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Les Mills International
Les Mills International
Les Mills International
FIT TECH News

Life Fitness and Pear Sports sign partnership deal

By
Life Fitness has signed a partnership deal with digital coaching tech specialist Pear Sports
The move is part of the equipment company's plans to expand its digital fitness offer
The two companies will work together to integrate and deliver new technologies and services
Pear is currently developing personalised workouts

Life Fitness has signed a partnership deal with digital coaching tech specialist Pear Sports.

The move is part of the equipment company's plans to improve and expand its digital fitness offer.

The two companies will work together to integrate and deliver new technologies and services on and off Life Fitness equipment.

The partnership will see new AI-driven, digital coaching tools – designed with Pear – being added to Life Fitness's digital ecosystem.

Pear Sports is currently developing intelligent extensions to the Pear health and fitness platform, to provide personalised workouts, training plans and content to meet the needs of both fitness facilities and exercisers.

According to Mike Vanacora, senior director, global strategy and connected fitness at Life Fitness, the new applications have been designed to optimise engagement, make the exercise experience richer and more rewarding.

"To further expand our digital ecosystem, we're working collaboratively with partners to co-create connected solutions that motivate and engage exercisers, while fitting our customers' specific needs," Vanacora said.

"Combining the Pear Sports platform with the Life Fitness portfolio creates possibilities in terms of how we can coach exercisers, deliver adaptive content and deliver a consistent experience to exercisers everywhere."

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FIT TECH News

Life Fitness and Pear Sports sign partnership deal

By
Life Fitness has signed a partnership deal with digital coaching tech specialist Pear Sports
The move is part of the equipment company's plans to expand its digital fitness offer
The two companies will work together to integrate and deliver new technologies and services
Pear is currently developing personalised workouts

Life Fitness has signed a partnership deal with digital coaching tech specialist Pear Sports.

The move is part of the equipment company's plans to improve and expand its digital fitness offer.

The two companies will work together to integrate and deliver new technologies and services on and off Life Fitness equipment.

The partnership will see new AI-driven, digital coaching tools – designed with Pear – being added to Life Fitness's digital ecosystem.

Pear Sports is currently developing intelligent extensions to the Pear health and fitness platform, to provide personalised workouts, training plans and content to meet the needs of both fitness facilities and exercisers.

According to Mike Vanacora, senior director, global strategy and connected fitness at Life Fitness, the new applications have been designed to optimise engagement, make the exercise experience richer and more rewarding.

"To further expand our digital ecosystem, we're working collaboratively with partners to co-create connected solutions that motivate and engage exercisers, while fitting our customers' specific needs," Vanacora said.

"Combining the Pear Sports platform with the Life Fitness portfolio creates possibilities in terms of how we can coach exercisers, deliver adaptive content and deliver a consistent experience to exercisers everywhere."

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
More fit tech news
The Gym Group has extended its partnership with digital fitness platform Fiit, becoming the first budget gym operator to offer ...
Digital fitness platform Fiit has launched an interactive fitness app for the UK market, which is capable of creating a ...
Fitness startup Arena Innovation has secured US$5.2m worth of seed funding, as it looks to launch its robotically-assisted resistance training ...
Digital fitness content provider, Wexer, is launching a new wellness resource on its connected Web Player. Called Mind123, it will ...
iFIT Health & Fitness has acquired Sweat, the popular, female-focused fitness platform set up in 2015 by Australian fitness trainer ...
Digital fitness coaching firm Asensei has released an API platform which allows developers of connected fitness products and apps to ...
Ojmar has launched OCS SMART, a next-generation smart lock that can be controlled via a mobile phone, tablet, or smart ...
Peloton is rumoured to be expanding its at-home fitness accessories with the launch of a heart rate sensor or tracker. ...
The Great Outdoor Gym Company (TGO) has launched a digital fitness platform. The outdoor fitness equipment provider's new TGO-Activate.com service ...
Magicline gym management software – the system used by RSG Group – has been launched globally in English by owner, ...
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Les Mills International
Les Mills International