Some of the biggest players in the global fitness, health and wellness industry are embracing franchising to achieve their growth ambitions. Kath Hudson rounds up recent activity

Boutique studio UBX Boxing and Strength has partnered with Warner Bros. Pictures (ANZ – Australia and New Zealand) on a Workout Like Creed fitness campaign based around the upcoming cinema release of fight movie Creed III.

Fitness franchise companies are making deals and reporting brisk business. Kath Hudson finds out more

As énergie Fitness ramps up its global expansion plans, international development director, Rod Hill, explains why he believes the multi-fitness concept is irresistible

Boxing franchise, UBX, has ambitions to do for boxing what franchise F45 has done for functional training