement
Xponential will widen the range of workouts it provides the platform from its Pure Barre, Rumble, AKT, and YogaSix brands
The move follows the renewal of a collaboration between the two, which was first launched in October 2022
Lululemon Studio – formerly called Mirror – was launched last year and offers both on-demand and live-streamed fitness classes

Xponential Fitness is expanding the selection of digital workouts it provides to Lululemon Studio, increasing the number of branded workouts on the retailer's digital fitness platform.

Going forward, Xponential will provide workouts from its Pure Barre, Rumble, AKT, and YogaSix brands. The Xponential workouts on Lululemon Studio are overseen by instructors from Xponential's own digital platform, Xponential+.

The move follows the renewal of a collaboration between the two, which was first launched in October 2022.

As part of the partnership, members of Lululemon Studio can also take advantage of discounted classes at Xponential's brick-and-mortar wellness and health and fitness locations across the US.

Lululemon Studio was launched by Canadian yoga and athletic apparel retailer, Lululemon, last year and offers both on-demand and live-streamed fitness classes.

The launch of the service followed the company's acquisition of fitness tech firm Mirror for US$500m in 2020, which it then rebranded as Lululemon Studio.

Garrett Marshall, president of Xponential+, said: "We acknowledge the evolving landscape of the modern fitness consumer, who seeks a seamless blend of digital and in-person workouts that cater to their diverse needs.

"In line with Lululemon's vision, Xponential is dedicated to bridging the gap between digital and in-person fitness experiences.

"We recognise the dynamic expectations of today's hybrid fitness consumer and are very pleased to continue our partnership with Lululemon."

More fit tech news
Google has just released Gemini, a new multimodal AI which is being billed as a "ChatGPT Killer". Unlike ChatGPT, it ...
news • 06 Dec 2023
Survivalist, Bear Grylls has partnered with four mental health heavyweights and former TV producer, Neil Smith, to create an app ...
news • 06 Dec 2023
Sport Alliance has named Erwin Korst vice president sales international. The appointment comes as the company announces US$100m of new ...
news • 04 Dec 2023
Training provider, The Fitness Group, has teamed up with personal training app, My PT Hub, to make it easier for ...
news • 19 Nov 2023
The Maybourne Hotel Group – manager of iconic global hotels including Claridges, The Berkeley and The Connaught – has partnered ...
news • 17 Nov 2023
Timbaland, Platinum Grammy Award-winning producer, who's worked with artists such as Jay-Z, Missy Elliott, Madonna, Rihanna, Justin Timberlake and Drake ...
news • 15 Nov 2023
A proposed change to the way councils organise the operation of their leisure facilities – including gyms and health clubs – ...
More HCM news
Connected fitness equipment supplier, Echelon Fitness, has signed a multi-year deal with Run Disney, the road race division of Disney ...
news • 14 Nov 2023
The first ever Siro hotel, marketed as the "ultimate fitness and recovery hotel", is now accepting reservations. Set to open ...
news • 09 Nov 2023
The rapid advance of technology in all areas of life is putting societies in flux, creating uncertainty and forcing people ...
news • 05 Nov 2023
Apple has teamed up with Anytime Fitness to offer levels of reciprocal access between Apple Fitness+ and Anytime Fitness health ...
news • 02 Nov 2023
Tech giant, Huawei, has launched a new Health Lab, where it will conduct research on how it can "provide better ...
news • 01 Nov 2023
Les Mills is jumping into Mixed Reality with the launch of the Bodycombat XR workout, designed by programme directors, Rachael ...
news • 16 Oct 2023
A new startup is looking to carve out a market for itself by helping those working in sports and physical ...
news • 12 Oct 2023
Interactive Strength, maker of fitness screen FORME, has revealed plans to acquire vertical climber brand CLMBR for an undisclosed sum. ...
news • 12 Oct 2023
Dave Wright has stepped down as Group CEO of Myzone, the fitness technology business he founded in 2011, citing family ...
news • 03 Oct 2023
The share price of Peloton has jumped after it signed a deal to become the exclusive digital fitness content provider ...
news • 28 Sep 2023
Fitronics will host its first-ever customer experience-focussed Summit, ConnectCX, on 3 October in Solihull, UK, in partnership with Proinsight. Held ...
promotion • 13 Sep 2023
US longevity franchise Serotonin Centers has expanded its footprint with a second Florida location in Winter Park. The brand will ...
news • 12 Sep 2023
Members of Crunch Fitness gyms can now enter their club using the Amazon One palm recognition service. The franchised fitness ...
news • 09 Sep 2023
Garmin has launched its Venu 3 and Venu 3S GPS smartwatches, which offer a number of upgraded fitness and wellness ...
news • 09 Sep 2023
A new fitness franchise launches its first location tomorrow in Irving-Las Colinas, Texas (9 September 2023), looking to establish itself ...
news • 08 Sep 2023
John McEnroe Tennis Academy (JMTA) has partnered with fitness tech firm Ocuray to create a neurofitness training wearable designed specifically ...
news • 31 Aug 2023
The company behind Centr, the fitness, mental health, nutrition and lifestyle app created by Chris Hemsworth, and his coach, Luke ...
news • 31 Aug 2023
The best heart rate for burning fat differs hugely between individuals and often does not align with the suggested “fat ...
news • 22 Aug 2023
The Union Cycliste Internationale (UCI) – the world governing body for cycling – is moving its Esports World Championships onto ...
news • 21 Aug 2023
Peloton, which announced a major rebrand in May is also relaunching into the B2B market as Peloton for Business, which ...
news • 18 Aug 2023
Freeletics has released a new feature designed to help users track their progress, visualise their fitness status and encourage training ...
news • 28 Jul 2023
Fitness tech company Tempo has released a large update, adding a number of features which leverage the capabilities of both ...
news • 13 Jul 2023
Egym has completed a Series F financing round which will see it raise up to €207m (US$225m) in growth capital. ...
news • 12 Jul 2023
Virtuagym has added to its range of training solutions with the launch of Virtuagym AI Coach. Powered by artificial intelligence, ...
news • 11 Jul 2023
More fit tech news