The CEO of holistic wellness app Centr – founded by actor Chris Hemsworth – tells us about its new Hyrox partnership and move into the equipment market

Connected fitness equipment supplier, Echelon, has signed a multi-year deal with Run Disney, the road race division of Disney Sports Enterprises.

Cheriee Wales reports from the recent Fitronics and Proinsight ConnectCX conference and CoursePro Summit

The company behind Centr, the fitness, mental health, nutrition and lifestyle app created by actor Chris Hemsworth, and his coach, Luke Zocchi, has signalled it will launch a line of fitness equipment to complement its digital product, meaning Centr will then exist as a "physical and digital offering".

The CEO and chief experience officer of Until explain their plans to develop the first chain of members' clubs with workspace for fitness professionals

The co-creator of enduring fitness app Zombies, Run! tells how story is a powerful motivator

The Beachbody Company Group has completed a three-way merger with connected fitness specialist Myx Fitness Holdings and Forest Road Acquisition, a special purpose acquisition company.

Digital fitness brand Fiit has secured a deal with satellite TV giant Sky, to make its content available to Sky Q subscribers

Heading into 2021, storytelling will be a key trend among fitness content creators and connected fitness providers, as the industry recognises its potential to unlock ultra- engaging experiences that boost retention.

Digital fitness brand Fiit has secured a groundbreaking deal with satellite TV giant, Sky, to make its virtual workout platform available through the subscription-based Sky Q service.

A virtual reality massage centre is due to open in Los Angeles, California this July. Located in the SAG-Aftra Building on Wilshire Boulevard, Esqapes combines automated massages with virtual reality to transport guests to a place of relaxation.

Jon Nasta offers retention insight from the latest Listen360 analysis

Disney and Creative England have named Liverpool-based tech firm Citrus Suite as the winner of an £80,000 development fund to create an app that inspires families to lead healthier lifestyles.

Personalisation of products and services is the key to future-proofing your fitness business, says Ken Hughes of Glacier Consulting

How can your business drive long-term relevance and profit by embracing a socially conscious agenda? Ray Algar reports

Does your business look beyond profit to deliver a more socially-conscious agenda? Ray Algar outlines the findings of his new report

Fifteen years after penning The Experience Economy, Pine and Gilmore are still inspiring businesses to create original and memorable customer experiences