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Sensync launches "deep brain massage" VR spa experience at Four Seasons Oahu, Hawaii

By
The Deep Brain Massage relies on the push-pull relationship between two competing types of attention (bottom-up and top-down) which define all human interactions with the world around us
– Alex Theory

Immersive wellness company Sensync has partnered with Four Seasons Resort Oahu at Ko Olina, Hawaii, to launch a VR spa experience.

Sensync’s Deep Brain Massage treatments are delivered in The Vessel – a VR pod designed to "displace guests from the burdens of their mind and unlock new approaches for relaxation and restoration".

Sensync founders Alex Theory and Adam Gazzaley said: “The Deep Brain Massage relies on the push-pull relationship between two competing types of attention (bottom-up and top-down) which define all human interactions with the world around us.”

The journeys are designed to help 'reset' customer's brains to achieve a state of tranquillity. The idea is that guests’ focus is pulled away from goal-directed thoughts, allowing a much-needed restoration from cognitive fatigue.

In the pod guests see, hear, smell, feel and experience sensations of nature. These are presented in unison to leverage the power of sensory synchronisation.

This creates immersive nature experiences that are personalised in real-time using recordings of the guest’s physiological responses. The pod monitors real-time data such as respiration and heart rates, and electrodermal activity and then adjusts the treatment accordingly.

This personalised data is then shared with guests on a tablet after their treatment in the form of a map of their journey, to show how they react to different stimuli.

Sensync’s Deep Brain Massage is claimed to be one of the first experiences to deliver state-of-the-art stereoscopic visuals, spatial audio, scent, vibroacoustics, breeze effects and customised temperature control in unison.

The Vessel offers a series of nature-themed journeys – such as Ocean Cove, Crystal Cave and Floating Clouds – ranging from 20-80 minutes, based on guest’s preference. Four Seasons Oahu at Ko Olina is offering 20-minute and 40-minute treatments, costing US$75 and US$135 respectively.

Theory and Gazzaley told Spa Business: “Four Seasons was introduced to our company through shared connections in the healthcare industry, and reached out to partner with us in order to introduce our novel technology to its guests”.

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Company profiles
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Diary dates
03-05 Aug 2020
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News

Sensync launches "deep brain massage" VR spa experience at Four Seasons Oahu, Hawaii

By
The Deep Brain Massage relies on the push-pull relationship between two competing types of attention (bottom-up and top-down) which define all human interactions with the world around us
– Alex Theory

Immersive wellness company Sensync has partnered with Four Seasons Resort Oahu at Ko Olina, Hawaii, to launch a VR spa experience.

Sensync’s Deep Brain Massage treatments are delivered in The Vessel – a VR pod designed to "displace guests from the burdens of their mind and unlock new approaches for relaxation and restoration".

Sensync founders Alex Theory and Adam Gazzaley said: “The Deep Brain Massage relies on the push-pull relationship between two competing types of attention (bottom-up and top-down) which define all human interactions with the world around us.”

The journeys are designed to help 'reset' customer's brains to achieve a state of tranquillity. The idea is that guests’ focus is pulled away from goal-directed thoughts, allowing a much-needed restoration from cognitive fatigue.

In the pod guests see, hear, smell, feel and experience sensations of nature. These are presented in unison to leverage the power of sensory synchronisation.

This creates immersive nature experiences that are personalised in real-time using recordings of the guest’s physiological responses. The pod monitors real-time data such as respiration and heart rates, and electrodermal activity and then adjusts the treatment accordingly.

This personalised data is then shared with guests on a tablet after their treatment in the form of a map of their journey, to show how they react to different stimuli.

Sensync’s Deep Brain Massage is claimed to be one of the first experiences to deliver state-of-the-art stereoscopic visuals, spatial audio, scent, vibroacoustics, breeze effects and customised temperature control in unison.

The Vessel offers a series of nature-themed journeys – such as Ocean Cove, Crystal Cave and Floating Clouds – ranging from 20-80 minutes, based on guest’s preference. Four Seasons Oahu at Ko Olina is offering 20-minute and 40-minute treatments, costing US$75 and US$135 respectively.

Theory and Gazzaley told Spa Business: “Four Seasons was introduced to our company through shared connections in the healthcare industry, and reached out to partner with us in order to introduce our novel technology to its guests”.

