Ukactive has named the 11 fitness tech disruptors that have made it to the industry body's start-up accelerator programme ActiveLab.
Now in its second year, ActiveLab provides the launchpad for innovativions that look to "change the face of the fitness sector" and overturn the physical inactivity crisis.
The 11 start-ups will now undergo a 12-week programme, which includes expert training, strategic development, account management support and access to ukactive's network of fitness and technology partners.
This year's cohort was selected from 120 applications from across the globe and includes companies from the UK, US, Australia and Belgium.
Among the innovations are a platform that uses Google Street View to help home-bound or hospital-bound individuals get active, a digital wellbeing coach for pregnant mothers and an app that challenges children to compete with friends to be more active.
This year's programme is being backed by international technology firms Jonas Software and Life Fitness, as well as Public Health England – which will be working with some of the start-ups to help children become more physically active through the use of technology.
Steven Ward, CEO of ukactive, said: “We need to embrace innovative solutions if we are to overturn the physical inactivity crisis we face today.
“This exciting group of start-ups has the potential to harness the latest technological developments to get more people active and revolutionise the way we move in the future."
Sheila Mitchell, director of Marketing at Public Health England, added: “If we can build on children’s love of technology, we have the potential to transform their health for the better."
The full list of companies taking part in ActiveLab in 2018:
Activ84Health
Created Memoride, a platform that uses Google Street View images to allow home-bound or hospital-bound individuals to “go outside again” using virtual reality.
Baby2BodyA digital, personalised, AI-based health and wellbeing coach for pregnant women and mothers.
Find a Player
A Facebook-esque app that makes it easier for people to organise, find and play more than 140 sports with others.
Fit Link A platform that connects, promotes and rewards people and businesses who want to stay fit, healthy and happy. Users can challenge, compete and share their fitness activity with others, and earn real monetary awards.
Imin
A data platform used by sports, health, and wellness organisations to build apps that help people find and book sport and fitness activities.
Innerstrength HealthBuilds applications to enable health professionals to deliver bespoke programmes of physical activity for at-risk patients
MyCustomerLens
A browser-based insight platform to help sports and fitness providers better understand their customers’ habits, wants and needs.
School of Calisthenics An online educational platform for people to get active without the need for any equipment, using just their own body weight to train.
TopYa!
Inspires children to get active through mobile video challenges with other children across the world.
UnitChallenge A technology platform that allows individuals of differing abilities and fitness levels to compete directly with one another across a range of different activities.
Walk With Path
Develops wearables that aid movement and reduce the risk of falls for vulnerable people.
