Immersive news & features
Warner Bros. Discovery Sports (WBD Sports) and metaverse services provider Infinite Reality
have
entered into a multi-year agreement that will deliver new immersive and interactive metaverse
experiences to sports fans.
news •
07 Nov 2022
More than 5,000 exercisers turned out for Les Mills Live London recently, making it one of the
largest group exercise events ever staged.
news •
25 Oct 2022
Lululemon has released a new digital service, Lululemon Studio, for which the prerequisite to
join is owning a Mirror fitness screen.
news •
17 Oct 2022
Fitness is already among the top three markets in the metaverse, with new technology and partnerships driving real growth and consumer engagement says Liz Terry
Fit Tech issue 1 2023
Sam Cole, CEO of FitXR, is taking digital workouts to the next level with an immersive, VR fitness club
Fit Tech issue 1 2023
Zwift is launching its own-brand direct-drive smart trainer, Zwift Hub, on 3
October in the US, UK and Europe.
news •
15 Sep 2022
Life Fitness unveils the secrets of some of the world’s most dynamic health clubs
HCM issue 8 2022
We hear about Les Mills’ latest strategy to drive mass market penetration, from the people making it happen
HCM issue 8 2022
As the internet becomes more ‘human and physical’, should you be jumping on board the fast-moving metaverse train sooner rather than later?
HCM issue 7 2022
From a boom in VR to deeper client personalisation, Lauren McAlister takes a look at trends the industry can expect to see accelerating as we head into 2023
HCM issue 7 2022
Mindbody and Class Pass have released their 2022 Mid-Year Wellness Trends Report which
reveals their predictions following two years of pandemic upheaval.
news •
11 Jul 2022
The co-founder of Happy Finish explains how the future of fitness could look with ‘digital-first’ wellness prescriptions and fully immersive experiences
HCM issue 6 2022
Fitness franchise companies are making deals and reporting brisk business. Kath Hudson finds out more
HCM Handbook 2022
Following Kabata’s recent US$2m raise to propel its AI-powered haptic
dumbbells onto the market, the startup has confirmed it’s aiming to launch
between the end of 2022 and early 2023.
market, the startup has confirmed it is aiming to launch by the end of 2022.
news •
09 Jun 2022
Ready to revolutionise your indoor cycling offer? Today’s bikes offer smarter, more advanced features than ever before
HCM issue 5 2022
HCM gives a briefing on Elevate as the UK industry welcomes the return of this health and fitness event to London’s Excel
HCM issue 5 2022
Wahoo has acquired virtual cycling platform RGT Cycling as part of plans to strengthen its
ecosystem of integrated smart training solutions.
news •
28 Apr 2022
Liteboxer has launched a VR version of its at-home boxing workouts called Liteboxer VR. The
programme provides gaming-style boxing sessions through Meta’s Oculus Quest 2 system.
news •
14 Apr 2022
Matrix Fitness has introduced a new immersive cycling experience, says Rob Knox
HCM issue 3 2022
Freemotion uses connected fitness
and omnichannel experiences to benefit
exercisers and clubs the world over
HCM issue 1 2022
Bring the outdoors into your health club, gym or fitness space with Hydrow, the leading connected rower
HCM issue 1 2022
As 2022 kicks off, HCM talks to operators about key areas for growth and innovation, as well as shifting consumer expectations
HCM issue 1 2022
Keeping members actively engaged has never been more important. Abi Harris reports on the latest ideas and inspiration from the Retention Convention
HCM issue 1 2022
Hybrid fitness platform FitLab has closed its Series A financing, bringing total capital raised to
more
than US$15m.
news •
20 Jan 2022
Matrix Fitness has added an immersive, tech-led indoor cycling experience to its range of
commercial fitness products.
news •
17 Dec 2021
The Global Wellness Institute (GWI) and BBC Storyworks have struck up a
partnership to create a digital film series exploring the true meaning of wellness.
news •
01 Dec 2021
Indoor cycling classes can be intimidating to the uninitiated. Suppliers share their tips on how to encourage beginners into the cycling studio
HCM issue 10 2021
Matt Miller, founder of leading yoga training platform Broga has announced the launch of
Earth+Sky – a collection of cinematic virtual wellbeing classes filmed in breath-taking
locations around the world.
product innovation •
11 Oct 2021
London boutique The Refinery has created an avatar-led digital offering
Fit Tech issue 2 2021
The co-creator of enduring fitness app Zombies, Run! tells how story is a powerful motivator
Fit Tech issue 2 2021
Balanced Body is the global leader in Pilates equipment and education. Founded over 47 years ...
The TVS Group supply and install sports and fitness flooring to a wide range of ...