In 2020, during lockdown, Third Space launched a new app giving its members exclusive access to a wide variety of on-demand and live streamed classes. The move was the result of a two-year partnership with Fisikal to enhance member experience through its digital provision.

“In the first six months, we have recorded 65,000 views of our on-demand programme, with a further 10,000 views of our live streamed classes.” Explains Richard Carroll, Senior Brand Manager at Third Space.

“A digital provision was in the planning long before Covid-19 but it fast tracked the app launch, providing our community with a means of connection to our services despite physical restrictions. Fisikal was able to respond to our new timeline and worked tirelessly to get the app up and running.”

Third Space commissioned Fisikal to develop a fully branded app back in 2018, recognising a growing consumer demand for anytime, anywhere access to fitness services. In addition to class content and bookings, the app enables the scheduling and payment of personal training sessions, with access to more than 350 exercise demonstrations and 100 workouts.

Richard continues: “Digitalising our bookings has not only enhanced the member experience, it also provided better user flow analytics, giving clarity on member behaviours enabling us to make informed programming and operational adjustments.

“In our next phase, we intend to refresh the front-end design and work with Fisikal to create an in-app, two-way communications channel to provide our members with an intuitive, single access point for all information, coaching and training support, available anytime, anywhere. We will continue to invest in our digital provision, viewing it as a vital complementary service to our in-club provision.”

To find out how Fisikal could help your digital business visit www.fisikal.com

When facing lockdown restrictions, FRAME adapted its in-club experience to an online offering. This included integrating with Fisikal, experts in digital business solutions, to ensure a seamless digitalisation of the business and a website for studio, on-demand and live-stream classes.

FRAME co-founder, Pip Black, explains: “We had been considering online workouts but lockdown made us leap to digitalisation quickly. Having launched Frame 11 years ago, our technology was a ‘filo pastry’ of multiple layers and needed to be simplified and restructured. This is where Fisikal came in.”

“Thanks to Fisikal, we can now house our studio, on-demand and live-stream class schedules all in one place. We have streamlined our payments and bookings through Fisikal’s one solution, which has already provided significant savings, both in software and professional fees.”

This project also involved Fisikal developing bespoke functionalities for FRAME including: dynamic pricing of the ‘Frame Card’, a pre-paid top-up option via the member portal; the interactive option for Framers to tag classes by moods and a waterfall filtration system so members could find classes based on FRAME filters.

“Fisikal has helped future-proof our business.” FRAME co-founder, Joan Murphy, adds. “We have had so much feedback to say how our digital classes got members through some really dark days of lockdown. Digital options allow us to reach more people, in the UK and globally, and will be an important part of our brand moving forwards.”

Rob Lander, Fisikal CEO comments: “The FRAME team can now engage not only current, studio members but also Framers internationally. And the great thing is, we can always add more exciting functionality in the future as their digital offering, and the needs of their members, evolve.”

To see the new FRAME website visit: www.moveyourframe.com or to find out how Fisikal could help your digital business visit www.fisikal.com

Earlier this year, Everyone Active launched a trial of Fisikal’s custom-built digital PT management app across 12 sites to create an experience-driven, efficient process that linked members to trainers.

Ben Beevers, Everyone Active group development director, called the pilot a “huge success”.

“Since launching the Fisikal PT app, we’ve increased PT bookings by over 60 per cent at the trial sites,” he explained. “This has driven positive financial figures, with PT income increasing at participating sites. We’ve also received great feedback from our PTs, who appreciate the greater flexibility and reduced admin time that the app has allowed.”

Everyone Active has provided its trainers with an environment in which they can thrive, digitising the management system to support their building of a financially sustainable career whilst making it seamless for members to engage their PT services.

Due to the success of the app – a custom-build which took Fiskal just eight weeks to create from concept to launch – Everyone Active plans to integrate it across a further 117 sites by the end of 2023.

“The app provides real-time insight at an individual and enterprise level,” Beevers continued.

