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Life Fitness (UK) Ltd
Life Fitness (UK) Ltd
Life Fitness (UK) Ltd
FIT TECH News

Memberships for new virtual personal training app, Wrkout, 'sell out in a day'

By
A new digital fitness platform will deliver virtually optimised personal training to members
Wrkout provides one-on-one sessions to exercisers wherever they are
All of the platform's content is live and features two-way communication between members and trainers
The platform held its initial membership release on 8 June – with all available memberships selling within the day

A new digital fitness platform delivering live, virtually optimised personal training has sold out all of its available memberships in a day.

Wrkout, which had its soft launch in February 2021, provides one-on-one sessions to exercisers wherever they are.

All of the platform's content is live and features two-way communication between members and trainers.

Wrkout’s bespoke, proprietary software has been designed so the system caters to the specific needs of at-home fitness sessions. This means the platform doesn't have to rely on existing video streaming solutions, which aren’t necessarily geared towards the delivery of dynamic workouts.

The platform held its initial membership release on 8 June – with all available memberships selling within the day.

Wrkout was founded by Curtis Christopherson, CEO of Innovative Fitness, a network of premium personal training studios.

“The entire team at WRKOUT is ecstatic about the results of our first public release," Christopherson said.

“Our goal has always been to push the envelope when it comes to virtual fitness offerings, and we proved that we can do that – and more.

"We look forward to our next membership release, welcoming more people and trainers to the Wrkout community, and continuing to serve this incredible demand."

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Memberships for new virtual personal training app, Wrkout, 'sell out in a day'

By
A new digital fitness platform will deliver virtually optimised personal training to members
Wrkout provides one-on-one sessions to exercisers wherever they are
All of the platform's content is live and features two-way communication between members and trainers
The platform held its initial membership release on 8 June – with all available memberships selling within the day

A new digital fitness platform delivering live, virtually optimised personal training has sold out all of its available memberships in a day.

Wrkout, which had its soft launch in February 2021, provides one-on-one sessions to exercisers wherever they are.

All of the platform's content is live and features two-way communication between members and trainers.

Wrkout’s bespoke, proprietary software has been designed so the system caters to the specific needs of at-home fitness sessions. This means the platform doesn't have to rely on existing video streaming solutions, which aren’t necessarily geared towards the delivery of dynamic workouts.

The platform held its initial membership release on 8 June – with all available memberships selling within the day.

Wrkout was founded by Curtis Christopherson, CEO of Innovative Fitness, a network of premium personal training studios.

“The entire team at WRKOUT is ecstatic about the results of our first public release," Christopherson said.

“Our goal has always been to push the envelope when it comes to virtual fitness offerings, and we proved that we can do that – and more.

"We look forward to our next membership release, welcoming more people and trainers to the Wrkout community, and continuing to serve this incredible demand."

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
More fit tech news
The Gym Group has extended its partnership with digital fitness platform Fiit, becoming the first budget gym operator to offer ...
Digital fitness platform Fiit has launched an interactive fitness app for the UK market, which is capable of creating a ...
Fitness startup Arena Innovation has secured US$5.2m worth of seed funding, as it looks to launch its robotically-assisted resistance training ...
Digital fitness content provider, Wexer, is launching a new wellness resource on its connected Web Player. Called Mind123, it will ...
iFIT Health & Fitness has acquired Sweat, the popular, female-focused fitness platform set up in 2015 by Australian fitness trainer ...
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Life Fitness (UK) Ltd
Life Fitness (UK) Ltd