digital workouts news & features
Paul Bedford discusses the ‘double-edged sword’ of the growing trend for strength training, and his ambitions for the health and fitness sector
HCM issue 2 2024
As franchise business Orangetheory Fitness merges with Self Esteem Brands, its CEO tells Kate Cracknell about plans to expand to 10,000 units globally
HCM issue 2 2024
The largest generation, Gen Z is often dubbed ‘generation active’. Les Mills research has established the potential to engage this cohort, as Jak Phillips explains
HCM issue 7 2023
Xponential Fitness is expanding the selection of digital workouts it provides to Lululemon
Studio, increasing the number of branded workouts on the retailer's digital fitness platform.
news •
12 Jun 2023
Clive Ormerod and Aimee Arana explain the shared purpose behind the new partnership between Les Mills and Adidas to inspire more consumers to exercise
HCM issue 3 2023
Funxtion has elevated the member experience at SportCity with a new omnichannel offering
HCM issue 10 2022
Funxtion technology is increasing group class attendance for Fitness First Germany
HCM issue 8 2022
Jak Phillips shares highlights from the Les Mills 2021 Global Fitness Report which identifies seven key trends which will shape the way workouts develop going forward
HCM Handbook 2022
Different customers, omnichannel fitness, the need for more data, continued lobbying and to address racism, cost barriers and health inequalities...
HCM Handbook 2022
As Pure Gym expands into the US under the name Pure Fitness, its chief strategy officer talks about the opening of the first three budget clubs in Washington, DC
HCM issue 2 2022
Gympass has signed a partnership deal with Les Mills to make the fitness platform's 1,500 on-
demand workouts and virtual training sessions available to Gympass corporate clients.
news •
27 Feb 2022
No two gyms are the same, but making the most of AI and digital transformation will be key
to
getting your business ahead in 2022, according to CEO of Orbit4 Daniel Jones.
promotion •
21 Dec 2021
The CEO of Planet Fitness, Chris Rondeau, talks to Kate Cracknell about the franchise operator’s post-lockdown bounceback
HCM issue 11 2021
Qualtrics surveyed 12,157 consumers in 15 countries in seven languages to create the Les Mills 2021 Global Fitness Report, as Jak Phillips explains
HCM issue 9 2021
Les Mills is expanding its digital operations by replacing its existing on-demand services
with the launch of a new platform that adds live workouts to the mix.
news •
04 Oct 2021
iFIT Health & Fitness has confirmed plans to go public and list the business on the Nasdaq.
news •
01 Sep 2021
Despite a tough year, the franchise operators are optimistic with their forward plans. Emma Canning finds out more
HCM Handbook 2021
The founder and CEO of RSG Group talks to HCM about acquiring Gold’s Gym, continuing the global expansion of John Reed and dealing with COVID-19
HCM issue 7 2021
FunXtion and GoodLife Fitness collaborated to help Canadians stay fit in the gym and at home
Fit Tech issue 1 2021
Les Mills has launched a suite of digital solutions to help clubs expand their reach in the booming online fitness space
Fit Tech issue 1 2021
Proinsight has mystery shopped and reported on 50 online workouts
HCM issue 7 2020
Staying connected to members is essential during closures. Software companies tell us how they’re helping clubs to engage
HCM issue 4 2020
iFit, an interactive fitness streaming platform from Freemotion Fitness, has received significant
investment, worth US $200m, from Pamplona Capital Management.
product innovation •
27 Mar 2020
More operators are appointing heads of group exercise, evidence that this is more than just a trend. We talk to those from Third Space, Pure Gym and Virgin Active
HCM issue 3 2019
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