“By 2024, we’ll have oversight on how our whole PT business is operating, allowing us to make more informed decisions, continually adapting for the benefit of both members and PTs.”

Rob Lander, Fisikal’s CEO, concluded: “Digitalising PT and adopting a more centralised model has provided tangible results, an enhanced understanding of the business and we’re looking forward to supporting Everyone Active on the future rollout.”

Leading digital gym management software provider, Fisikal, has integrated with international powerhouse in instructor cover and internal communication solutions provider, NetGym to provide a digital solution that takes all the pain out of team management optimising revenues for operators whilst delivering a seamless experience to customers.

NetGym has a strong foothold in the United States where the majority of its 200 clients are located, whilst also supporting operators in Australia, Canada, the UK and throughout the EU. With more than 1,200 unique venues relying on its solutions, NetGym is fast becoming the go-to provider of digital class cover management and communication, facilitating automated updates to live schedules and two-way communications between managers and instructors.

Add to this Fisikal’s expertise in scheduling management and seamless integration with leading payment and CRM providers and the result is a robust, highly efficient and advanced solution that drives both efficiencies and revenue generation

Rob Lander, Founder at Fisikal says: “We have always believed that growth and success of our offer lies in collaboration. We know, accept and are proud of our specialism. Through interoperability with other specialist providers, we can all work together to give our clients the very best possible experience. This is good for us, good for our partners and good for our clients.”

The integration went live in July and fitness industry leader EōS Fitness is the first gym chain to benefit. Danny Orlick, Founder at NetGym, adds: “This alliance with Fisikal will enable us to offer our clients enhanced features within our own platform whilst also giving us access to a whole new network through Fisikal’s client database. This collaboration is about providing best in class functionality to operators around the world, from large, multisite operators to independent boutiques.”

For more information, visit fisikal.com or email [email protected]

Rhythm, an upscale womens’ only gym located in Bahrain, is on a mission to turbocharge its member experience through digitalisation.

By implementing a digital ecosystem, designed and built by UK-based, fitness business management system specialist, Fisikal, Rhythm is creating a frictionless, convenient environment where members feel more connected to the brand 24/7 and can take more responsibility for the management of their own Rhythm experience.

Sitting at the heart of the new offer – launched in club in April 2023 is a new member app. The app – available to apple and android users, will become the heartbeat of the members’ experience from day one of their membership. In addition to bookings and payments, functionality will include access control and a means of two-way communication between club and member.

Shirley Louw, Operations Manager, says: “The introduction of the app will revolutionise the way our members interact with our brand. The app will mean, even when our members are not on the premises they will be connected to the gym and empowered to self-manage their bookings and payments across all aspects of our offer from inductions and classes to personal training. This creates more of a wraparound relationship, enabling us to play a much more intrinsic role in our members wellbeing journey.

“The app will also empower us to provide a more bespoke experience for members through the enablement of sending relevant information direct to specific member segments. For example, we could send an attractive personal trainer ‘try-me’ offer to all our ladies who have yet to engage in the service. This type of targeted marketing is not only better for the members since it only pushes messages relevant to them, it also has the potential to drive more revenue for the club which is obviously great for the sustainability and growth of the business.”

The app will also link to Fisikal’s access control system and negates the need for physical membership cards. Moving forwards, all transactions and member identification will take place through the app.

Rob Lander, CEO, Fisikal, comments: “Rhythm has been an absolute pleasure to work with. The team has fully embraced digitalisation and have supported our integration 100 percent. This has enabled us to get the app up and running within a matter of weeks.”

Fittech brands Fisikal and Keepme have announced an official integration. The new partnership will provide leisure centres, health clubs and gyms with a fully interoperable package of smart member automation, AI-powered business intelligence, advanced booking, payment and content delivery solutions designed to optimise new member acquisition, retention and secondary spend revenue opportunities.