More news
Hollywood star Chris Hemsworth is making his online fitness programme Centrfit available for free for the next six weeks.
iFit, an interactive fitness streaming platform from Freemotion Fitness, has received significant investment, worth US $200m, from Pamplona Capital Management.
David Lloyd Leisure (DLL) has announced the launch of David Lloyd Clubs @Home to engage members during the coronavirus closure.
Fitness giant Technogym will enable club operators to offer at-home training and coaching services to members remotely via its Mywellness Cloud platform.
Fitness tech firm Motosumo has launched a new service, allowing gym operators to deliver HIIT group workouts and indoor cycling classes to their members' living rooms.
A personalised sexual wellness app has been launched with the aim of improving people’s sex lives.
Life Fitness has launched a series of at-home on-demand workouts to keep users active in the wake of the coronavirus.
A live workout streamed on YouTube, which looks to help keep families active during the coronavirus outbreak, has gone global.
GymAware, a fitness equipment company based in Australia, has created Flex, a tracking device that collects performance data from weight training.
Life Fitness has partnered with Digital Coach to launch at-home on-demand workouts to keep users active in the wake of the coronavirus.
Technology firm Purple WiFi has launched a live data website, offering a real-time, visual representation of the effects of the COVID-19 (Coronavirus) pandemic on leisure industry sectors globally.
Unlimitech, a tech startup linked to University of Cambdrige, is looking to bring to market a face mask capable of recording and tracking the user's exercise data.
Fitness equipment giant Life Fitness has signed a deal to make Samsung Galaxy Watch devices compatible with a full line of premium Life Fitness cardio equipment.
US country music singer Carrie Underwood is dipping her toe in the fitness industry, with the launch of a fitness app which she says will ultimately form part of a "holistic wellness platform".
MYE Technologies, a US-based tech company specialising in fitness equipment, is set to launch a new body scanner.
Tech firm Eight Sleep, which markets itself as "the world's first sleep fitness company", has signed a deal with NBA star Danny Green which will see the basketball player become an investor and ambassador for the company.
Vedere Ventures has announced today (4 March) that it is investing in new global fitness data platform fitNdata.
Luxury tech innovator, Immersive Gym, has launched an augmented fitness environment which “intelligently uses technology” to transform static workouts into real-time journeys, without wearables.
Budget hotel operator Premier Inn has officially signed a nationwide partnership with online fitness marketplace Hussle, which will see all Premier Inn guests gain access to Hussle's network of gyms.
Amir Alroy, co-founder of Israeli wellness innovation hub, Welltech1, and Ömer Isvan, president of Servotel Corporation, have been announced as co-chairs of the Global Wellness Summit 2020, which will be held in Tel Aviv, Israel from 10-13 November 2020.
Indoor cycling brand Flywheel is to discontinue its Flywheel At Home subscription service after settling a legal case with rival Peloton.
Wattbike has announced a new partnership with indoor cycling innovator Intelligent Cycling that will see the creation of a 'truly smart, connected' indoor cycling experience.
Pulse Fitness has created TRAKK, a new fitness app that it claims will transform the way that gym operators and members track their journeys.
Technogym's connected cardio equipment is now compatible with Samsung Galaxy Watch Active2.

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More features
Company profiles
Company profile: Fisikal Limited
Fisikal helps fitness professionals, operators and education organisations improve efficiencies and service through its online ...
Company profiles
Company profile: Legend Club Management Systems (UK) Ltd
Legend provides the leading software solution for driving improvements in leisure operations. We deliver savings ...
Video Gallery
How to use the MZ-Bodyscan
MyZone
The Best Product for the Best Clubs Read more
Get Fit Tech
Sign up for the free digital edition of Fit Tech magazine and the free weekly Fit Tech ezine
Sign up
Directory
Direct debit solutions
Harlands Group: Direct debit solutions
Fitness equipment
FunXtion International BV: Fitness equipment
Software
Book4Time Inc: Software
Spa software
ResortSuite: Spa software
Locking solutions
Monster Padlocks: Locking solutions
Diary dates
03-05 Aug 2020
Raffles City Convention Centre, Singapore
30 Sep 2020
Exhibition Centre Cologne, Cologne, Germany
01-04 Oct 2020
Exhibition Centre, Cologne, Germany
07 Oct 2020
Palais Brongniart, Paris, France
KeepMe
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