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Keepme launches AI-driven V2 to help operators attract, retain and re-engage members

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Based on conversations with hundreds of operators, we knew there was a need for an AI-powered CRM that could manage the whole member lifecycle
– Ian Mullane

Keepme has launched its new V2 platform, which uses artificial intelligence (AI) to help operators monitor their members' entire customer journey and tell how and when to engage members who are in danger of leaving – and even after they've left.

The sales and marketing platform builds on the original version of the Keepme, blending AI, operational tools and a unique automations engine to streamline actions to attract, retain and re-engage members.

At its heart is the AI engine, which helps operators make data-driven decisions to maximise revenue and integrate different sales and marketing tools.

The AI has the ability to evaluate each lead and funnel them into tailored sales flows, while the sales playbooks and automations ensure every lead is followed up.

Once a lead becomes a member, Keepme Membership provides operators with the tools to maximise their lifetime value. Building on the original Keepme retention platform, the AI identifies at-risk members and other critical member groups, while a ‘Take Action’ feature allows users to engage customers with a single click.

The Keepme Sales system also allows operators to manage inside sales for services like PT, massage and swim lessons.

“Following the fallout from Covid-19, it’s more important now than ever for fitness operators to understand their customers and I’m confident that Keepme V2 will give the industry the necessary tools to tackle its retention and membership sales challenges," said Ian Mullane, founder and CEO of Keepme.

"Based on conversations with hundreds of operators, we knew there was a need for an AI-powered CRM that could manage the whole member lifecycle — from lead capture and sales, to retention, secondary spend, and ex-member win back.

“V2 presents a genuine step change in club technology, enabling operators to drive additional revenue and increase profitability at every stage of the membership lifecycle.

"All of this is backed by proven AI, allowing operators to uncover revenue opportunities that are hidden in their data and act on them with the click of a button.”

• Keepme's Ian Mullane spoke to FitTech about the system and how its predictive and machine learning models can assist operators.

To read more, click here for FitTech Issue 2, 2020.

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
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Featured supplier: Supercharge your efforts to attract and retain members with Keepme
Keepme is an AI revenue acceleration platform created for the fitness industry. Blending Artificial Intelligence, operational tools, and a unique automations engine, Keepme supercharges and streamlines effort to attract, retain, and re-engage members.
Featured supplier: The Virtual Revolution: Hutchison Technologies help operators motivate members
Hutchison Technologies virtual solutions are helping operators expand their virtual offering and get motivated members back into the club.
Freemotion FUSION Team Training
FreeMotion Fitness
The High-Intensity Cardio-Strength Training. Read more
Company profile: Gympass
On a mission to defeat inactivity, Gympass is a corporate wellness solution that builds mutually ...
Company profile: Xn Leisure Systems Ltd
Xn Leisure is a provider of cutting-edge health and fitness software, offering exceptional service to ...
Fitness equipment
Technogym: Fitness equipment
Wearable technology solutions
MyZone: Wearable technology solutions
Software
Volution.fit: Software
Fitness Software
FunXtion International BV: Fitness Software
Direct debit solutions
Harlands Group: Direct debit solutions
30 Sep 2020
Exhibition Centre Cologne, Cologne, Germany
01-04 Oct 2020
Online,
07 Oct 2020
Palais Brongniart, Paris, France
Featured supplier: Supercharge your efforts to attract and retain members with Keepme
Keepme is an AI revenue acceleration platform created for the fitness industry. Blending Artificial Intelligence, operational tools, and a unique automations engine, Keepme supercharges and streamlines effort to attract, retain, and re-engage members.
Featured supplier: The Virtual Revolution: Hutchison Technologies help operators motivate members
Hutchison Technologies virtual solutions are helping operators expand their virtual offering and get motivated members back into the club.
Company profile: Gympass
On a mission to defeat inactivity, Gympass is a corporate wellness solution that builds mutually ...
Company profile: Xn Leisure Systems Ltd
Xn Leisure is a provider of cutting-edge health and fitness software, offering exceptional service to ...
Freemotion FUSION Team Training
FreeMotion Fitness
The High-Intensity Cardio-Strength Training. Read more
Get Fit Tech
Sign up for the free digital edition of Fit Tech magazine and the free weekly Fit Tech ezine
Sign up
Fitness equipment
Technogym: Fitness equipment
Wearable technology solutions
MyZone: Wearable technology solutions
Software
Volution.fit: Software
Fitness Software
FunXtion International BV: Fitness Software
Direct debit solutions
Harlands Group: Direct debit solutions
30 Sep 2020
Exhibition Centre Cologne, Cologne, Germany
01-04 Oct 2020
Online,
07 Oct 2020
Palais Brongniart, Paris, France