“This partnership brings together unique, market-leading business intelligence and automation, delivered to customers through a personalised custom-branded member experience,” explained Rob Lander, CEO, Fisikal.

“Using its smart automation platform, Keepme applies predictive AI and member data to optimise efficiencies at all points on the member journey while Fisikal’s functionality streamlines personalisation, on-demand content, bookings and payment processes.

“This collaboration draws from the expertise of two market-leading brands to create a smart digital solution focused on driving financial success.”

Fisikal and Keepme are both big advocates of collaboration. Ian Mullane, CEO, Keepme, said: “Frictionless interoperability is vital if we as a sector are to optimise the opportunity digitalisation presents.

“Through this partnership with Fisikal, we’re providing operators with a best-in-class solution that addresses a wider portfolio of needs than Keepme could address in silo. We’re already talking to several operators and expect our first joint ‘go-live’ to be announced shortly.”

Fisikal and Keepme have announced an official integration. The partnership will provide leisure centres, health clubs and gyms with a fully interoperable package of smart member automation, AI powered business intelligence, advanced booking, payment and content delivery solutions designed to optimise new member acquisition, retention and secondary spend revenue opportunities.

This partnership brings together unique, market leading business intelligence and automation, delivered to customers through a personalised custom-branded member experience ,” explains Rob Lander, CEO, Fisikal.

Rob continues: “Using its smart automation platform, Keepme applies predictive AI and member data to optimise efficiencies at all points on the member journey whilst Fisikal’s functionality streamlines personalisation, on-demand content, bookings and payment processes. This partnership draws from the expertise of two market leading brands to create a smart digital solution focused on driving financial success.”

Fisikal and Keepme are both big advocates of collaboration. Ian Mullane, CEO, Keepme, says: “Frictionless interoperability is vital if we, as a sector, are to optimise the opportunity digitalisation presents.

“Through this partnership with Fisikal, we are providing operators with a best-in-class solution that addresses a wider portfolio of needs than Keepme could address in silo. We are already talking to several operators and expect our first joint ‘go-live’ to be announced shortly.”

For more information about Fisikal, visit: fisikal.com

For more information about keepme, visit: keepme.ai

In a move to create a more experience driven, efficient process that links members to personal trainers, Everyone Active is trialing Fisikal’s custom-built digital PT management app. The move is all part of the leisure operator’s drive to continually challenge the member experience, seeking out new ways to optimise support and achievement of their individual health and wellbeing goals.

The app went live at 6 Everyone Active managed sites this month, including Blandford Leisure Centre, Fakenham Sports Centre, Fareham Leisure Centre, Northolt Leisure Centre, Stratford Leisure Centre and Wigston Pool and Fitness. If the trial is successful, the digital solution will be rolled out across the entire Everyone Active leisure portfolio.

“Fisikal’s new app delivers a more convenient, effective experience for our members, and, it gives us better commercial visibility of how this part of our business is performing,” says Ben Beevers, Everyone Active’s Group Development Director.

“The digital enhancement to a system where all bookings and payments are processed through an app gives us real time insight of how the service is performing at an individual, site and enterprise level. Having a better grasp of this will enable us to make more informed decisions about pricing, engagement triggers and pathways – ultimately adapting the service for the benefit of both members and trainers.

“Our personal trainers are hugely valued, therefore, we aim to provide an environment where they can thrive. Through digitalising the personal trainer management system, we can help our trainers build a financially sustainable career, by making it as easy as possible for members to engage in their services.”

Fisikal began work on the custom build in late December. Eight weeks later the app was rolled out to personal trainers in multiple sites.

“This has been a great project to work on” says Fisikal’s CEO, Rob Lander, “Digitalising Personal training and moving to a more centralised model will give Everyone Active more opportunity to understand and develop this part of the business. We are really excited to watch this trial play out and, hopefully, to extending the provision to the rest of the Everyone Active estate.”

Find out more information about Fisikal and the full scope of the digital possibilities