Professor Steve Haake, of Sheffield Hallam University, works with UK Sport to help Team GB win more medals. Hear more at Elevate 2016

Business theorist Nir Eyal – who specialises in the intersection of psychology, technology and business – offers a sneak preview of his keynote presentation at IHRSA 2016

Vicki Loomes of trendwatching.com outlines five consumer trends your business should be embracing in 2016

The fitness industry may be growing, but it needs to do even more to achieve future success. David Minton looks at moves in the private and public sector, and the need for all clubs to better embrace the power of social media

Vicki Loomes of trendwatching.com outlines five key consumer trends your health and fitness business should be looking to embrace in 2016

Leisure industry analyst David Minton has warned that fitness businesses must take heed of technological advances and future-proof their business, or risk being wiped out entirely.

For budget-conscious facilities looking to expand their customer base, virtual classes are still a largely untapped market – particularly in the children and families segment

Les Mills licensed facilities have 500 more members per club than the global average, says new research

Video can ignite your social media, but you need to know how to use the medium to its best effect. Manraaj Sunner offers his advice

Pete Banbury looks at the future of fitness education and learning

Virgin Active has unveiled plans to launch two new ‘technology-focused’ clubs in London during early 2015.

Are you a manager or a leader, and are you getting the best out of your team? Justin Tamsett offers his advice on employee motivation

The chair of Health & Fitness Nordic talks to Kate Cracknell about the disruptive influence of technology and the fundamental need for businesses to be useful

Sean James reports on the growing functionality and popularity of apps among gym members and health club operators alike

As part of our management series, Julian Leybourne offers his views on management’s role in creating effective marketing communications

David Lloyd Leisure (DLL) has created a new online health and fitness resource offering expert advice and demonstration videos to help people achieve their fitness goals.

How important is the quality of your offering when it comes to keeping your members? Dr Paul Bedford reports

Fifteen years after penning The Experience Economy, Pine and Gilmore are still inspiring businesses to create original and memorable customer experiences

Kate Cracknell talks to Jane Irving of Big Shot Productions about the fitness industry launch of Tabata – the clinically-proven Japanese workout system that promises results in just four minutes

Market researcher L2 predicts YouTube will be among the social media brands leading the way in 2013 for beauty product marketing.

Fitness operators must investigate new revenue channels to grow in 2013, says Mintel's Michael Oliver