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News

Keepme launches AI-driven V2 to help operators attract, retain and re-engage members

By
Based on conversations with hundreds of operators, we knew there was a need for an AI-powered CRM that could manage the whole member lifecycle
– Ian Mullane

Keepme has launched its new V2 platform, which uses artificial intelligence (AI) to help operators monitor their members' entire customer journey and tell how and when to engage members who are in danger of leaving – and even after they've left.

The sales and marketing platform builds on the original version of the Keepme, blending AI, operational tools and a unique automations engine to streamline actions to attract, retain and re-engage members.

At its heart is the AI engine, which helps operators make data-driven decisions to maximise revenue and integrate different sales and marketing tools.

The AI has the ability to evaluate each lead and funnel them into tailored sales flows, while the sales playbooks and automations ensure every lead is followed up.

Once a lead becomes a member, Keepme Membership provides operators with the tools to maximise their lifetime value. Building on the original Keepme retention platform, the AI identifies at-risk members and other critical member groups, while a ‘Take Action’ feature allows users to engage customers with a single click.

The Keepme Sales system also allows operators to manage inside sales for services like PT, massage and swim lessons.

“Following the fallout from Covid-19, it’s more important now than ever for fitness operators to understand their customers and I’m confident that Keepme V2 will give the industry the necessary tools to tackle its retention and membership sales challenges," said Ian Mullane, founder and CEO of Keepme.

"Based on conversations with hundreds of operators, we knew there was a need for an AI-powered CRM that could manage the whole member lifecycle — from lead capture and sales, to retention, secondary spend, and ex-member win back.

“V2 presents a genuine step change in club technology, enabling operators to drive additional revenue and increase profitability at every stage of the membership lifecycle.

"All of this is backed by proven AI, allowing operators to uncover revenue opportunities that are hidden in their data and act on them with the click of a button.”

• Keepme's Ian Mullane spoke to FitTech about the system and how its predictive and machine learning models can assist operators.

To read more, click here for FitTech Issue 2, 2020.

Sign up here to get Fit Tech's weekly ezine and every issue of Fit Tech magazine free on digital.
More news
Electronics giant LG has entered the fitness and wellness market with the launch of a new 15-inch touchscreen display created ...
A breakthrough in technology means wearable devices and other fitness products could soon be self-powered. Scientists from Loughborough University and ...
Apple has unveiled two new versions of its smartwatch at a digital event on 15 September – Apple Watch Series ...
Wearable tech firm Formsense has secured a technology partnership with an inter-interdisciplinary team of researchers looking to help stroke survivors ...
Les Mills has launched a trio of digital solutions to help fitness operators shift towards a hybrid model. Designed to ...
Be Military Fit (BMF), the outdoor fitness operator which is co-owned by Bear Grylls and NM Capital, has chosen Glofox ...
Indoor cycling giant Peloton has cut the price of its popular Bike, while launching two entirely new products for the ...
The Global Wellness Summit (GWS), has announced that a “Call for Wellness Innovations” contest, as well as a dedicated Tech ...
Wattbike has secured £11.5m worth of new funding from Piper, a specialist investor in branded consumer businesses. The indoor bike ...
Withings has announced the European availability of ScanWatch – a smartwatch that combines medical-grade electrocardiogram (ECG) and sleep breathing disturbance ...
Immersive equipment specialist Echelon Fitness has launched a new smart rower for the at-home fitness market. Echelon Rower features a ...
Tech giant Amazon has entered the highly-contested health and fitness tracking market with a huge splash, launching an artificial intelligence ...
Technogym
Technogym