Measuring an extensive number of metrics – including weight, body fat, muscle mass, bone density, hydration, metabolic age and visceral fat – in a matter of seconds, body composition analysers give members a detailed, accurate and no-holds barred view of their health.
The analysers use bioelectrical impedance analysis (BIA) to get the readings, which estimates body composition by passing a small electric current through the body.
The results they generate give customers a very real summary of their health, their fitness levels and possible risk factors. This provides an excellent starting point for discussions with their trainers about goal setting, as well as being a great way to track progress and keeping members accountable.
Operators who’ve invested in scanners agree they boost revenue by attracting new clients, improving secondary spend and increasing retention. Regular scanning shows members the exact changes taking place in their body, even if this isn’t yet reflected on the scales.